Publications

October 6, 2020
Article

Test Your Board's Readiness for the Post-COVID Era

By: Lynn S. Paine

Research suggests that well-run boards take the process of self-evaluation quite seriously, often using a combination of director surveys and personal interviews to assess the functioning and effectiveness of the board, its committees, and its individual members. As... View Details

Keywords: Health Pandemics; Governing and Advisory Boards; Performance Evaluation

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2003
Other Unpublished Work

Testing Savings Product Innovations Using an Experimental Methodology

By: Nava Ashraf, Dean Karlan and Wesley Yin

Keywords: Saving; Financial Instruments; Innovation and Invention

January 2004
Article

Corporate Venturing: The Origins of Unilever's Pregnancy Test

By: Geoffrey Jones and Alison Kraft

The relative ability of different sizes of firm and organisational designs to develop and sustain dynamic capabilities in innovation and create new businesses remains a matter of contention. While Chandler among many others has emphasised the pre-eminent role of large... View Details

Keywords: Business Ventures; Organizational Design; Technological Innovation; Business Startups; Venture Capital; Brands and Branding; Multinational Firms and Management; Product Development; Product Launch; Corporate Entrepreneurship; Great Britain

October 1991 (Revised September 1994)
Case

GenRad, Inc.--1990 (A): At a Crossroads in Electronic Test

By: Benson P. Shapiro and Raphael R. Carty

12 Dec 2023
Research & Ideas

COVID Tested Global Supply Chains. Here’s How They’ve Adapted

Global supply chains took some heat during the COVID-19 pandemic, with consumers waiting months for goods and politicians wringing their hands over trade policy. “Reshoring” is one of the hottest new corporate buzzwords, as many companies look to move some... View Details

Keywords: by Scott Van Voorhis

July 1999
Background Note

Note on Statistical Tests for a Randomized Matched Pair Experimental Design, A

By: Alvin J. Silk

Concerns understanding the conditions under which an experimental design that employs matching and randomization may result in gains in precision as compared to a design that utilizes randomization and independent samples--i.e., no matching. An empirical example is... View Details

Keywords: Marketing; Performance Efficiency; Mathematical Methods

Educators

March 2014 (Revised April 2014)
Teaching Note

23andMe: Genetic Testing for Consumers (A) and (B)

By: John A. Quelch

Purchase

11 Aug 2009
News

A runaway deficit may soon test Obama's luck

18 Aug 2020
News

Testing New Contact Tracing Approaches in a Pandemic

09 Aug 2019
News

What innovative marketers can teach us about the power of A/B testing

15 Aug 2024
Op-Ed

Post-CrowdStrike, Six Questions to Test Your Company's Operational Resilience

team. They will be responsible for designing and maintaining the business continuity and disaster recovery management plan, ensuring a robust and effective response to potential disasters. Process: Maintaining the plan iteratively and conducting View Details

Keywords: by Hise Gibson and Anita Lynch

March 16, 2021
Article

From Driverless Dilemmas to More Practical Commonsense Tests for Automated Vehicles

By: Julian De Freitas, Andrea Censi, Bryant Walker Smith, Luigi Di Lillo, Sam E. Anthony and Emilio Frazzoli

For the first time in history, automated vehicles (AVs) are being deployed in populated environments. This unprecedented transformation of our everyday lives demands a significant undertaking: endowing complex autonomous systems with ethically acceptable behavior. We... View Details

Keywords: Automated Driving; Public Health; Artificial Intelligence; Transportation; Health; Ethics; Policy; AI and Machine Learning

March 2020 (Revised April 2020)
Case

Dexai Prepares to Put 'Alfred' to the Test

By: Lena G. Goldberg, Michael S. Kaufman and Joseph A. Paul

Educators

04 Mar 2016
News

"The Ultimate Test of Passion, Determination and Persistence"

Keywords: Retail Trade

2007
Working Paper

Testing Limits to Policy Reversal: Evidence from Indian Privatizations

By: Siddhartha G. Dastidar, Raymond Fisman and Tarun Khanna

We examine the effect of regime change on privatization using the 2004 election surprise in India. The pro-reform BJP was unexpectedly defeated by a less reformist coalition. Stock prices of government-controlled companies that had been slated for definite... View Details

Keywords: Political Elections; Privatization; State Ownership; Policy; India