Publications

Jeremy Yang

Jeremy Yang is an Assistant Professor of Business Administration in the Marketing Unit at Harvard Business School. He teaches Marketing in the MBA required curriculum. He develops data products for... View Details

Keywords: advertising; media; entertainment; information; consumer products

03 Nov 2015
News

Marketers Should Pay Attention to fMRI

March 2022
Article

Winner Takes All? Tech Clusters, Population Centers, and the Spatial Transformation of U.S. Invention

By: Brad Chattergoon and William R. Kerr

U.S. invention has become increasingly concentrated around major tech centers since the 1970s, with implications for how much cities across the country share in concomitant local benefits. Is invention becoming a winner-takes-all race? We explore the rising spatial... View Details

Keywords: Clusters; Invention; Agglomeration; Artificial Intelligence; Innovation and Invention; Patents; Applications and Software; Industry Clusters; AI and Machine Learning

Article

Use of Crowd Innovation to Develop an Artificial Intelligence-Based Solution for Radiation Therapy Targeting

By: Raymond H. Mak, Michael G. Endres, Jin Hyun Paik, Rinat A. Sergeev, Hugo Aerts, Christopher L. Williams, Karim R. Lakhani and Eva C. Guinan

Importance: Radiation therapy (RT) is a critical cancer treatment, but the existing radiation oncologist work force does not meet growing global demand. One key physician task in RT planning involves tumor segmentation for targeting, which requires substantial... View Details

Keywords: Crowdsourcing; AI Algorithms; Health Care and Treatment; Collaborative Innovation and Invention; AI and Machine Learning

Anjali M. Bhatt

Anjali... View Details

2024
Working Paper

The Narrative AI Advantage? A Field Experiment on Generative AI-Augmented Evaluations of Early-Stage Innovations

By: Jacqueline N. Lane, Léonard Boussioux, Charles Ayoubi, Ying Hao Chen, Camila Lin, Rebecca Spens, Pooja Wagh and Pei-Hsin Wang

The rise of generative artificial intelligence (AI) is transforming creative problem-solving, necessitating new approaches for evaluating innovative solutions. This study explores how human-AI collaboration can enhance early-stage evaluations, focusing on the interplay... View Details

Keywords: Large Language Models; AI and Machine Learning; Innovation and Invention; Decision Making

January 2006
Article

Hospital Integration and Vertical Consolidation: An Analysis of Acquisitions in New York State

By: Robert S. Huckman

Keywords: Integration; Health; Consolidation; Theory; Mergers and Acquisitions

28 Jun 2007
Working Paper Summaries

Film Rentals and Procrastination: A Study of Intertemporal Reversals in Preferences and Intrapersonal Conflict

Keywords: by Katy Milkman, Todd Rogers & Max H. Bazerman; Entertainment & Recreation

03 Sep 2024
Research & Ideas

Is It Even Possible to Dam the Flow of Misleading Content Online?

fundamental reason why we use theory here is that we’re trying to sort out all the possible rules you could ever try to use,” says Shapiro. “We’re reasoning about policies that have never been tested.” One View Details

Keywords: by Jay Fitzgerald; Information Technology; Technology

08 Mar 2017
HBS Seminar

Fernanda Viégas and Martin Wattenberg, Google

Chinese Competition and Emerging Technologies - A Chronicle of the China Trade

40 In addition to adopting modern managerial and financial systems, the Chinese compradors played a significant role in the early industrialization of the country by investing their wealth in modern business enterprises, including... View Details

1965
Book

Economic Analysis of the Proposal to Increase Copyright License Fee for Phonograph Records

By: David Hawkins and John D Glover

Keywords: Theory; Media; Money

October 14, 2019
Article

How Artificial Intelligence Is Changing Health Care Delivery

By: Samantha F. Sanders, Mats Terwiesch, William J. Gordon and Ariel Dora Stern

The development of intelligent machines holds great promise for making health care delivery more accurate, efficient, and accessible, but challenges remain for incorporating AI into clinical and administrative settings. View Details

Keywords: Artificial Intelligence; Health Care and Treatment; Service Delivery; Technological Innovation; AI and Machine Learning

01 Apr 1989
Conference Presentation

The Future of Bureaucracy and Hierarchy in Organizational Theory: A Report from the Field

By: R. M. Kanter

Keywords: Theory; Organizational Structure

2016
Working Paper

Popular Acceptance of Inequality Due to Innate Brute Luck and Support for Classical Benefit-Based Taxation

By: Matthew C. Weinzierl

U.S. survey respondents' views on distributive justice are shown to differ in two specific, related ways from what is conventionally assumed in modern optimal tax research. A large share of respondents, and in some cases a large majority, resist the full equalization... View Details

Keywords: Equality and Inequality; Attitudes; Taxation; Theory; United States

Siyu Zhang

Siyu Zhang is a second-year doctoral student at HBS. Prior to joining HBS. He was a Data Scientist at John Hancock, where he utilized machine learning models to predict the classification of insurance policy applications. Siyu is a former Investment Director at... View Details

04 Oct 2009
News

It's Brand New, but Make It Sound Familiar

March 1985 (Revised November 1985)
Case

Wilmington Tap and Die

By: Robert S. Kaplan

The general manager of a division manufacturing taps and dies must decide whether to continue a major capital investment program. The program was designed to replace aging mechanical machines with modern, electronically controlled equipment. A post-audit, after an... View Details

Keywords: Capital Budgeting; Investment; Accounting Audits; Cost Management; Technological Innovation; Information Technology; Performance Productivity; Production; Management Analysis, Tools, and Techniques; Manufacturing Industry

May–June 2023
Article

Analytics for Marketers: When to Rely on Algorithms and When to Trust Your Gut

By: Fabrizio Fantini and Das Narayandas

Advanced analytics can help companies solve a host of management problems, including those related to marketing, sales, and supply-chain operations, which can lead to a sustainable competitive advantage. But as more data becomes available and advanced analytics are... View Details

Keywords: Analytics and Data Science; Decision Making