Show Results For
- All HBS Web (699)
- Faculty Publications (281)
Show Results For
- All HBS Web (699)
- Faculty Publications (281)
- Article
Technology, Identity, and Inertia: Through the Lens of 'The Digital Photography Company'
- January–February 2019
- Article
What Does Your Corporate Brand Stand For?
A strong corporate identity provides direction and... View Details
- 2009
- Chapter
Collaboration Across Knowledge Boundaries within Diverse Teams: Reciprocal Expertise Affirmation as an Enabling Condition
- 04 Apr 2016
- Working Paper Summaries
Preparing the Self for Team Entry: How Relational Affirmation Improves Team Performance
- December 2012
- Article
Defending the Markers of Masculinity: Consumer Resistance to Brand Gender-Bending
- 2010
- Chapter
Identity-Based Leader Development
- February 2023 (Revised July 2023)
- Case
Moleskine Foundation: Can Creativity Change the World?
- Research Summary
Overview
My research encompasses two related streams. The first examines the vicissitudes of individuals' identities in the context of itinerant careers, with a specific focus on the role of management education in hosting managers' efforts to consolidate and/or... View Details
- 2012
- Other Unpublished Work
Strategic responses to collective activism in the U.S. biomass sector
- April 2024
- Article
How Our Ideological Out-Group Shapes Our Emotional Response to Our Shared Socio-Political Reality
- Summer 2011
- Article
Context, Agency, and Identity: The Indian Fashion Industry and Traditional Indian Crafts
- 2012
- Chapter
When Identities, Interests, and Information Collide: How Subgroups Create Hidden Profiles in Teams
Purpose—We review how team members' identities and interests affect team functioning, paying special attention to subgroup dynamics triggered by fault lines and coalitions. This review sets the stage for describing novel pathways through which identities and... View Details
- September 2019 (Revised September 2019)
- Case
Facebook Fake News in the Post-Truth World
- 28 Sep 2007
- Working Paper Summaries
Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers
- September 2011
- Article
Taking Gender into Account: Theory and Design for Women's Leadership Development Programs
- 08 Dec 2009
- First Look
First Look: Dec. 8
- Research Summary
My research draws upon social and cultural theories to address three important topics in marketing: branding strategy, organizing to deliver creative content, and cultural consumer behavior:
1)Branding Strategy: How are iconic brands built?
I have... View Details
- June 1994 (Revised August 1994)
- Case
Cunard Line Ltd.: Managing Integrated Marketing Communications
- Research Summary
Dissertation: Speaking Up on Boards
- September 2014
- Article