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      • Faculty Publications  (194)

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      • August 2018 (Revised April 2019)
      • Supplement

      Chateau Winery (B): Supervised Learning

      By: Srikant M. Datar and Caitlin N. Bowler
      This case builds directly on “Chateau Winery (A).” In this case, Bill Booth, marketing manager of a regional wine distributor, shifts to supervised learning techniques to try to predict which deals he should offer to customers based on the purchasing behavior of those... View Details
      Keywords: Data Science; Clustering; Analytics and Data Science; Customers; Marketing; Analysis
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      Datar, Srikant M., and Caitlin N. Bowler. "Chateau Winery (B): Supervised Learning." Harvard Business School Supplement 119-024, August 2018. (Revised April 2019.)
      • August 2018 (Revised September 2018)
      • Case

      LendingClub (A): Data Analytic Thinking (Abridged)

      By: Srikant M. Datar and Caitlin N. Bowler
      LendingClub was founded in 2006 as an alternative, peer-to-peer lending model to connect individual borrowers to individual investor-lenders through an online platform. Since 2014 the company has worked with institutional investors at scale. While the company assigns... View Details
      Keywords: Data Science; Data Analytics; Investing; Loans; Investment; Financing and Loans; Analytics and Data Science; Analysis; Forecasting and Prediction; Business Model
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      Datar, Srikant M., and Caitlin N. Bowler. "LendingClub (A): Data Analytic Thinking (Abridged)." Harvard Business School Case 119-020, August 2018. (Revised September 2018.)
      • August 2018 (Revised September 2018)
      • Supplement

      LendingClub (B): Decision Trees & Random Forests

      By: Srikant M. Datar and Caitlin N. Bowler
      This case builds directly on the LendingClub (A) case. In this case students follow Emily Figel as she builds two tree-based models using historical LendingClub data to predict, with some probability, whether borrower will repay or default on his loan.
      ... View Details
      Keywords: Data Science; Data Analytics; Decision Trees; Investment; Financing and Loans; Analytics and Data Science; Analysis; Forecasting and Prediction
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      Datar, Srikant M., and Caitlin N. Bowler. "LendingClub (B): Decision Trees & Random Forests." Harvard Business School Supplement 119-021, August 2018. (Revised September 2018.)
      • August 2018 (Revised September 2018)
      • Supplement

      LendingClub (C): Gradient Boosting & Payoff Matrix

      By: Srikant M. Datar and Caitlin N. Bowler
      This case builds directly on the LendingClub (A) and (B) cases. In this case students follow Emily Figel as she builds an even more sophisticated model using the gradient boosted tree method to predict, with some probability, whether a borrower would repay or default... View Details
      Keywords: Data Analytics; Data Science; Investment; Financing and Loans; Analytics and Data Science; Analysis; Forecasting and Prediction
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      Datar, Srikant M., and Caitlin N. Bowler. "LendingClub (C): Gradient Boosting & Payoff Matrix." Harvard Business School Supplement 119-022, August 2018. (Revised September 2018.)
      • Article

      Raiffa Transformed the Field of Negotiation—and Me

      By: Max Bazerman
      Howard Raiffa was a role model, friend, and inspiration. He transformed the field of negotiation, and he transformed my career. This brief article provides a recollection of how Howard revolutionized the field of negotiation and how those insights are now affecting... View Details
      Keywords: Negotiation; Decision Making; Analysis; Game Theory; Personal Development and Career
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      Bazerman, Max. "Raiffa Transformed the Field of Negotiation—and Me." Negotiation and Conflict Management Research 11, no. 3 (August 2018): 259–261.
      • July 2018 (Revised June 2020)
      • Case

      The Boston Cranberry Company

      By: Alan MacCormack
      This case describes the operations of a fictitious company that processes Cranberries. The case contains data that allows students to calculate the bottleneck stage in production, and to evaluate alternative investment options for increasing cranberry processing... View Details
      Keywords: Process Analysis; Plant Management; Operations; Production; Management; Analysis; Performance Capacity; Investment
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      MacCormack, Alan. "The Boston Cranberry Company." Harvard Business School Case 619-009, July 2018. (Revised June 2020.)
      • June 2018
      • Case

      American Airlines' Value Pricing (Abridged)

      By: Alvin J. Silk and Sunil Gupta
      This is an abridged version of the 1992 case where American Airlines (AA) launched "Value Pricing" in an attempt to simplify the pricing structure of the airline industry. AA expected that this plan would benefit not only consumers, but also AA and the entire airline... View Details
      Keywords: Consumer Marketing; Market Segmentation; Pricing; Pricing Strategy; Demand Analysis; Competition; Marketing; Segmentation; Price; Strategy; Demand and Consumers; Analysis; Air Transportation Industry
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      Silk, Alvin J., and Sunil Gupta. "American Airlines' Value Pricing (Abridged)." Harvard Business School Case 519-019, June 2018.
      • June 2018
      • Case

