Filter Results
:
(2,020)
Show Results For
-
All HBS Web
(2,020)
- People (13)
- News (413)
- Research (1,283)
- Events (1)
- Multimedia (5)
- Faculty Publications (794)
Show Results For
-
All HBS Web
(2,020)
- People (13)
- News (413)
- Research (1,283)
- Events (1)
- Multimedia (5)
- Faculty Publications (794)
- Fast Answer
Sustainability in CPG and Retail
style="font-family: "Source Sans Pro", Helvetica, Arial, sans-serif; letter-spacing: 0.238px; background-color: rgb(252, 252, 252);">(HarvardKey). Chapter from Channel Strategies and Marketing Mix in a Connected World. Springer Series in Supply Chain...
View Details
- 01 Dec 2014
- News
3-Minute Briefing: Nagisa Manabe (MBA 1991)
way that many brands would never experience. I was an investment banker before I went to HBS, and then I went into marketing. I never thought that a course in production and operations management would have...
View Details
Keywords:
Julia Hanna
- 22 May 2012
- First Look
First Look: May 22
require a grand organizational makeover or buy-in from the CEO. All it takes is collaboration between you and your team-working together and making small, doable changes. What started as an experiment with a six-person team at The Boston Consulting Group-one of the...
View Details
Keywords:
Sean Silverthorne
- December 2003 (Revised April 2004)
- Case
Dragon's Teeth Vineyards
By: Alan D. MacCormack, Marius Leibold, Sven Voelpel and Kerry Herman
Dragon's Teeth Vineyards (DTV) is a South African wine producer that is considering whether to use genetically modified organisms (GMOs) in its wine-making process. GMOs promise to lower the costs of wine production significantly through increased yields and reduced...
View Details
Keywords:
Technological Innovation;
Growth and Development Strategy;
Genetics;
Transition;
Brands and Branding;
Product Development;
Product Design;
Organizational Change and Adaptation;
Technology Adoption;
Food and Beverage Industry;
Biotechnology Industry;
South Africa
MacCormack, Alan D., Marius Leibold, Sven Voelpel, and Kerry Herman. "Dragon's Teeth Vineyards." Harvard Business School Case 604-069, December 2003. (Revised April 2004.)
- 24 Jan 2012
- First Look
First Look: Jan. 24
Authors:Mary J. Benner and Mary Tripsas Publication:Strategic Management Journal (forthcoming) Abstract New industries sparked by technological change are characterized by high technological, market, and competitive uncertainty. In this...
View Details
Keywords:
Sean Silverthorne
- 13 Jun 2016
- News
Brenda Bence (MBA 1991)
connected through shared experiences.” After scoring high on an aptitude test, Bence was urged by coaches from the School’s Career & Professional Development team to pursue marketing and then to apply for a brand View Details
- 01 Dec 2017
- News
2017 in Retail: Voice-Activated, One-Hour-Delivery Shopping
Walmart and Amazon are in the middle of an epic competition that is going to be thrilling to watch. The startups that have been most successful have targeted a specific category—Peloton in exercise, Casper in mattresses, Warby Parker in eyeglasses—and focused on...
View Details
- Web
Souvenirs & Novelties - The Art of American Advertising
The Art of “Posting” Brand Name Management A Marketing Revolution “The province of the advertising novelty is to present to the customer . . . something of a tangible or more or less permanent value.”...
View Details
- Profile
Gary Shi
brands in the world, Proctor & Gamble and PepsiCo, assuming an escalating series of responsibilities. “The biggest thing I learned,” says Gary, “is never say no to yourself. There’s always need for a challenge.” Changing ideas of...
View Details
- 01 Dec 2003
- News
Nonprofits: Choosing a Path for Growth
remarks follow. While our survey did not explore the reasons for choosing branching over affiliation, some nonprofits may prefer branching because it allows the nonprofit leader to exert the most control since the new organizational units are established and View Details
- 01 Jun 2015
- News
A World of Support
HBS Fund Supports the School’s Global Interests “No other management school has the global reach of HBS or a similar global brand power.” Gaëtan Hannecart (MBA 1994) Global Understanding is one of four key...
View Details
- 01 Dec 2008
- News
Innovation as P&G’s Key
every level, and effectively manage risk. At Honeywell, for example, the Automation and Control Solutions business relies on a homegrown Velocity Portfolio Manager software program for managers. At a glance...
View Details
- Profile
Tessa Vacher-Desvernais
literature, languages, and creative arts. When Tessa completed her master’s degree at the ESSEC Graduate Business School, she began her career with another hybrid: luxury brands eager to embrace modernity. She was selected for a...
View Details
- Web
Advice on Switching Careers While at HBS - MBA
Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year...
View Details
- 25 Feb 2020
- News
Case Study: The Credit Bureau
they see three options: First, they could double down on the D2C side, which helps get the brand out there quickly, although it is subject to more competition and acquisition costs. The second option is to integrate with real estate...
View Details
- 04 May 2020
- Research & Ideas
Predictions, Prophets, and Restarting Your Business
brand and strategy. Managers must manage. In an extended disruption, it may even be in your long-term interest to find supply alternatives for a customer. Few quota-carrying salespeople will or can do that....
View Details
Keywords:
by Frank V. Cespedes
- October 2018 (Revised April 2019)
- Teaching Note
Kids & Company: Entering the U.S.
By: Boris Groysberg and Matthew G. Preble
Teaching Note for HBS No. 418-011.
View Details
Keywords:
Child Care;
Childcare;
Day Care;
Daycare;
Strategy;
Growth Management;
Business Strategy;
Competitive Advantage;
Expansion;
Leadership;
Product Marketing;
Brands and Branding;
Service Delivery;
Service Operations;
Product Design;
Product Development;
Selection and Staffing;
Customer Focus and Relationships;
United States;
Canada
- 12 Jul 2011
- News
Phone Fun
culture’s changing tastes, Braterman’s management style favors minimizing red tape and encouraging agile responses to the latest marketplace trends. “We can turn on a dime,” he said in the article. Braterman, who attended HBS as a...
View Details
- 01 Jun 2014
- News
Faculty Q&A: The Cup Runneth Over
smooth experience, Brazil's brand will take a hit. To claim success, Brazil must put on a great party, demonstrate efficient economic management of the Cup, keep financial corruption to a minimum, and...
View Details
Keywords:
Garry Emmons
- Career Coach
Minal Mehta
the Head of Product Management for the Next Billion Users (NBU) Initiatives at YouTube as well as Google. During her tenure, she led the growth-focused product domain uniquely tailored to the needs of expanding global user markets. She...
View Details