Publications

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January 2008
Case

Lenovo: Building A Global Brand (Multimedia case)

By: John A. Quelch and Carin-Isabel Knoop

Announced in December 2004, the $1.75 billion acquisition of IBM's PC division by Lenovo, China's largest PC maker, made headlines around the world. A relative upstart in the business, Lenovo acquired the division of IBM that invented the PC in 1981. While Lenovo was... View Details

Keywords: Marketing Strategy; Multinational Firms and Management; Information Infrastructure; Global Strategy; Acquisition; Brands and Branding; Computer Industry; Computer Industry; China

February 2008
Teaching Note

Anne Mulcahy: Leading Xerox through the Perfect Storm (TN) (A) and (B)

By: Bill George

Teaching Note for 405050 and 405065. View Details

Keywords: Financial Liquidity; Crisis Management; Profit; Leadership Development; Personal Development and Career; Motivation and Incentives; Knowledge Acquisition; Computer Industry; Computer Industry

August 2005 (Revised April 2007)
Case

DICOM Group plc and Captiva Software Corp.

By: Paul M. Healy

Compares two companies in the information capture software industry. Asks students to analyze and compare the performance of two companies (one in the United Kingdom and the other in the United States) from the perspective of a buy-side analyst reporting to the manager... View Details

Keywords: History; Financial Management; Environmental Accounting; Activity Based Costing and Management; Financial Reporting; Performance; Performance Evaluation; Financial Statements; Economic Growth; Fair Value Accounting; Computer Industry; Computer Industry; United Kingdom; United States

April 2001 (Revised June 2001)
Case

Competition Policy in the European Union and the Power of Microsoft

By: Julio J. Rotemberg and Michelle Kalka

Focuses on a decision by the European Competition Commissioner Mario Monti about U.S.-based Microsoft Corp. Sun has complained to the commission that Microsoft has installed components in its desktop operating system that only "talk" to Microsoft operating systems for... View Details

Keywords: Competition; Law; Emerging Markets; Information Technology; Policy; Computer Industry; Computer Industry; European Union; United States

October 2000 (Revised November 2000)
Case

Handspring

By: Myra M. Hart and Mary Rotelli

Donna Dubinsky and Jeff Hawkins, founders of Palm Computing, have launched a new venture--Handspring. They are preparing for an IPO in the spring of 2000. When the markets begin to collapse and their investment bankers suggest a significantly lower price, they must... View Details

Keywords: Entrepreneurship; Business Startups; Investment Banking; Initial Public Offering; Valuation; Business Processes; Computer Industry; Computer Industry

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December 1999
Case

Sun Microsystems, Inc. (A6): Enterprise 250: Mark Canepa on the Newcomer as Change Agent

By: Rosabeth M. Kanter and Jane Roessner

Coming to Sun Microsystems after 20 years with Hewlett-Packard (HP), Mark Canepa brought a highly organized leadership style more characteristic of HP than Sun. His goal was to use the development of a new workstation product to build a disciplined, process-oriented,... View Details

Keywords: Management Practices and Processes; Organizational Change and Adaptation; Organizational Structure; Cost Management; Leadership Style; Product Development; Computer Industry; Computer Industry

April 1995 (Revised December 1997)
Case

Silicon Graphics, Inc. (A)

By: Marco Iansiti and Ellen Stein

Based on a Silicon Valley company that has developed the capability to compete in a rapidly growing, highly turbulent environment. This capability hinges on its flexible and rapid development process, which the case characterizes in detail. Focuses on the development... View Details

Keywords: Product Development; Information Infrastructure; Product Launch; Managerial Roles; Expansion; Design; Applications and Software; Computer Industry; Computer Industry; California

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March 1994
Case

Materials Technology Corp.

By: Clayton M. Christensen

Materials Technology Corp. (MTC) is an MIT-based start-up company that identified an initial product market for its advanced materials-processing technology using conventional market research techniques. While pursuing that market--advanced microelectronic... View Details

Keywords: Marketing Strategy; Technology; Markets; Product Development; Innovation and Management; Computer Industry; Computer Industry; United States

September 1993 (Revised June 1994)
Supplement

Hewlett-Packard: Singapore (C)

By: Dorothy A. Leonard

Discusses the printer Hewlett-Packard has developed. View Details

Keywords: Product Development; Computer Industry; Computer Industry; Singapore

Web

Using Cloud Storage & Services at HBS | Information Technology

any sensitive data, please remember: Any computer that you are connecting to your Dropbox or OneDrive folders must be protected. (See Using Personal Devices at HBS for more info) Do not share sensitive data by generating a generic link... View Details

07 Sep 2016
What Do You Think?

How Can the Threat of Networks Be Reduced?

SUMMING UP Are Computers and Tech-Driven Networks In Their Twilight Years? Issues raised by the ascendancy of network technology are many and varied, judging from responses to this month’s column based on Joshua Cooper Ramo’s book, The... View Details

Keywords: by James Heskett

01 Dec 2013
News

Recognizing Potential

graduating from the University of Southern California (USC) with degrees in electrical engineering and economics, Stevens wanted to pursue a master's degree in computer engineering but didn't want to give up his job at Intel Corporation.... View Details

Keywords: Internet; distance learning; online education; News, Library, Internet, and Other Services; Information

June 1990 (Revised August 1990)
Supplement

Sun Microsystems, Inc.--1987 (B)

By: Carliss Y. Baldwin

Describes a specific opportunity to seek financing from AT&T as part of a proposed technological joint venture. Students must consider the price paid and control rights attached to a large block of shares and outline a negotiating position for each side. View Details

Keywords: Joint Ventures; Stock Shares; Financing and Loans; Price; Governance Controls; Rights; Negotiation; Opportunities; Computer Industry