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All HBS Web
(1,852)
- People (6)
- News (427)
- Research (1,039)
- Events (3)
- Multimedia (6)
- Faculty Publications (323)
- 02 Sep 2014
- First Look
First Look: September 2
https://www.hbs.edu/faculty/Pages/download.aspx?name=14-062.pdf September 2014 Managing Consumer Services: Factory or Theater Customer Experience and Service Design By: Karmarkar, Uday, and Uma R. Karmarkar Abstract—While services already...
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Sean Silverthorne
- 26 Aug 2020
- News
What the Climate Change Movement Can Learn from the Pandemic
April this year for the 50th anniversary of Earth Day. And that was very much overshadowed by the new global crisis of the pandemic. It affected us in that we did a much smaller launch of our new version of the app. We still put our product out there and still have had...
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- 06 Apr 2007
- What Do You Think?
Will Market Forces Stop Global Warming?
Summing Up Debate on this month's questions occurred on at least three levels. Is global warming occurring? Do humans (primarily through CO2 emissions) have much to do with it? Should we rely on market forces to provide appropriate responses, or will this require...
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- 01 Jun 2018
- News
The Long Run
death in a quantity equivalent to two grains of salt, has become a major factor contributing to the spike in overdoses. Last year, recognizing the fast-moving and shapeshifting nature of these and other alarming developments, Langford...
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- 26 Apr 2011
- Op-Ed
HBS Faculty Comment on Environmental Issues for Earth Day
5.6 billion people—by 2050), but consume 60-80 percent of the world's annual energy usage. Vast amounts of natural resources are also used each year in building new cities and expanding existing ones through real estate development and...
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- 20 Dec 2018
- Research & Ideas
Most Popular Stories and Research Papers of 2018
Gone Too Far When Ethan Bernstein used wearable technology to track workers around their open office, he discovered many were trying to avoid collaboration rather than engage in it. How to Get People Addicted to a Good Habit Reshmaan...
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by Sean Silverthorne
- 19 Feb 2020
- News
Capitol Ideas to Combat Climate Change
“You are seeing meaningful renewable programs in most states, and that’s both good news and bad news.” Using the example of her own company, a private equity firm investing in the energy sector, she explained the challenges of working...
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April White; photos by Jack Conroy
- 06 Aug 2015
- Blog Post
What I Was Not Expecting: Rerouting Towards My Passion at HBS
my promise to myself was to actively maintain music as a core part of my life, as I was afraid the “MBA life” would be too time consuming to be able to do any music. Although I did continue to sing, I am a little embarrassed to admit that...
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Entertainment / Media / Sports
- 02 Oct 2007
- First Look
First Look: October 2, 2007
Working PapersDigital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers Authors:John A. Deighton and Leora Kornfeld Abstract The digital interactive transformation in marketing is not unfolding, as many...
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Martha Lagace
- 01 Sep 2011
- News
Coming Full Circle
says Srivastava, recalling that he reached out to classmate and HBS associate professor Noam Wasserman (MBA 1999, PhD 2002) to get a better sense of whether academia would be a good fit. Now, Srivastava is following three streams of...
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- Web
The Art of "Posting" - The Art of American Advertising
elevated the advertising poster to an art form that caught the attention of consumers through its dynamic compositions and striking colors. Posters were pasted on buildings, streetcars, railroad routes, and barns, and salesmen also...
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- 14 Jun 2011
- First Look
First Look: June 14
afraid to demonstrate any sign of weakness. They're reluctant to ask important questions or try new approaches that push them outside their comfort zones. For high achievers, looking stupid or incompetent is anathema. So they stick to the tasks they're View Details
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Sean Silverthorne
- September 2019 (Revised May 2020)
- Supplement
Keroche (F): Future Growth Plans
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case describes Keroche co-founder Tabitha Karanja’s 2012 decision to invest in additional production capacity. In November 2012, with a loan from Barclay’s bank, Keroche began constructing a new state-of-the-art beer brewery using German technology. The new plant,...
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Keywords:
Keroche;
Alcohol;
Aloholic Beverages;
Beer;
Production Capacity;
Growth;
Business Ventures;
Business Exit or Shutdown;
Business Growth and Maturation;
Business Startups;
Small Business;
Family Business;
Crime and Corruption;
Customer Focus and Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods and Commodities;
Government Legislation;
Growth and Development;
Business History;
Lawsuits and Litigation;
Laws and Statutes;
Lawfulness;
Goals and Objectives;
Consumer Behavior;
Market Entry and Exit;
Problems and Challenges;
Safety;
Social Issues;
Poverty;
Strategy;
Competition;
Entrepreneurship;
Manufacturing Industry;
Food and Beverage Industry;
Kenya;
Nairobi;
Africa
Casadesus-Masanell, Ramon, and Pippa Tubman Armerding. "Keroche (F): Future Growth Plans." Harvard Business School Supplement 720-395, September 2019. (Revised May 2020.)
- Web
Bringing a Taste of Japan to the World - Global Activities 2020
and Yasu Sasago (both MBA 2020), at far right, with team members at the 2019 pop-up ramen event in Cambridge. “I realized I was a pretty good ramen cook,” says Sasago, who craved the authentic noodle dish he enjoyed back home in Japan and...
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- 01 Dec 1996
- News
Victory Lap: Frazier, Olympics COO, Reviews the Games
computer snafus, 98 percent of the technology worked well, a good record considering how huge an installation of software and hardware there was. What about complaints that the Games were too commercial? I have to grit my teeth a bit when...
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- 01 Feb 1999
- News
Newman's Own Brand of Charity
We're on their radar now, so in order to survive with the bigger brands, we need to grow." In the interest of survival, Newman is a recent - albeit reluctant - convert to the concept of "noisy philanthropy." Research has indicated that most View Details
- 01 Dec 2000
- News
Core Values Keep Airline Flying High
Good people are essential for success. Keep the product and the process simple. Deliver the most reliable service at the lowest cost. Invest the time to connect with employees and customers. These are the basic tenets fueling the...
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- 01 Jun 2002
- News
Steven Murch: Philanthropist-in-Training
wrote his business plan, found a partner, and left Microsoft in 1997 in order to start VacationSpot, an online reservations network for consumers seeking to rent vacation properties. “We worked hard on it for three years,” states Murch....
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- 23 Apr 2001
- Research & Ideas
Brand Power from Wedgwood to Dell: Part Two
the changing social and economic environments in which consumers live, and that their offerings enhanced people's lives in meaningful ways. A third important factor in understanding how these entrepreneurs created such successful...
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by Martha Lagace
- 02 Nov 2020
- Blog Post
WE RISE
though, was the additional obstacles that came from fundraising while female. “Trying to explain the needs and consumer behavior of women buying beauty products to investors who are predominantly men,” Barna recalls, “you notice that they...
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