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Show Results For
- All HBS Web
(3,195)
- People (7)
- News (434)
- Research (2,179)
- Events (6)
- Multimedia (3)
- Faculty Publications (1,523)
- 09 Apr 2012
- Research & Ideas
Who Sways the USDA on GMO Approvals?
Traditional Theories Break Down As Hiatt began investigating, he found that traditional theories of capture such as lobbying and campaign contributions had little effect on whether any particular GMO was approved. Even more direct means of influence such as scientific... View Details
- February 2005 (Revised March 2013)
- Case
Phase Zero: Introducing New Services at IDEO (A)
By: Amy C. Edmondson and Laura Feldman
Focuses on whether world-renowned product design firm IDEO's new customer service fits with the firm's strategic position and organization capabilities. Over the course of IDEO's 13-year history, an increasing share of revenues are a result of "Phase 0"... View Details
Keywords: Strategy; Service Operations; Product Design; Infrastructure; Customer Focus and Relationships; Innovation and Invention; Service Industry; Boston; United States
Edmondson, Amy C., and Laura Feldman. "Phase Zero: Introducing New Services at IDEO (A)." Harvard Business School Case 605-069, February 2005. (Revised March 2013.)
- September 2020 (Revised June 2023)
- Supplement
Spreadsheet Supplement to Artea Teaching Note
By: Eva Ascarza and Ayelet Israeli
Spreadsheet Supplement to Artea Teaching Note 521-041. This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and... View Details
- September 2020 (Revised July 2022)
- Exercise
Artea (D): Discrimination through Algorithmic Bias in Targeting
By: Eva Ascarza and Ayelet Israeli
This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and targeting. Parts (B),(C),(D) Introduce algorithmic bias. The... View Details
Keywords: Targeted Advertising; Discrimination; Algorithmic Data; Bias; Advertising; Race; Gender; Marketing; Diversity; Customer Relationship Management; Prejudice and Bias; Analytics and Data Science; Retail Industry; Retail Industry; Retail Industry; United States
Ascarza, Eva, and Ayelet Israeli. "Artea (D): Discrimination through Algorithmic Bias in Targeting." Harvard Business School Exercise 521-043, September 2020. (Revised July 2022.)
- August 2011 (Revised October 2011)
- Supplement
Lady Gaga (B)
By: Anita Elberse and Michael Christensen
In March 2011, Troy Carter, manager of pop star Lady Gaga, reflects on decisions made regarding his artist's concert tour and faces a new set of challenges regarding the launch of Lady Gaga's new album, Born This Way. Is a huge, expensive launch akin to that of a... View Details
Keywords: Music Entertainment; Product Launch; Product Development; Talent and Talent Management; Music Industry
Elberse, Anita, and Michael Christensen. "Lady Gaga (B)." Harvard Business School Supplement 512-017, August 2011. (Revised October 2011.)
- 30 Jan 2007
- First Look
First Look: January 30, 2007
high-end fashion industry and the actions of entrepreneurs in the early days of this industry, I seek to redress these shortcomings of prior organizational research. Based on a series of interviews with View Details
Keywords: Martha Lagace
- September 2011
- Supplement
TopCoder (B)
By: Karim R. Lakhani, Eric Lonstein and Stephanie Pokrywa
Metrology plays a key role in the manufacture of mechanical components. Traditionally it is used extensively in a pre-process stage where a manufacturer does process planning, design, and ramp-up, and in post-process off-line inspection to establish proof of quality.... View Details
Keywords: Industry Growth; Forecasting and Prediction; Change Management; Production; Machinery and Machining; Planning; Quality; Competition; Diversification; Technology Adoption; Measurement and Metrics; Product Design; Manufacturing Industry
Lakhani, Karim R., Eric Lonstein, and Stephanie Pokrywa. "TopCoder (B)." Harvard Business School Supplement 612-044, September 2011.
- June 7, 2016
- Comment
Can Brand Trump Win a Presidency?
By: John A. Quelch
In the marketplace, Brand Trump is authentic. It stands for aspiration and success, but more the ostentatious and flashy success that appeals to the newly wealthy, the entrepreneur, the outsider. For these consumers, brand Trump clearly delivers; Trump hotels, and... View Details
Keywords: Brand; Umbrella Brands; Political Brands; Political Campaigns; Successful Brands; Personal Brand; Demographics; History; Information; Innovation and Invention; Leadership; Management; Marketing; Outcome or Result; Problems and Challenges; Strategy; Value; Public Administration Industry; Public Administration Industry; United States
Quelch, John A. "Can Brand Trump Win a Presidency?" Harvard Business School Working Knowledge (June 7, 2016). (Republished by Forbes.com on June 7, 2016.)
