Show Results For
-
All HBS Web
(815)
- Faculty Publications (129)
Show Results For
-
All HBS Web
(815)
- Faculty Publications (129)
- September 1996 (Revised April 1998)
- Case
Mobil USM&R (B): New England Sales and Distribution
- Research Summary
Business Leadership Coalitions
- Teaching Interest
Competing in the Age of Digital Platforms—(Executive Education)
Without exception, the most valuable companies in the world today are platforms. Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or... View Details
- Teaching Interest
Digital Marketing Strategy
When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
- Research Summary
Overview
Engaged with field work in South Asia and East Africa, Professor Hussam places a focus on exploring questions with strong theoretical motivation in the economics literature as well as relevant downstream policy implications. Her research spans four broad interests.... View Details
- Teaching Interest
Scaling Technology Ventures
- Forthcoming
- Article
Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization
- Teaching Interest
Strategy and Technology
The Strategy and Technology elective course explores the unique aspects of creating effective strategies for technology-intensive businesses.
- What strategies win in markets with network effects?
- How can technology be... View Details
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- 7