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Show Results For
-
All HBS Web
(2,020)
- People (13)
- News (413)
- Research (1,283)
- Events (1)
- Multimedia (5)
- Faculty Publications (794)
- 01 Dec 2016
- News
Vive la Madeleine!
the end of July, the business tribunal in Caen was considering four offers for the Jeannette brand and leftover machinery, Viana’s among them. Two focused solely on the purchase of the machinery; one proposed buying the machinery for 2...
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- 28 Mar 2019
- News
California Alumni Explore Role of Capitalism in Addressing Climate Change
Alan Horn (MBA 1971), chair, Walt Disney Studios; Roland Hwang, managing director, Climate and Clean Energy Program, NRDC. Alan Horn (MBA 1971), Chairman of Walt Disney Studios and Chair of the Natural Resources Defense Council’s (NRDC)...
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Margie Kelley
- Profile
Rawiah Abdallah
development efforts in the future." After graduation, Rawiah assumed ever-greater responsibilities in a sequence of jobs at Raya Holding, LOGIC Management Consulting, and the Dubai office of Boston Consulting Group. Power of stories...
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- Profile
Max Wibaux
firefighting while managing two or three challenges simultaneously. This was attractive to me!" Yet the concentration on marketing left Max with gaps in some of the fundamentals of business such as finance and entrepreneurship. In...
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CPG
- 01 Oct 1999
- News
Making the Case for Maine: HBS Club and State's CEO Discuss Business Issues
Lane-Merrill (MBA '82), marketing strategist and director of research at ViA Marketing & Design, a strategic brand management company based in Portland. President of the newly reinstated HBS Club of Maine,...
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Janine Brunell Looker
- May 1994 (Revised July 1995)
- Case
Taco Bell--1994
Taco Bell CEO, John Martin, boldly proclaims a growth goal of 200,000 points of access by the year 2000 (the company had approximately 3,600 in 1991). To realize such growth, Martin embraces a philosophy of continual change. The implications for Taco Bell are dramatic...
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Keywords:
Information Technology;
Food;
Organizational Structure;
Organizational Culture;
Human Resources;
Brands and Branding;
Organizational Change and Adaptation;
Goals and Objectives;
Change Management;
Expansion;
Business Growth and Maturation;
Communication;
Growth and Development Strategy;
Retail Industry;
Food and Beverage Industry;
United States
Schlesinger, Leonard A. "Taco Bell--1994." Harvard Business School Case 694-076, May 1994. (Revised July 1995.)
- July 2004 (Revised March 2007)
- Case
Sony EyeToy
By: Anita Elberse and Youngme E. Moon
In early 2004, less than a year after its launch, Sony's EyeToy, a unique video gaming concept, had become a tremendous success across Europe. Developed for use with Sony's PlayStation 2 console, the revolutionary technology allowed users standing in front of a small...
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Keywords:
Games, Gaming, and Gambling;
Growth and Development Strategy;
Brands and Branding;
Marketing Strategy;
Product Launch;
Product Development;
Performance Improvement;
Software;
Entertainment and Recreation Industry;
Europe
Elberse, Anita, and Youngme E. Moon. "Sony EyeToy." Harvard Business School Case 505-024, July 2004. (Revised March 2007.)
- 15 Oct 2015
- Blog Post
Why We Recruit: Medallia
Organization:Ursela Knezevic, University Programs, MBA Talent Outreach, Medallia Describe your organization in three to five sentences. Medallia is the fastest growing Customer Experience Management Company in the world. We give leading...
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Technology
- 17 Dec 2001
- Research & Ideas
Risks and Rewards of the Intrapreneur
said, is that the start-up's mission was in alignment with the company's core business. For would-be intrapreneurs, the advantages to a corporate start-up versus a jump to a brand new company can include increased visibility within the...
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by Sean Silverthorne
- Web
Podcast - HBS Online
entrepreneurship, and ethics. Linda Hill on Leading Change and the Paradoxes of Management 22 JAN 2024 | The Parlor Room Great leadership requires being both a value creator and a game changer. In this episode of The Parlor Room , host...