- Web
Mid-US - Global
Highlights SEPTEMBER 2024 HBR COLD CALL Uncle Nearest Cofounder Fawn Weaver and Her Entrepreneurial Journey in the Spirits Industry In an episode of Harvard Business Review's "Cold Call" podcast, Senior Lecturer Hise Gibson discusses the... View Details
- Web
Topics - HBS Working Knowledge
Satisfaction (23) Customer Value and Value Chain (12) Customers (104) Customization and Personalization (3) Debt Securities (1) Decision Choices and Conditions (43) Decision Making (240) Decisions (10) Demand and Consumers (223) Demography (9) View Details
- March 2000
- Case
Aspect Medical Systems
By: Richard M.J. Bohmer and Naomi Atkins
Entrepreneur Nassib Chamoun has created an innovative anesthesiology device that monitors patients' consciousness levels during surgery. This case tracks how Chamoun and his executive team built the infrastructure of the company and actively managed the adoption... View Details
Keywords: Decision Choices and Conditions; Entrepreneurship; Independent Innovation and Invention; Infrastructure; Product Design; Product Development; Problems and Challenges; Adoption; Competitive Strategy; Technology Industry
Bohmer, Richard M.J., and Naomi Atkins. "Aspect Medical Systems." Harvard Business School Case 600-076, March 2000.
- 07 Mar 2023
- HBS Case
ChatGPT: Did Big Tech Set Up the World for an AI Bias Disaster?
co-author of The Digital Mindset: What It Really Takes to Thrive in the Age of Data, Algorithms, and AI. The case, and its reverberations as ChatGPT’s success escalates the AI race, offers lessons for those who are interested in AI implementations—as well as those in... View Details
- 23 Jan 2008
- First Look
First Look: January 23, 2008
a question related to whether the poor should be helped by the government or if they should help themselves, while the measure of luck is the share of the oil industry in the state's economy multiplied by the price of oil. The correlation... View Details
Keywords: Martha Lagace
- Forthcoming
- Book
The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create
By: Steve Kaczynski and Scott Duke Kominers
We demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions.
NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details
NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details
Keywords: Economic Systems; Microeconomics; Entrepreneurship; Cultural Entrepreneurship; Information Technology; Innovation and Invention; Innovation Strategy; Digital Platforms; Digital Strategy; Digital Transformation; Internet and the Web; Technology Adoption; Marketing; Marketing Strategy; Product Marketing; Product Positioning; Markets; E-commerce; Market Design; Value; Customer Value and Value Chain; Collaborative Innovation and Invention; Innovation and Management; Organizational Structure; Customer Ownership; Ownership; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry
Kaczynski, Steve, and Scott Duke Kominers. The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create. Portfolio/Penguin, forthcoming.
- Web
For MBA Students - Entrepreneurship
collaboration and education space designed to foster entrepreneurship and innovation across Harvard. Loan Reduction Access a needs based loan reduction for graduating HBS students who have founded a for-profit new venture and are pursuing... View Details
- Web
Business & Environment - Faculty & Research
is the defining issue of our times, and it is one that can only be addressed with the active participation of the private sector. However, persuading well-established organizations to act in new ways is never easy. This book is designed... View Details
- Web
Corporate Strategy - Institute For Strategy And Competitiveness
actions guarantees superior economic performance. Companies compete at the level of individual businesses, where strategic positioning within an industry creates value for customers. Successful strategy at the corporate level must produce... View Details
- 18 Jul 2023
- Research & Ideas
Will Global Demand for Oil Peak This Decade?
Is the globe’s thirst for oil finally topping out? A major international energy watcher says yes, predicting last month that demand for global oil for transport will peak around 2026, plateau for all uses by 2028, and possibly hit a zenith by the end of the decade.... View Details
- Web
Technology & Innovation - Faculty & Research
and Data Are Revolutionizing Business By: Marco Iansiti and Karim R. Lakhani When Google bought Nest, a maker of digital thermostats, for $3.2 billion just a few months ago, it was a clear indication that digital transformation and connection are spreading across even... View Details
- 01 Mar 2024
- News
Game On
momentum, as well as the uncanny levels of enthusiasm for the game, it’s no surprise that billions of dollars are being poured into the industry in the shape of pro teams and tournaments, franchises, broadcasting rights, and celebrity... View Details