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Show Results For
-
All HBS Web
(4,839)
- People (26)
- News (1,411)
- Research (2,052)
- Events (8)
- Multimedia (103)
- Faculty Publications (1,377)
- 2024
- Working Paper
The Value of Silence: The Effect of UMG’s Licensing Dispute with TikTok on Music Demand
By: Mengjie Cheng, Elie Ofek and Hema Yoganarasimhan
Social media platforms like TikTok have transformed how music is discovered, consumed, and monetized. This study examines the implications of the dispute between TikTok and Universal Music Group (UMG), which resulted in UMG excluding its music from TikTok from February...
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Keywords:
Demand And Consumers;
Monetization;
Social Media;
Revenue;
Conflict and Resolution;
Music Industry
Cheng, Mengjie, Elie Ofek, and Hema Yoganarasimhan. "The Value of Silence: The Effect of UMG’s Licensing Dispute with TikTok on Music Demand." Harvard Business School Working Paper, No. 25-014, July 2024.
- February 2011 (Revised November 2013)
- Case
The Cheezburger Network
By: John Deighton and Leora Kornfeld
Cheezburger Network was a Web publisher of humorous, user-contributed content, using social media for dissemination, and selling advertising against the traffic of 1 billion page views per quarter. In January 2011, it raised $30 million in venture capital for the...
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Keywords:
Budgets and Budgeting;
Digital Marketing;
Customer Relationship Management;
Venture Capital;
Emerging Markets;
Strategic Planning;
Sales;
Internet and the Web;
Publishing Industry;
Web Services Industry
Deighton, John, and Leora Kornfeld. "The Cheezburger Network." Harvard Business School Case 511-091, February 2011. (Revised November 2013.) (request a courtesy copy.)
- July 2020
- Case
Amanda and Kristen: Mented Cosmetics
By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills
The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community...
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Keywords:
Brands and Branding;
Competition;
Customers;
Disruption;
Disruptive Innovation;
Distribution Channels;
Entrepreneurship;
Finance;
Macroeconomics;
Marketing;
Marketing Channels;
Marketing Communications;
Marketing Strategy;
Mission and Purpose;
Organizational Culture;
Product Design;
Product Development;
Product Positioning;
Sales;
Social Issues;
Social Marketing;
Business Startups;
Strategic Planning;
Strategy;
Supply Chain Management;
Venture Capital;
Beauty and Cosmetics Industry;
Advertising Industry;
Public Relations Industry;
Chemical Industry;
Manufacturing Industry;
Retail Industry;
North and Central America;
United States;
New York (city, NY);
New York (state, US)
Rogers, Steven, Jeffrey J. Bussgang, and Alterrell Mills. "Amanda and Kristen: Mented Cosmetics." Harvard Business School Case 321-002, July 2020.
- 04 Mar 2020
- News
Female Faculty Leading the Way on International Women's Day
Jeremy S. Friedman
Jeremy S. Friedman is an associate professor of business administration in the Business, Government, and International Economy Unit and taught the course of the same name in the MBA required curriculum over the past six years. Currently, he is teaching Business and... View Details
- February 2008 (Revised May 2012)
- Case
The Big Easy, Not So Easy
By: Nicolas P. Retsinas, Arthur I Segel and Ben Creo
Enterprise Community Partners must determine whether to rebuild the Lafitte housing projects in hurricane-ravaged New Orleans and, if so, how to mitigate the risks. Set in January 2007, more than a year after Hurricane Katrina made landfall, the case examines how...
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Keywords:
Natural Disasters;
Housing;
Projects;
Risk Management;
Urban Development;
Reputation;
New Orleans
Retsinas, Nicolas P., Arthur I Segel, and Ben Creo. "The Big Easy, Not So Easy." Harvard Business School Case 208-068, February 2008. (Revised May 2012.)
- February 2023
- Supplement
The Swatch Group (B): Omega X Swatch
By: Rohit Deshpandé and Daniela Beyersdorfer
In March 2022, the Swatch Group launched the MoonSwatch, born out of a secret in-house collaboration among its street Swatch and its luxury Omega brand, in tribute to one of Omega’s most legendary watches. The launch created a frenzy among watch fans worldwide, with...
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Keywords:
Marketing Strategy;
Brands and Branding;
Product Marketing;
Product Launch;
Product Positioning;
Europe;
Switzerland
Deshpandé, Rohit, and Daniela Beyersdorfer. "The Swatch Group (B): Omega X Swatch." Harvard Business School Supplement 523-077, February 2023.
- 2019
- Book
Creative Construction: The DNA of Sustained Innovation
By: Gary P. Pisano
Creative Construction tackles the myth that larger enterprises are inherently incapable of transformative innovation and are doomed to be disrupted by nimble start-ups. If larger enterprises seem incapable of transformative innovation, it is due to how we design...
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Keywords:
Innovation and Invention;
Business Growth and Maturation;
Innovation Strategy;
Organizational Culture;
Management Systems;
Creativity;
Leading Change
Pisano, Gary P. Creative Construction: The DNA of Sustained Innovation. New York: PublicAffairs, 2019.
- August 2010 (Revised January 2020)
- Case
Rupert Murdoch: The Last Tycoon
By: Geoffrey Jones and Hari Balkrishna
The case examines the entrepreneurial career of Rupert Murdoch and the growth of News Corporation from a small Australian newspaper to a global media giant. It shows how he expanded geographically to Europe, the United States, and Asia and from newspapers to the film...