      Forta Furniture: International Expansion

      By: John A. Quelch and Karthik Easwar
      The Forta Furniture case highlights the need to consider new market expansion to grow a firm. It demonstrates that simply doing what has always been done is not sustainable when other competitors enter the market with differentiated or potentially superior offerings.... View Details
      Keywords: Market Entry and Exit; Global Range; Decision Making; Analysis; Cross-Cultural and Cross-Border Issues; Growth and Development Strategy; Brands and Branding; Expansion
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      Quelch, John A., and Karthik Easwar. "Forta Furniture: International Expansion." Harvard Business School Brief Case 918-547, June 2018.
      • June 2018
      • Case

      Verona Group

      By: Robert L. Simons and Sarah Abbott
      Are a salesperson's struggles her own fault or the result of a problematic job design? Anna George works as a salesperson at Verona Group, a company that designs and wholesales high-end women's apparel. She had spent nearly 20 years in sales with another fashion label... View Details
      Keywords: Jobs and Positions; Design; Analysis; Performance; Measurement and Metrics; Salesforce Management; Organizational Design
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      Simons, Robert L., and Sarah Abbott. "Verona Group." Harvard Business School Brief Case 918-531, June 2018.
      • 2018
      • Simulation

      Financial Analysis Simulation: Data Detective

      By: Suraj Srinivasan and V.G. Narayanan
      In this simulation, students learn to identify typical industry characteristics revealed in financial data. Equipped with an interactive and flexible set of tools, students analyze disguised financials and—using their knowledge of operational practices and reasoning... View Details
      Keywords: Financial Analysis; Financial Accounting; Financial Ratios; Accounting; Financial Statements; Analysis
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      Srinivasan, Suraj, and V.G. Narayanan. "Financial Analysis Simulation: Data Detective." Core Curriculum Readings Series. Simulation and Teaching Note. Boston: Harvard Business Publishing 8742, 2018. Electronic.
      • 2018
      • Working Paper

      Learning to Become a Taste Expert

      By: Kathryn A. Latour and John A. Deighton
      Evidence suggests that consumers seek to become more expert about hedonic products to enhance their enjoyment of future consumption occasions. Current approaches to becoming an expert center on cultivating an analytic mindset. In the present research the authors... View Details
      Keywords: Hedonic; Wine; Expertise; Holistic; Analytic; Sensory; Taste; Learning; Experience and Expertise; Analysis; Perception
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      Latour, Kathryn A., and John A. Deighton. "Learning to Become a Taste Expert." Harvard Business School Working Paper, No. 18-107, June 2018.
      • May 2018 (Revised June 2018)
      • Case

      Cowen Inc.: Leveraging Data

      By: Boris Groysberg, Sarah Abbott and Annelena Lobb
      Cowen Inc.’s broker-dealer, Cowen and Company, LLC, boasted a number of analysts who had made prescient stock calls on the basis of creative data analysis. Now Cowen Inc. had opened a new subsidiary, Kyber, which would attempt to monetize new data science products.... View Details
      Keywords: Data Science; Equity Research; Research Analysts; Investment; Analytics and Data Science; Equity; Research; Analysis; Competitive Strategy
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      Groysberg, Boris, Sarah Abbott, and Annelena Lobb. "Cowen Inc.: Leveraging Data." Harvard Business School Case 418-035, May 2018. (Revised June 2018.)
      • May 2018
      • Exercise

      Data Visualization & Communication Exercise

      By: Srikant M. Datar and Caitlin N. Bowler
      This exercise uses the 1986 Challenger shuttle disaster to explore the relationship between data visualization, effective communication, and decision-making. Students review and analyze excerpts from the 13 charts engineers presented to NASA executives the night before... View Details
      Keywords: Visualization; Data; Analytics and Data Science; Communication; Performance Effectiveness; Decision Making; Analysis
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      Datar, Srikant M., and Caitlin N. Bowler. "Data Visualization & Communication Exercise." Harvard Business School Exercise 118-107, May 2018.
      • May 2018 (Revised February 2019)
      • Teaching Note

