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Show Results For
-
All HBS Web
(272)
- News (68)
- Research (163)
- Events (3)
- Multimedia (1)
- Faculty Publications (85)
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
April 2018 Management Science Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits By: Bell, David R., Santiago Gallino, and Antonio Moreno Abstract—Omnichannel environments where customers shop online and offline at...
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Sean Silverthorne
- September 2019 (Revised September 2019)
- Case
Facebook Fake News in the Post-Truth World
By: John R. Wells, Carole A. Winkler and Benjamin Weinstock
In August 2019, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The first major storm of protest followed the surprise election of Donald Trump as President of the United States on November 8, 2016; many put the blame at the door of fake...
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Keywords:
Facebook;
Fake News;
Mark Zuckerberg;
Donald Trump;
Algorithms;
Social Networks;
Partisanship;
Social Media;
App Development;
Instagram;
WhatsApp;
Smartphone;
Silicon Valley;
Office Space;
Digital Strategy;
Democracy;
Entry Barriers;
Online Platforms;
Controversy;
Tencent;
Agility;
Social Networking;
Gaming;
Gaming Industry;
Computer Games;
Mobile Gaming;
Messaging;
Monetization Strategy;
Advertising;
Digital Marketing;
Business Ventures;
Acquisition;
Mergers and Acquisitions;
Business Growth and Maturation;
Business Headquarters;
Business Organization;
For-Profit Firms;
Trends;
Communication;
Communication Technology;
Forms of Communication;
Interactive Communication;
Interpersonal Communication;
Talent and Talent Management;
Crime and Corruption;
Voting;
Demographics;
Entertainment;
Games, Gaming, and Gambling;
Moral Sensibility;
Values and Beliefs;
Initial Public Offering;
Profit;
Revenue;
Geography;
Geographic Location;
Global Range;
Local Range;
Country;
Cross-Cultural and Cross-Border Issues;
Globalized Firms and Management;
Globalized Markets and Industries;
Governing Rules, Regulations, and Reforms;
Government and Politics;
International Relations;
National Security;
Political Elections;
Business History;
Recruitment;
Selection and Staffing;
Information Management;
Information Publishing;
News;
Newspapers;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Knowledge Dissemination;
Human Capital;
Law;
Leadership Development;
Leadership Style;
Leading Change;
Business or Company Management;
Crisis Management;
Goals and Objectives;
Growth and Development Strategy;
Growth Management;
Management Practices and Processes;
Management Style;
Management Systems;
Management Teams;
Managerial Roles;
Marketing Channels;
Social Marketing;
Network Effects;
Market Entry and Exit;
Digital Platforms;
Marketplace Matching;
Industry Growth;
Industry Structures;
Monopoly;
Media;
Product Development;
Service Delivery;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Organizational Change and Adaptation;
Organizational Culture;
Organizational Structure;
Public Ownership;
Problems and Challenges;
Business and Community Relations;
Business and Government Relations;
Groups and Teams;
Networks;
Rank and Position;
Opportunities;
Behavior;
Emotions;
Identity;
Power and Influence;
Prejudice and Bias;
Reputation;
Social and Collaborative Networks;
Status and Position;
Trust;
Society;
Civil Society or Community;
Culture;
Public Opinion;
Social Issues;
Societal Protocols;
Strategy;
Adaptation;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Corporate Strategy;
Customization and Personalization;
Diversification;
Expansion;
Horizontal Integration;
Segmentation;
Information Technology;
Internet and the Web;
Mobile and Wireless Technology;
Applications and Software;
Information Infrastructure;
Valuation;
Advertising Industry;
Communications Industry;
Entertainment and Recreation Industry;
Information Industry;
Information Technology Industry;
Journalism and News Industry;
Media and Broadcasting Industry;
Service Industry;
Technology Industry;
Telecommunications Industry;
Video Game Industry;
United States;
California;
Sunnyvale;
Russia
Wells, John R., Carole A. Winkler, and Benjamin Weinstock. "Facebook Fake News in the Post-Truth World." Harvard Business School Case 720-373, September 2019. (Revised September 2019.)
- 21 Jan 2014
- First Look
First Look: January 21
these features may also facilitate discrimination based on sellers' race, gender, age, or other aspects of appearance. In this paper, we test for racial discrimination against landlords in the online rental View Details
Keywords:
Sean Silverthorne
- 25 Apr 2023
- Op-Ed
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
Marketplace was difficult for the small factories in mainland China because many knew little of fast-changing American consumer fashion tastes. SHEIN came to the rescue. SHEIN, which had never sold products in China, began to make its...
