Show Results For
- All HBS Web
(7,977)
- People (9)
- News (1,376)
- Research (5,545)
- Events (17)
- Multimedia (8)
- Faculty Publications (3,945)
Show Results For
- All HBS Web
(7,977)
- People (9)
- News (1,376)
- Research (5,545)
- Events (17)
- Multimedia (8)
- Faculty Publications (3,945)
- June 2003
- Case
In-N-Out Burger
- July 2002 (Revised January 2003)
- Case
Harrah's Entertainment, Inc: Rewarding Our People
- August 2013
- Article
Customer-Driven Misconduct: How Competition Corrupts Business Practices
- October 2010
- Article
Unleashing the Power of Marketing
- March 2018 (Revised August 2020)
- Case
Alaska Airlines: Empowering Frontline Workers to Make It Right
- October 2018 (Revised February 2020)
- Case
Commonwealth Bank of Australia: Unbanklike Experimentation
In August 2017, Commonwealth Bank of Australia was looking for ways to differentiate itself from competing banks and was also trying to improve the financial well-being of... View Details
- 23 Apr 2012
- Research & Ideas
How to Brand a Next-Generation Product
- July 2003 (Revised April 2005)
- Case
Branding Citigroup's Consumer Business
- February 2017 (Revised January 2018)
- Case
Womenomics in Japan
- Article
Act Like a Scientist: Great Leaders Challenge Assumptions, Run Experiments, and Follow the Evidence
- Research Summary
Entrepreneurial Resources
Mounting evidence suggests that ventures’ early relationships are critical for their success by helping overcome initial resource constraints, improve internal operations, and gain access to diverse audiences such as potential investors, the media, and customers.... View Details
- December 2009
- Article
Catering Through Nominal Share Prices
- July 2012 (Revised March 2013)
- Supplement
Shanghai Diligence Law Firm (B)
- 2017
- Book
Global Marketing Management: A Casebook
During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details
- June 2024
- Case
SnapTravel: Betting on 'Super.com'
- October 2022 (Revised September 2024)
- Case
mPharma: Scaling Access to Affordable Primary Care in Africa
- August 1994
- Case
Grupo IUSACELL (A)
- February 2000 (Revised April 2003)
- Case
InSite Marketing Technology (B)
- Teaching Interest
Leadership and Organizational Behavior (LEAD)
Professor Bernstein taught Leadership and Organizational Behavior (LEAD) from 2013-2016 (7 sections). This course focuses on how managers become effective leaders by addressing the human side of enterprise.
The course is divided into five modules:
- March 2011
- Case