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- Fast Answer
Sustainability in CPG and Retail
style="font-family: "Source Sans Pro", Helvetica, Arial, sans-serif; letter-spacing: 0.238px; background-color: rgb(252, 252, 252);">(HarvardKey). Chapter from Channel Strategies and Marketing Mix in a Connected World. Springer Series in Supply Chain...
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- Profile
Gary Shi
brands in the world, Proctor & Gamble and PepsiCo, assuming an escalating series of responsibilities. “The biggest thing I learned,” says Gary, “is never say no to yourself. There’s always need for a challenge.” Changing ideas of...
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- 01 Dec 2003
- News
Nonprofits: Choosing a Path for Growth
remarks follow. While our survey did not explore the reasons for choosing branching over affiliation, some nonprofits may prefer branching because it allows the nonprofit leader to exert the most control since the new organizational units are established and View Details
- 01 Jun 2012
- News
A Better World, One Idea at a Time
Pacific, which plans to use modern agricultural technology and management to enable people living on remote Pacific islands to grow fresh vegetables and fish to replace unhealthful diets high in calories and low in nutrition. Second place...
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- 01 Mar 2019
- News
In My Humble Opinion: Easy Rider
native knew an icon—and a challenge—when he saw one. In 2009 he stepped into the role of managing director, Harley-Davidson India. Entering the Indian market had plenty of challenges related to tariffs, accessibility, and View Details
- 24 Jan 2012
- First Look
First Look: Jan. 24
Authors:Mary J. Benner and Mary Tripsas Publication:Strategic Management Journal (forthcoming) Abstract New industries sparked by technological change are characterized by high technological, market, and competitive uncertainty. In this...
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Sean Silverthorne
- 21 May 2019
- News
Confronting the Future of Climate Change in the Midwest
producers and farmers and giving them an equal voice in the process,” Johnson-Hoffman said. Heidi Gilbertson (MBA 2017),an associate brand manager at MillerCoors, discussed a new effort by the company to...
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Agriculture
- November 2017 (Revised November 2021)
- Case
Irene Rosenfeld at Mondelēz International: Crafting a Corporate Strategy
By: Raffaella Sadun, David J. Collis, Amram Migdal and Kerry Herman
The case focuses on Irene Rosenfeld’s tenure as CEO of the global snack food company Mondelēz International. Beginning in 2006, she had led the company through many acquisitions, including France’s LU Biscuit and British confectionery company Cadbury, before, in 2012,...
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Keywords:
Snack Food;
Snack;
Global Snacking;
Packaged Food;
Consumer Packaged;
Kraft Foods;
Kraft;
Agribusiness;
Change;
Change Management;
Corporate Strategy;
Transformation;
Geography;
Geographic Scope;
Global Strategy;
Leadership;
Leadership Style;
Leading Change;
Management;
Business or Company Management;
Growth and Development Strategy;
Management Style;
Marketing;
Brands and Branding;
Demand and Consumers;
Consumer Behavior;
Organizational Change and Adaptation;
Planning;
Strategic Planning;
Strategy;
Food and Beverage Industry;
Illinois
Sadun, Raffaella, David J. Collis, Amram Migdal, and Kerry Herman. "Irene Rosenfeld at Mondelēz International: Crafting a Corporate Strategy." Harvard Business School Case 718-403, November 2017. (Revised November 2021.)
- 06 Dec 2021
- News
Monaco's Digital Transformation
well the challenges that lay ahead. DIGITAL LEADERSHIP: Read how the president and CEO of Trusted Media Brands is spearheading digital innovation at her company in the 3-Minute Briefing: Bonnie Kintzer (MBA 1987). DIGITAL LEADERSHIP: Read...
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Jennifer Gillespie
- 12 Jul 2011
- News
Phone Fun
culture’s changing tastes, Braterman’s management style favors minimizing red tape and encouraging agile responses to the latest marketplace trends. “We can turn on a dime,” he said in the article. Braterman, who attended HBS as a...
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