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Show Results For
- All HBS Web
(1,407)
- People (2)
- News (308)
- Research (944)
- Events (6)
- Multimedia (4)
- Faculty Publications (310)
- Web
2018 Symposium - Race, Gender & Equity
IMAGO Global Grassroots, involves co-creative model of international development in South Asia, Sub-Saharan Africa and South America. Zachary frequently offers training on integral and unconscious psychological dimensions of leadership... View Details
- 02 Nov 2022
- Blog Post
Climate Stories Episode #11: Mary Jo Veverka (HBS 1978): Fostering Actionable Climate Literacy
her Veverka Family foundation, she set about learning how to become an “impactful” philanthropist. She pursued her love of the outdoors by systematically visiting each of the now 63 national parks. Her passion for improving recreational access and trail restoration... View Details
- 16 Jan 2019
- Research & Ideas
What Football Firings Teach Managers About Staying Relevant
to their dismissal. A link between tenure and effectiveness We developed a simple model to analyze the relationship between coach tenure and effectiveness using NFL data from 2000 to 2015. The model used... View Details
- February 22, 2023
- Article
How to Seed Organic Marketing in a Video-First World
By: Ayelet Israeli, Leonard A. Schlesinger and Matt Higgins
Early direct-to-consumer (DTC) companies relied on plentiful capital and low-cost digital marketing to power growth. But as this sector has matured, capital is more constrained, social media is more cluttered, and customer acquisition costs are rising. DTC companies... View Details
Keywords: Online Business; Ecommerce; E-commerce; E-Commerce Strategy; Omnichannel Retail; Omnichannel Retailing; Influencer Marketing; Consumer; Organic Growth; Video Advertising; Promotion; Celebrities; Online Advertising; Online Channel; Online Communities; Online Community; Go To Market Strategy; Platform; Media; Media Content; Digital; Digital Culture; Digital Influencers; Direct To Consumer Marketing; Direct-to-consumer; Innovation & Entrepreneurship; Innovation; Sales; Digital Platforms; Digital Marketing; Digital Strategy; Consumer Behavior; Internet and the Web; Advertising; Business Model; Growth Management; Marketing; Marketing Strategy; Marketing Channels; Marketing Communications; Communication Strategy; Innovation Strategy; Retail Industry; Consumer Products Industry; Fashion Industry; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Food and Beverage Industry; Media and Broadcasting Industry; United States; North America
Israeli, Ayelet, Leonard A. Schlesinger, and Matt Higgins. "How to Seed Organic Marketing in a Video-First World." Harvard Business Review (website) (February 22, 2023).
- 10 Mar 2021
- Blog Post
COVID Killed the Traditional Workplace
opposite effect when depended upon as a substitute. While not apparent yet, a permanent work-from-home model may well start a slow-rolling mental health crisis in the American workforce and a resulting HR nightmare. What might look like... View Details
Keywords: All Industries
- 21 Mar 2011
- Research & Ideas
Are We Thinking Too Little, or Too Much?
wrong outcome. Nor have researchers come up with a model that explores how to determine when we're overthinking a decision—even though logic tells us that there certainly is such a thing. "We all know that when we make lists, we... View Details
Keywords: by Carmen Nobel
- 14 Aug 2018
- First Look
First Look at New Research and Ideas, August 14, 2018
emerged from its first sales season with two distinct customer segments: the High Net Worth (HNW) woman and the High Earner, Not Rich Yet (HENRY) woman. As it began to scale its operations, it had to decide which customer segment was the... View Details
Keywords: by Sean Silverthorne
- 21 Sep 2009
- Research & Ideas
Excessive Executive Pay: What’s the Solution?
and not just inside the Beltway. At HBS, a group of MBAs last spring crafted and sent to Washington a bold proposal to create a nonprofit, public-private Corporate Governance College to employ and train a cadre of professional directors... View Details
Keywords: by Roger Thompson
- 20 Oct 2015
- First Look
October 20, 2015
Gujarati-speaking Indians are 108 times more likely to manage motels. We develop a model of social interactions where non-work relationships facilitate the acquisition of sector-specific skills. The resulting scale economies generate... View Details
Keywords: Sean Silverthorne
- 01 Apr 2001
- News
Student Conferences Tackle Business Issues
academics for an exploration of new economy themes ranging from getting back to sustainable business models to the emerging wireless landscape. “Over the past year, we have seen a flight to quality in the technology market, where MBA... View Details
- 01 Mar 2012
- News
Get Creative
of what they do. And 5 percent are born with the instinct. There are things that they do and ways that they think that are intuitive. The rest of us could learn what these innovators do if somebody would just crawl inside their brains and... View Details
- 05 Feb 2001
- Research & Ideas
The Ten Deadly Mistakes of Wanna-Dots
Then hand over the technical work to them (that way nobody inside has to learn anything new) but refuse to take their advice about how the site should look (after all, you're the industry experts). Use more than one vendor—so you can have... View Details
Keywords: by Rosabeth Moss Kanter
- 04 Dec 2007
- First Look
First Look: December 4, 2007
a platform-based market socially efficient? We analyze a dynamic model where an entrant with superior quality competes with an incumbent platform, and examine long-run market outcomes. We find that the answers to these questions depend... View Details
Keywords: Martha Lagace
- 23 Feb 2010
- First Look
First Look: Feb. 23
what occurs inside of organizations as they develop novel and useful solutions to problems, and we offer a framework for how effective leaders of innovation think and act. Leadership for innovation is more about leading "from... View Details
Keywords: Martha Lagace
- 26 Jan 2016
- First Look
January 26, 2016
Cagé, and William R. Kerr Abstract—We build an endogenous growth model to analyze the relationships between taxation, corruption, and economic growth. Entrepreneurs lie at the center of the model and face... View Details
Keywords: Sean Silverthorne
- 01 Sep 2018
- News
September 2018 Alumni and Faculty Books
Business Model: How to Seize the White Space for Transformative Growth by Mark W. Johnson (MBA 1996) HBR Press In this revised, updated, and newly titled edition of Johnson’s 2010 Seizing the White Space, he provides an eminently practical framework for understanding... View Details
- 15 May 2018
- First Look
New Research and Ideas, May 15, 2018
brand into more adjacencies? Or should it consider something more radical, like app-related sales through subscriptions and wearable technologies? Purchase this case:https://cb.hbsp.harvard.edu/cbmp/product/618020 Harvard Business School... View Details
Keywords: Dina Gerdeman
- 22 Aug 2011
- Research & Ideas
Getting to Eureka!: How Companies Can Promote Creativity
than three decades exploring how work environments can help or hinder the creative process. What she has found is that while the fruits of innovation are often in plain view, the seeds of creativity are much harder to spot—occurring deep View Details
Keywords: by Michael Blanding
- 24 Jan 2012
- First Look
First Look: Jan. 24
Timothy Clark. Oxford University Press, forthcoming. Abstract This chapter presents a model of the way in which consulting and other professional-service firms organize themselves and grow. We will argue that the fundamental... View Details
Keywords: Sean Silverthorne
- 09 May 2021
- Blog Post
Meet the MoMBAs – Persisting Through a Difficult Year
and breastfeeding – this is no surprise. That said, the student mother community at HBS is growing every year. In 2020 almost every section could have one mother in the mix, to add a unique perspective to case discussions and to act as a role View Details