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- 23 Jan 2024
- Book
More Than Memes: NFTs Could Be the Next Gen Deed for a Digital World
verify ownership—and potentially exchange it—NFTs enable markets to emerge. NFTs have enabled trade in digital images and media files (such as those Ape images we mentioned), as well as new business models around everything from rewards programs to View Details
- Program
Aligning Strategy and Sales
marketplace Expand your personal and professional network Extend your network by living and working with accomplished executives from various backgrounds, industries, and countries across the globe Build relationships with a diverse group...
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- 13 Jul 2016
- HBS Case
How Uber, Airbnb, and Etsy Attracted Their First 1,000 Customers
quality service and then do the marketing for you,” says Teixeira. Etsy also pursued a decidedly non-scalable strategy in finding the right eggs with which to launch its business. The platform, which serves as an online View Details
- 24 Feb 2009
- First Look
First Look: February 24, 2009
Mylan, opposed the deal and sued Perry for alleged vote buying. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=209097 Online Restaurant Promotions Harvard Business School Case 909-034 A variety of...
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Martha Lagace
- 16 Dec 2014
- First Look
First Look: December 16
IEEE Security & Privacy Accountable? The Problems and Solutions of Online Ad Optimization By: Edelman, Benjamin G. Abstract—Online advertising might seem to be the most measurable form of marketing ever invented. Comprehensive records...
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Sean Silverthorne
- Winter 2013
- Article
The New Patent Intermediaries: Platforms, Defensive Aggregators and Super-Aggregators
By: Andrei Hagiu and David B. Yoffie
The patent market consists mainly of privately negotiated, bilateral transactions, either sales or cross-licenses, between large companies. There is no eBay, Amazon, New York Stock Exchange, or Kelley's Blue Book equivalent for patents, and when buyers and sellers do...
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Keywords:
Intellectual Property;
Platforms;
Intermediaries;
Aggregator;
Patents;
Digital Platforms;
Marketplace Matching;
Distribution Channels
Hagiu, Andrei, and David B. Yoffie. "The New Patent Intermediaries: Platforms, Defensive Aggregators and Super-Aggregators." Journal of Economic Perspectives 27, no. 1 (Winter 2013): 45–66.
- 22 May 2024
- HBS Case
Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore
TikTok is developing an in-app marketplace in some countries that takes consumers “seamlessly from videos and live streams to shopping,” the case notes. Most of the TikTok Shop’s e-commerce sales are, for the moment, in Southeast Asia,...
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- 29 Nov 2022
- Research & Ideas
How Much More Would Holiday Shoppers Pay to Wear Something Rare?
the Massachusetts Institute of Technology, and Robert Schultz of the University of Michigan, the paper uses the quirks of an online auction to quantify just how much social influence matters when it comes to what people will pay. The...
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- Profile
Thomaz Galvao
want to close this gap by creating an online marketplace to match employers with employees we will train in technology and soft skills.” In order to get there, Thomaz says, “We want to build our brand so...
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- Program
OPM Renew
ways to capitalize on digital disruption in today's competitive global marketplace Examine the unique leadership challenges and market opportunities facing entrepreneurs as they launch new ventures and compete across borders Reenergize...
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- 14 Dec 2010
- First Look
First Look: Dec. 14
http://www.hbs.edu/research/pdf/11-055.pdf Marketplace Institutions Related to the Timing of Transactions Author:Alvin E. Roth Abstract This paper describes the unraveling of transaction dates in several markets, including the labor...
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Keywords:
Sean Silverthorne
- Web
Topics - HBS Working Knowledge
Marketing Communications (15) Marketing Strategy (173) Marketing (323) Marketplace Matching (5) Markets (302) Mathematical Methods (10) Measurement and Metrics (16) Media (14) Medical Specialties (5) Mergers and Acquisitions (13)...
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- 01 Dec 2023
- News
A More Accommodating Approach
Shelly Nooner (GMP 33, 2022) had already proven herself to be visionary and execution-focused during her two decades at Trimble, an industrial technology company that provides hardware, software, and services across agriculture, construction, geospatial, and...
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Jennifer Gillespie
- Web
Faculty & Advisors - MBA
online education marketplace Skillshare, helped launch GoGirl Finance, worked in media at Bad Boy Entertainment, and co-founded two student groups while at Harvard: Harvard Ventures & HackHarvard. Mike...
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- Web
Career Re-Entry & Flexible Work - Alumni
your online profiles, so that your public persona reflects your personal experiences. Keeping your resume current allows you to remain relevant, regardless of where you are in your life and career path. Returning to Work If you’re coming...
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- 23 Jun 2022
- Research & Ideas
All Those Zoom Meetings May Boost Connection and Curb Loneliness
loneliness. But the two do tend to go hand in hand, Goldenberg says. The stars look very different To see if they could break that connection and overcome the tendency to feel lonely while alone, the researchers collaborated with Airbnb, an View Details
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by Michael Blanding