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- Faculty Publications (145)
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- 01 Apr 1999
- News
An Eye to the East
gathered from interviews with senior executives at about five hundred major companies in China, Hong Kong, India, Japan, Thailand, and Vietnam. Deshpandé and his team discovered that many of the "strategic levers" essential to high... View Details
Keywords: Alejandro Reyes
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
marketplace status quo. Demanding a voice and sometimes a hand in the products they buy, these digitally empowered consumers― “Me’s”―have inverted the traditional power dynamics of retail into metail. To put it simply, your customers are... View Details
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