Direct Network Effects - Publications - Faculty & Research

08 Sep 2008
HBS Case

The Value of Environmental Activists

There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details

Keywords: by Sarah Jane Gilbert; Energy; Utilities

01 Mar 2018
News

Every Trick in the Book

“convening” through book-related and community-focused events are the “three Cs” of Raffaelli’s research. All are traits that independent booksellers—working together, despite the “independent” moniker, and sharing best practices through View Details

Keywords: April White

01 Feb 2002
News

It's academic. (Not!)

School's investment in its doctoral programs creates intellectual capital with widespread effects. After receiving their degrees, most graduates of the DBA and Ph.D. programs go on to influential faculty positions at HBS and other top business schools.What they have... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

Web

2024 Reunion Presentations - Alumni

entertainment industry and outline the most effective business strategies and biggest entrepreneurial opportunities in these sectors. The Future of Work in the Era of AI Professor Joseph Fuller (MBA 1981) No additional materials available... View Details

03 May 2010
Research & Ideas

What Is the Future of MBA Education?

say your book offers a compass, not a roadmap: it points readers in a direction but doesn't tell them exactly which path to take. Datar: The right answer for each school depends on that school's strategy, challenges, constraints, and... View Details

Keywords: by Martha Lagace; Education

April 2009
Supplement

Symbian, Google & Apple in the Mobile Space (B)

By: Fernando Suarez, Benjamin Edelman and Arati Srinivasan

Supplements the (A) case. View Details

Keywords: Network Effects; Networks; Strategy; Telecommunications Industry

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07 Jun 2019
Book

Are You a Digital Manager?

conflict. But they will occur in a context of underlying trust, understanding, and partnership that has already been established. Effective managers use their networks to pursue plans and goals in four key... View Details

Keywords: by Martha Lagace

01 Apr 2002
News

Emerging Research on Emerging Markets

Is significant foreign direct investment in China a good thing? Conventional wisdom says yes, but HBS associate professor Yasheng Huang disagrees. "Large-scale absorption of foreign direct investment by... View Details

Keywords: Yasheng Huang; Publishing Industries (except Internet); Information

April 2018
Supplement

$19B 4 txt app WhatsApp...omg! (B)

By: David B. Yoffie and Aakash Mehta

This case provides a brief update on Facebook's acquisition of WhatsApp. View Details

Keywords: Technology; Strategy; Network Effects; Technology Industry

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April 2013 (Revised October 2014)
Case

SaferTaxi: Connecting Taxis and Passengers in South America

By: Peter Coles and Benjamin Edelman

SaferTaxi, a taxi booking service in South America must develop its mobilization strategy; that is, it must attract enough passengers and drivers to make its service worthwhile for all. Drivers hesitate to pay for SaferTaxi's smartphones and service unless these will... View Details

Keywords: Taxi Booking; Smartphone; Transportation Networks; Network Effects; Laws and Statutes; South America; Argentina; Brazil; Chile

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05 Dec 2007
Sharpening Your Skills

Sharpening Your Skills: Managing Marketing

Cannibalizing Direct Sales? Working Paper: Adding Bricks to Clicks—The Effects of Store Openings on Sales through Direct ChannelsConsider a retailer who operates both... View Details

02 Oct 2013
What Do You Think?

Is Leadership an Increasingly Difficult Balancing Act?

will require leaders who can build and lead what he terms "dual operating systems," staffing innovative networks with volunteers from the existing hierarchy, comprising a "guiding coalition" that can coordinate the... View Details

Keywords: by James Heskett

March 2022
Supplement

Winning Business at Russell Reynolds (B)

By: Ethan Bernstein and Cara Mazzucco

In an effort to make compensation drive collaboration, Russell Reynolds Associates’ (RRA) CEO Clarke Murphy sought to re-engineer the bonus system for his executive search consultants in 2016. As his HR analytics guru, Kelly Smith, points out, that risks upsetting–and... View Details

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06 Jan 2011
What Do You Think?

How Should Management Deal With “Anonymous”?

Summing Up The title of this wrap-up and the one that accompanied this month's original column basically just deletes "Wikileaks." The original title was my mistake. The intent was not to direct attention to Wikileaks in a... View Details

Keywords: by James L. Heskett

18 Feb 2013
Research & Ideas

Breaking Through a Growth Stall

evaluate business development opportunities. Driven by cash needs, they may call this "experimentation," but in effect they tell salespeople to "go forth and multiply!" By selling to anyone, though, ventures fragment... View Details

Keywords: by Sean Silverthorne

20 Sep 2013
News

Connections Add Up

class and outside my class—that whole network is working for me to make a difference," says Morrison. Morrison has been making an impact since 2010, when she assumed the CEO role at the Council for Economic Education, based in New York... View Details

Keywords: Jill Radsken; Educational Support Services; Educational Services; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services

28 Nov 2011
Research & Ideas

Rethinking the Fairness of Organ Transplants

Transplantation Network (OPTN). This national registry and waiting list is managed by the private nonprofit United Network for Organ Sharing (UNOS), which has the unenviable task of making priority and... View Details

Keywords: by Dennis Fisher; Health

October 2009 (Revised March 2012)
Case

Nettwerk: Digital Marketing in the Music Industry

By: John A. Deighton and Leora Kornfeld

How is music marketed in the digital era? Nettwerk Music Group built on its foundation as a social, grassroots marketer of music and artists and emerged as a leader in the Internet-enabled social media environment. For most of the past decade Nettwerk CEO Terry McBride... View Details

Keywords: Music Entertainment; Product Marketing; Network Effects; Sales; Social and Collaborative Networks; Online Technology; Media and Broadcasting Industry; Music Industry

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01 Jun 2002
News

New Fellowship Program Encourages Young MBAs to Work for Nonprofits

cochair of ISE and an expert on nonprofit organizations, “The carryover effects of a program like this are fantastic. The fellows will bring a culture of change to nonprofit organizations that can be tremendously helpful. In addition,... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

November 2003 (Revised March 2004)
Case

Federal Express: Early History

Describes key events in the start-up of Federal Express. Outlines the company's value proposition and provides an overview of key competitors in the air freight industry. This case is used with Teledesic (Abridged), HBS No. 9-804-096, which describes a failed project... View Details

Keywords: Competition; Network Effects; Business Startups; Transportation Industry; United States

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