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- All HBS Web
(813)
- News (215)
- Research (482)
- Multimedia (1)
- Faculty Publications (111)
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- 01 Dec 2019
- News
Making Eco Easy
opportunity to create products that enable consumers to easily do the right thing,” says Paiji Yoo. It’s a sentiment shared by founding member Gina Pak (MBA 2015) who, as Blueland’s head of Marketing and Experience, was the one to deliver... View Details
Keywords: Jennifer Gillespie
- 01 Mar 2011
- News
Local Hero
marketing for the Giants. “My job was to put warm butts into cold seats,” notes Baer, who says he learned a lot about all aspects of the business during the three years he spent promoting fan interest and attendance at the notoriously... View Details
- 01 Jan 2003
- News
Greylock
remember that business is all about working with people, be they your associates or customers." DANIEL GREGORY Wesleyan University, 1951 B.S., Psychology "Companies don't grow and succeed through some sort of miracle or because you put a lot of View Details
- 01 Jun 2007
- News
Steve Schwarzman
of the large funds did raise money last year, so I wouldn’t be surprised if their success represented an unnatural spike in the fundraising cycle. Was it more difficult to raise View Details
- 01 Mar 2015
- News
Ask the Expert: Inside the Fed
good to get short-term interest rates up to at least 2 or 3 percent? There seems to be too much cheap money flowing around now, and unused funds earn nothing at this point (in fact slightly negative,... View Details
- 06 Dec 2021
- News
Case Study: Let’s Dance
everywhere they perform, with filters to explore genres, ensembles, studios, or professionals and the places they teach. The site is currently focused on San Francisco and Los Angeles, thanks to early funding from friends and family, but... View Details
- 01 Jun 2005
- News
One-on-One with Grover Norquist
that is the difference between two very interesting and very important numbers: how much money the government spends and how much it collects in taxes. Those are both important numbers. The difference between the two of them is not... View Details
Keywords: Government
- 01 Feb 2000
- News
Financial Services 24/7
odd to them, and the notion of writing a check at the corner store to get money in a pinch suggests a scene from a Norman Rockwell painting. It is only a matter of time, online banking enthusiasts say, before the process of writing a... View Details
Keywords: Susan Young
- 01 Feb 1997
- News
Shaping the Future of Business: Entrepreneurial Evolution at HBS
the School, even as HBS alumni continued to distinguish themselves in the realm of entrepreneurial practice. In 1982, acting on a marketing survey they had conducted as second-year students, David W. Thompson (MBA '81), Bruce W. Ferguson... View Details
- 01 Dec 2020
- News
Up Your Time Affluence
wealth weakly predicts happiness. “It’s okay to be money-focused,” says Whillans. “But beyond a certain point, the amount of money you have has little bearing on happiness levels.” Finding quality time in an already hectic schedule can... View Details
- 01 Mar 2019
- News
The One That Got Away
growth market with a sector leader and a smart, trustworthy, deep-pocketed partner, do it and figure out the fund issues later. Your investors will be happy you did! Deborah Farrington (MBA 1976) StarVest... View Details
- 05 Mar 2020
- News
Green Light
country’s leafy greens are produced in Arizona or California, according to the states' Leafy Green Marketing Agreement, and transportation to New England can take weeks; FreshBox being able to offer Massachusetts consumers a locally grown... View Details
- 02 Oct 2015
- News
The ‘F’ Word
the fastest-growing competitive local exchange carrier in the world, adding 500,000 customers in 10 months, and the stock price tripled. Then we learned that 40 percent of our customers couldn’t pay their bills. The capital markets... View Details
Keywords: Walt Disney Studios
- 07 Sep 2021
- News
Immelt in the Hot Seat: Episode 1
so, we could connect the dots maybe in ways that other people couldn't. So that's number one. Number two is, from the get go, our notion was green is green. Right? So this is not a feel good marketing campaign. This is really because this... View Details
- 01 Dec 2020
- News
The Camel and the Unicorn
from one town, New Bedford. The reason actually has nothing to do with them having better ships or them having better anything. It's only because of their invention of a new financing mechanism, whereby merchants were able to take money... View Details
- 01 Mar 2013
- News
Opening the Door
woman who is a fellow mutual fund board member. It was the first time we'd spoken about gender, although we've worked together closely for over five years. That's not to say that all the challenges have gone... View Details
- 17 Feb 2015
- News
The First Five Years: Justin Pasquariello (MBA 2010)
objectives. Identifying how to best achieve our mutual objectives can be challenging, but also provides a great learning and growth opportunity.” How do you use what you learned at HBS in this position? “In some way or other, every class... View Details
Keywords: Health, Social Assistance
- 01 Dec 2011
- News
At Your Service
transactions, saving money shouldn’t be the sole guiding force. “Whether it’s pumping your own gas or troubleshooting your own computer problems on a website, companies that design those interactions purely to cut costs don’t succeed. But... View Details
- 01 Apr 2001
- News
Beyond the Rim: New Paths to Success in Asia
infrastructure in the world. What are the implications for their ability to leapfrog content and technical developments in this sector in the United States? Internet development in China. Online marketing and consumer behavior in South... View Details
- 01 Jun 2013
- News
Five Bright Ideas
major public school districts by 2015. "Today, with the public no longer fully funding public education, even 'wealthy' school districts need funds to increase achievement," says Freeman. "EFP helps arrange... View Details