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Keywords:
Family Business;
Entrepreneurship;
Media;
Globalized Firms and Management;
Business History;
Business and Government Relations;
Power and Influence;
Media and Broadcasting Industry;
Media and Broadcasting Industry;
Media and Broadcasting Industry;
Europe;
United States;
Australia
Jones, Geoffrey, and Hari Balkrishna. "Rupert Murdoch: The Last Tycoon." Harvard Business School Case 811-017, August 2010. (Revised January 2020.)
- September 2023
- Case
FoodCloud: Tackling Food Insecurity and Climate Change in One Bite
By: Brian Trelstad and Emer Moloney
In 2013, Aoibheann O’Brien and Iseult Ward founded FoodCloud, a non-profit social enterprise that aimed to address food waste and food insecurity issues. Through its technology platform, Foodiverse, FoodCloud connected surplus food from retailers with community groups...
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Keywords:
Nonprofit Organizations;
Expansion;
Technological Innovation;
Environmental Sustainability;
Social Issues;
Growth and Development Strategy;
Green Technology Industry;
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
Republic of Ireland;
Europe
Trelstad, Brian, and Emer Moloney. "FoodCloud: Tackling Food Insecurity and Climate Change in One Bite." Harvard Business School Case 324-031, September 2023.
- 17 Jun 2008
- First Look
First Look: June 17, 2008
entrepreneurship, and we also highlight the relevance of social networks, self-assessed skills, and attitudes toward risk. Moreover, we find that regulation plays a critical role, particularly for those individuals who become...
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Keywords:
Martha Lagace
- October 2015
- Teaching Plan
The Coca-Cola Company's Case for Creative Transformation
By: Thales Teixeira
This Teaching Plan is to be used with the Video Case "The Coca-Cola Company's Case for Creative Transformation" (HBS No. 815-714)
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Keywords:
Attention Economics;
Creating Connections;
Digital Marketing;
Marketing Innovations;
Social Networks;
Advertising Content;
Networked Brand;
Beverage Industry;
Coca-Cola;
Digital Innovation;
Digital Transition;
Marketing;
Marketing Communications;
Innovation Strategy;
Social and Collaborative Networks;
Advertising;
Creativity;
Media and Broadcasting Industry;
Media and Broadcasting Industry;
Media and Broadcasting Industry
- December 2023
- Case
TikTok: The Algorithm Will See You Now
By: Shikhar Ghosh and Shweta Bagai
In a world where attention is a scarce commodity, this case explores the meteoric rise of TikTok—an app that transformed from a niche platform for teens into the most visited domain by 2021—surpassing even Google. Its algorithm was a sophisticated mechanism for...
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Keywords:
Social Media;
Applications and Software;
Disruptive Innovation;
Business and Government Relations;
International Relations;
Cybersecurity;
Culture;
Technology Industry;
China;
United States;
India
Ghosh, Shikhar, and Shweta Bagai. "TikTok: The Algorithm Will See You Now." Harvard Business School Case 824-125, December 2023.
- 2012
- Working Paper
No News Is Good News: CSR Strategy and Newspaper Coverage of Negative Firm Events
By: Jiao Luo, Stephan Meier and Felix Oberholzer-Gee
One of the benefits of Corporate Social Responsibility (CSR) programs, it has been argued, is that they build up a reservoir of public good will, shielding companies in times of trouble. In this paper, we test the view that CSR provides protection from public ire by...
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Keywords:
Corporate Social Responsibility and Impact;
Crisis Management;
Media;
Newspapers;
Business and Community Relations;
Corporate Strategy
Luo, Jiao, Stephan Meier, and Felix Oberholzer-Gee. "No News Is Good News: CSR Strategy and Newspaper Coverage of Negative Firm Events." Harvard Business School Working Paper, No. 12-091, April 2012.
Michael I. Norton
Michael I. Norton is the Harold M. Brierley Professor of Business Administration at the Harvard Business School. He holds a B.A. in Psychology and English from Williams College and a Ph.D. in Psychology from Princeton University. Prior to joining HBS, Professor... View Details
- September 7, 2020
- Article
Remote Networking as a Person of Color
By: Laura Morgan Roberts and Anthony J. Mayo
In remote work situations, where people cannot rely on impromptu elevator conversations or water cooler chats with coworkers, the answer isn’t to turn inward. In fact, the need for networking is even more important. In particular, our interactions with people whose...
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Morgan Roberts, Laura, and Anthony J. Mayo. "Remote Networking as a Person of Color." Harvard Business Review Digital Articles (September 7, 2020).
- August 2023 (Revised February 2024)
- Case
Toby Norman: Is Passion Enough for Simprints to Thrive?
By: Jon M. Jachimowicz, Amram Migdal and Max Hancock
As co-founder and CEO of Simprints—a social enterprise with the mission to “transform the way the world fights poverty"—Toby Norman was at a crossroads. His organization had developed ground-breaking technology used to verify aid delivery, reached more than 2.5 million...
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Keywords:
Mission and Purpose;
Motivation and Incentives;
Social Enterprise;
Employees;
Growth and Development Strategy
Jachimowicz, Jon M., Amram Migdal, and Max Hancock. "Toby Norman: Is Passion Enough for Simprints to Thrive?" Harvard Business School Case 424-015, August 2023. (Revised February 2024.)