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Show Results For
- All HBS Web
(3,144)
- People (24)
- News (801)
- Research (1,565)
- Events (13)
- Multimedia (39)
- Faculty Publications (1,069)
- 22 Jun 2022
Entertainment, Media & Sports at HBS
Wonder what an MBA could do to help with your professional growth? Hear from alumni in the entertainment & media industry as they reflect on their MBA experience. Click to see alumni profiles of featured panelists. View Details
- Research Summary
Branding in Digital and Social Media
By: Jill J. Avery
This very contemporary line of research explores the rapidly changing digital world, and investigates how emerging technologies are creating a new consumer culture in which consumers expect to be partners in the co-creation of brands. The work explores the branding... View Details
- May 2008 (Revised August 2009)
- Case
Intel NBI: MXP Digital Media Processor
By: Willy C. Shih and Thomas Thurston
"Gila" was a high-performance image processor project housed in Intel's New Business Initiatives (NBI) group. NBI was an incubator for corporate entrepreneurs, and it had an established methodology for ensuring a degree of autonomy while these ventures got started. But... View Details
Keywords: Business Divisions; Business Growth and Maturation; Business Startups; Change Management; Corporate Entrepreneurship; Organizational Change and Adaptation; Integration; Semiconductor Industry; United States
Shih, Willy C., and Thomas Thurston. "Intel NBI: MXP Digital Media Processor." Harvard Business School Case 608-100, May 2008. (Revised August 2009.)
- July 2000 (Revised September 2005)
- Case
Madison Avenue: Digital Media Services (A)
Introduces a "new-economy" company, Madison Avenue, facing challenges of mega-success. In the two years since its founding, the company's revenues have grown from zero to nearly $30 million, head count has swollen from the start-up handful to more than 200, and the... View Details
Keywords: Organizational Change and Adaptation; Organizational Design; Online Advertising; Advertising Industry
Spear, Steven J., and Jeremy Dann. "Madison Avenue: Digital Media Services (A)." Harvard Business School Case 601-020, July 2000. (Revised September 2005.)
- 26 Jul 2010
- News
B-Schools All A-Twitter Over Social Media
- 2021
- Chapter
Social Media Companies Should Self-Regulate. Now.
By: David B. Yoffie, Michael A. Cusumano and Annabelle Gawer
Yoffie, David B., Michael A. Cusumano, and Annabelle Gawer. "Social Media Companies Should Self-Regulate. Now." In The Year in Tech 2022: The Insights You Need from Harvard Business Review. HBR Insights Series. Boston: Harvard Business Review Press, 2021.
- June 2021
- Case
New Director Dilemmas: Social Media Complications
By: John J-H Kim
Keywords: Educational Policy And Politics; Education; Policy; Interests; Organizational Culture; Education Industry
Kim, John J-H. "New Director Dilemmas: Social Media Complications." Harvard Business School Case 322-012, June 2021.
- 24 Jun 2021
Industry Spotlight: Entertainment, Media & Sports
Wonder what an MBA could do to help with your professional growth? Learn how HBS supports students hoping to break into Entertainment, Media, and Sports and hear from alumni in the industry as they reflect on their MBA experience. View Details
- January 3, 2022
- Other Article
Pushing Social Media Platforms to Self-Regulate
By: Michael A. Cusumano, David B. Yoffie and Annabelle Gawer
Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "Pushing Social Media Platforms to Self-Regulate." Regulatory Review (January 3, 2022). (Editorial.)
- 8 Aug 2016
- Conference Presentation
Enacting Knowledge Strategy Through Social Media
By: Tsedal Neeley and Paul Leonardi
- 19 Jun 2012
- News
Keeping Social Media in Their Place
- March 2001 (Revised September 2005)
- Case
Madison Avenue: Digital Media Services (C)
By July 2000, Madison Avenue had experienced extraordinary growth in sales, employees, clients, and service offerings. From late 1999 to July 2000, the company had taken several initiatives to redesign its internal processes so that the firm could continue to grow,... View Details
Keywords: Service Operations; Digital Marketing; Product Development; Growth and Development Strategy; Advertising Industry
Spear, Steven J., and Anne Karshis. "Madison Avenue: Digital Media Services (C)." Harvard Business School Case 601-077, March 2001. (Revised September 2005.)
- June 2001 (Revised September 2005)
- Case
Madison Avenue: Digital Media Services (B)
In late 1999, Madison Avenue was experiencing phenomenal growth in sales, clients, employees, and services provided. The stress and strain on the firm's employees was considerable and threatened to jeopardize the high-quality, active-ad management for which the firm... View Details
Keywords: Organizational Change and Adaptation; Growth Management; Service Operations; Digital Marketing; Business Processes; Advertising Industry
Spear, Steven J., and Anne Karshis. "Madison Avenue: Digital Media Services (B)." Harvard Business School Case 601-021, June 2001. (Revised September 2005.)
- 13 Jun 2014
- News
A businessman's guide to social media
- 05 Dec 2022
- News
The Monitoring Role of Social Media
- 01 Sep 2010
- News
Leadership in the Social Media Age
- 16 May 2012
- News
Amazon consumer book reviews as reliable as media experts
- 20 Jul 2012
- News