      Greg Mazur and the Purchase of Great Eastern Premium Pet Foods

      By: Richard S. Ruback, Royce Yudkoff and Ahron Rosenfeld
      Teaching Note for HBS No. 211-085. Greg Mazur (HBS 1997) identified a small firm, Great Eastern Premium Pet Food, in December of 1998 that fit his search criteria and decided to offer the seller a cash price of $1.2 million plus an earn-out equal to 1% of revenue over... View Details
      Keywords: Acquisition; Entrepreneurship; Financing and Loans; Negotiation Deal; Strategic Planning; Valuation; Analysis
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      Ruback, Richard S., Royce Yudkoff, and Ahron Rosenfeld. "Greg Mazur and the Purchase of Great Eastern Premium Pet Foods." Harvard Business School Teaching Note 218-122, May 2018. (Revised February 2019.)
      • April 2018
      • Supplement

      Celgene

      By: Malcolm Baker and Emily R. McComb
      In February 2011, Adam Koppel, a Managing Director at Brookside Capital, the public equity arm of Bain Capital, must decide whether to increase or exit the firm’s position in Celgene Corporation. News has emerged that raises potential safety concerns associated with... View Details
      Keywords: Life Sciences; Biotechnology; Public Market Investing; Celgene; Revlimid; Hedge Fund; Growth Stocks; Valuation; Investment; Decision Choices and Conditions; Analysis
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      Baker, Malcolm, and Emily R. McComb. "Celgene." Harvard Business School Spreadsheet Supplement 218-743, April 2018.
      • March 2018 (Revised May 2018)
      • Case

      Celgene

      By: Malcolm Baker and Emily McComb
      In February 2011, Adam Koppel, a managing director at Brookside Capital, the public equity arm of Bain Capital, must decide whether to increase or exit the firm’s position in Celgene Corporation. News has emerged that raises potential safety concerns associated with... View Details
      Keywords: Life Sciences; Biotechnology; Public Market Investing; Celgene; Revlimid; Hedge Fund; Growth Stocks; Valuation; Investment; Decision Choices and Conditions; Analysis; Biotechnology Industry
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      Baker, Malcolm, and Emily McComb. "Celgene." Harvard Business School Case 218-094, March 2018. (Revised May 2018.)
      • March 2018 (Revised May 2018)
      • Supplement

      Celgene (B)

      By: Malcolm Baker and Emily McComb
      Supplements the (A) case. View Details
      Keywords: Life Sciences; Biotechnology; Public Market Investing; Celgene; Revlimid; Hedge Fund; Growth Stocks; Valuation; Investment; Decision Choices and Conditions; Analysis; Biotechnology Industry
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      Baker, Malcolm, and Emily McComb. "Celgene (B)." Harvard Business School Supplement 218-099, March 2018. (Revised May 2018.)
      • March 2018
      • Case

      TrustSphere: Building a Market for Relationship Analytics

      By: Boris Groysberg and Katherine Connolly Baden
      Manish Goel was the CEO of TrustSphere, a seven-year-old company in the data analytics industry that focused squarely on relationship analytics, a space in which TrustSphere was pioneering a unique technology and solutions in the areas of sales, risk, and people... View Details
      Keywords: Data Analytics; People Analytics; Talent Management; Human Resources; Networks; Relationships; Analysis; Employee Relationship Management; Core Relationships; Applications and Software; Communication; Technology Industry; Singapore
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      Groysberg, Boris, and Katherine Connolly Baden. "TrustSphere: Building a Market for Relationship Analytics." Harvard Business School Case 418-070, March 2018.
      • Article

      Orienteering for Electioneering

      By: Jonah Kallenbach, Robert Kleinberg and Scott Duke Kominers
      In this paper, we introduce a combinatorial optimization problem that models the investment decision a political candidate faces when treating his or her opponents’ campaign plans as given. Our formulation accounts for both the time cost of traveling between districts... View Details
      Keywords: Political Elections; Resource Allocation; Time Management; Analysis
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      Kallenbach, Jonah, Robert Kleinberg, and Scott Duke Kominers. "Orienteering for Electioneering." Operations Research Letters 46, no. 2 (March 2018): 205–210.
      • February 2018 (Revised October 2018)
      • Case

      Wellington Global Impact

      By: Shawn Cole and Lynn Schenk
      Wellington Global Impact is one of the first public equities impact investing strategies in the market. The case explores how the strategy was developed at Wellington, including an analysis of the culture that supported its development. It also explores the difficulty... View Details
      Keywords: Finance; Impact Investing; Investment; Strategy; Corporate Social Responsibility and Impact; Organizational Culture; Analysis
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      Cole, Shawn, and Lynn Schenk. "Wellington Global Impact." Harvard Business School Case 218-067, February 2018. (Revised October 2018.)
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