Publications

Program

Creating Brand Value

Summary Consumer brands are one of the most valuable sources of sustainable competitive advantage, but managing brands and achieving their full potential has never been more difficult. Today's consumers are increasingly diverse, are... View Details

08 May 2014
Working Paper Summaries

Corporate and Integrated Reporting: A Functional Perspective

Keywords: by Robert Eccles & George Serafeim

May 2017 (Revised February 2024)
Case

Battle for the Soul of Capitalism: Unilever and the Kraft Heinz Takeover Bid (A)

By: William W. George and Amram Migdal

This case describes Kraft Heinz Company’s (KHC) February 2017 unsolicited $143 billion takeover offer to acquire Unilever. The offer was made to Unilever CEO Paul Polman by KHC chairman Alexandre Behring, who was also co-founder and CEO of Brazilian-based 3G Capital... View Details

Keywords: Acquisition; Value Creation; Decision Choices and Conditions

July 15, 2013
Other Article

Pseudo-flexible Exchange-rate Regimes

By: Laura Alfaro and Fabio Kanczuk

According to the IMF, last decade saw a number of countries actively managing their exchange rates. Is this a good way for emerging economies to protect themselves from the large swings of international markets? This column presents a new "pseudo-flexible" exchange... View Details

Keywords: Flexibility; International Markets; Managing Exchange Rates; Currency Exchange Rate

Read Now

October 1995 (Revised September 1996)
Case

Dell Computer Corporation

By: Das Narayandas and V. Kasturi Rangan

Traces the evolution of the personal computer industry over the last 20 years and uses this as a backdrop to look at how Dell Computer Corp. grew from a small start-up to a multi-billion-dollar company in a decade. Dell is now faced with a set of decisions on the... View Details

Keywords: Industry Growth; Competitive Strategy; Profit; Computer Industry

09 Mar 2017
News

Why It’s Time to Break Up America’s Most Powerful Duopoly

Program

Senior Executive Leadership Program—India

Summary India has emerged as one of the fastest-growing economies in the world. To seize opportunities and sustain success under shifting global business conditions, companies need executives who are exceptional leaders—confident... View Details

07 Sep 2012
News

When times are tough, disrupt

25 Mar 2009
News

Harvard Business School Selects Inaugural Recipient of Social Entrepreneurship Fellowship

15 Feb 2012
News

Will Business Step Up or Step Out?

September 2018 (Revised August 2019)
Case

The Progressive Corporation, 2018

By: John R. Wells and Benjamin Weinstock

In early 2019, The Progressive Corporation (Progressive), the USA’s third-largest auto insurance writer, reported earned premiums were up 20% in 2018 compared to the previous year, and net income was up 64%. Direct sales of personal auto policies rose 21%, while agent... View Details

Program

Real Estate Management Program

succeed in a complex market by taking a holistic approach to real estate projects and addressing challenges from a cross-disciplinary perspective. As you examine sustainability goals, design considerations, financing strategies, industry... View Details

Keywords: Real Estate; Real Estate

12 May 2009
First Look

First Look: May 12, 2009

Life, faced decisions about the company's growth strategy. Despite profound initial skepticism about demand for a user-generated virtual world that was not a traditional game, Second Life had achieved profitability and strong growth. However, View Details

Keywords: Martha Lagace

June 2018
Case

Burton Sensors, Inc.

By: William E. Fruhan and Wei Wang

Burton Sensors presents a realistic situation where a small, rapidly growing, and profitable temperature sensor original equipment manufacturer (OEM) reaches its debt capacity and seeks equity financing to sustain high growth. The president of the company must decide... View Details

Keywords: Financing and Loans; Acquisition; Investment; Financial Strategy; Decision Choices and Conditions