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All HBS Web
(2,298)
- People (1)
- News (561)
- Research (1,478)
- Events (11)
- Multimedia (15)
- Faculty Publications (652)
- 26 Jan 2010
- First Look
First Look: Jan. 26
Working PapersCompeting Ad Auctions: Multi-homing and Participation Costs Authors:Itai Ashlagi, Benjamin Edelman, and Hoan Soo Lee Abstract We model competing auctions for online advertising, with attention to the participation costs...
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Martha Lagace
- 01 Dec 2007
- News
Mead Treadwell
and there’s something for everybody to be concerned about. If people care about what’s in their gas tank, or biodiversity, or national security, they need to pay attention to the Arctic. What tends to get overlooked amid media View Details
- 19 Nov 2010
- Research & Ideas
The Landscape of Integrated Reporting: An E-Book
of us should pay serious attention to. I truly believe business contributes to the prosperity of humanity, and is more important to the continued prosperity of humanity than any other institution. Therefore, we must question what got us...
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- 27 May 2021
- News
History’s Future
government hopes that the tourism industry will revitalize the region and account for 10 percent of the country’s GDP in a decade, up from just 3 percent. The work of drawing global attention to this forgotten swath of the country is part...
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- 01 Sep 2009
- News
Heroines and Helping Hands
enrolled herself and began to learn to read. When the publicity attracted the attention of the authorities, Mukhtar feared for her life. In 2005, Glamour magazine wanted to honor Mukhtar as Woman of the Year, but Pakistan refused to let...
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- 13 Dec 2018
- Blog Post
"I Wanted to Move from Analyzing Results to Creating Them": Cynthia Samanian, MBA 2012
solstice. "The influencers and brands loved it." she says. "The attention to detail and level of intimacy made it feel different from other events." Building on its success, Cynthia produced another event in August...
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- 21 Apr 2003
- Research & Ideas
Will American Brands Be a Casualty of War?
attention to the anti-globalization movement. Brand America provided good products at good prices. Politics was one thing; smart shopping another. Q: Which brands are most likely to feel the heat; what brands will continue to sell...
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by Sean Silverthorne
- 07 May 2015
- Blog Post
Career Change: From the Military to Consulting
with classmates, speaking with second year students in the Armed Forces Alumni Association, and through career coaches. I focused my attention exclusively on consulting during the recruiting process. Why do you think so many people pivot...
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- Web
Protecting Yourself Against Social Engineering | Information Technology
act, you might be downloading a computer virus or malware. Email hacking and contact spamming It’s in our nature to pay attention to messages from people we know. And social engineers know this all too well, commandeering email accounts...
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- 01 Jun 2020
- News
Lesson Plans
past participants, half said they got more attention from recruiters after completing one of our programs; 53 percent gained more responsibility at work; and 25 percent got a promotion or title change. This will be the first recession...
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Jen Mele
- 04 Sep 2019
- News
Accelerating Scientific Discovery
example garnering worldwide attention is CRISPR-Cas9, a genome-editing tool that builds on the work of a host of international scientists. The effort began in 1993 with Francisco Mojica at the University of Alicante in Spain, subsequently...
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Jennifer Gillespie
- 28 May 2019
- News
Look Again
(MBA 1980) recent exhibition at Columbia University’s Wallach Art Gallery did just that, focusing attention on how black figures have been depicted in artwork ranging from the often-overlooked servant in Édouard Manet’s Olympia to artists...
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Julia Hanna
- 20 Aug 2015
- Blog Post
AVICII: REFLECTIONS ON MANAGING THE BRAND OF A GLOBAL SUPERSTAR
company was very much like working for a start up that is on the precipice of transitioning into a larger company. How do you maintain the culture of freedom and creativity while setting yourself up to scale globally by taking on more artists that require the amount of...
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Entertainment / Media / Sports
- 01 Sep 2011
- News
Letters to the Editor
serious attention at HBS, was intoxicating. That year, 26 graduates went into the real estate field, in no small measure due to him. I will never forget his time-honored recipe for success: "Find a discontinuity and capitalize on it."...
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- 01 Sep 2016
- News
Pricing Paradise
Clinton as assistant secretary and CFO of the Department of Commerce, Bilmes’s attention shifted to government spending. “The government is good at making promises, but poor at valuing what those promises are going to cost,” says Bilmes,...
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Julia Hanna
- 01 Jun 1998
- News
Renewing Baker: Tom Michalak, Executive Director of Baker Library
We are in the process of working out a contract with two of our vendors of licensed commercial products that would also permit us to provide these services to alumni from our own platform for a fixed fee. Aside from technology, what else commands your View Details
- 09 May 2013
- News
Road Trip
and Amaris Singer (all HBS 2014). As Gerald explains: "With globalization, there's been a lot of attention paid to what's happening overseas, and rightly so. But our goal is to help MBAs better understand the challenges of being an...
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- 06 Feb 2006
- Research & Ideas
The Trouble Behind Livedoor
announced the split, the price rose nearly tenfold. With the stock split came an increase in publicity, which helped maintain capital inflows from individual investors. The media has drawn a lot of attention to Horie's boyish antics—he is...
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- 30 May 2005
- Research & Ideas
Germany’s Pioneering Corporate Managers
Thyssen himself paid an immense amount of attention to issues of organization, accounting, and control, so in many ways the book reflects those interests. It became clear that Thyssen and his managers were doing many innovative things in...
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by Sean Silverthorne
- 01 Dec 2006
- News
One-on-One with Jeff Hicks
Hicks. CP+B is known for work that challenges the definition of traditional advertising (such as its 2004 Subservient Chicken Web site, created for Burger King). The agency has also garnered its share of attention through numerous...
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