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All HBS Web
(643)
- News (163)
- Research (171)
- Multimedia (3)
- Faculty Publications (86)
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- 01 Mar 2006
- News
The Little Ice-Cream Company That Could
his position. He threatened to print on the side panel of every container of Dreyer’s ice cream the following message: “Kraft, manufacturer of such quality products as Velveeta, Cheez Whiz, and the like, has come to us after we’ve used...
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- 01 Dec 2002
- News
Wan Heads HBSP
HBS Press, produces the Harvard Business Review (HBR), and creates a broad line of printed and multimedia business teaching materials, including case studies. Wan, who came to HBSP from the Penguin Group where he was president, entered...
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- 01 Mar 2011
- News
The Check Is in the Mail
didn’t look the way it does now.” Wonderfully detailed woodcuts, engravings, and other prints depict the mixed societal feelings around the use of personal credit and offer a history of its evolution, from the first monte pietatis (or...
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- 01 Jun 2022
- News
3-Minute Briefing: Earl “Butch” Graves Jr. (MBA 1988)
between hard work and good luck. Leading us through the pivot into the digital era has been gut-wrenching at times. People didn’t care about the 50 years of work that had come before. It was a process of dissolving while evolving. In addition to our View Details
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Julia Hanna
- 01 Sep 2003
- News
These Are the Good Old Days
Selectric typewriter. But soon desktop computers were introduced, and they revolutionized the way business was done, helping the economy evolve from a manufacturing base to one driven by services and information. The Information Age had arrived, and Moore was at the...
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- 25 Aug 2022
- News
The Exchange: The Road Ahead for Crypto
office at the end of the day and just print a bunch of “Scott Kominers coins” for himself. Nobody would ever know because people don’t have the ability to scrutinize Scott’s ledger. This type of worrisome transaction would not be possible...
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- 11 Jan 2016
- News
Guiding Students to Out-of-School Programs and Resources
Marie Schwartz (MBA 1985) is founder and CEO of TeenLife Media, which produces online and print directories of STEM, gap year, pre-college, overnight summer, and community service programs for students in grades 7 through 12. In this...
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- 15 Jun 2021
- News
Alumni Achievement Awards 2021
being denied on-campus housing because of his race. Fitzhugh hoped to go into sales and marketing, but companies at the time had little interest in hiring an African American. While working as an independent print salesman in Washington,...
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- 01 Sep 2008
- News
The Levitt Brand
started a school newspaper; in high school and later, after serving in World War II, Levitt worked as a reporter and sportswriter for the Dayton Journal Herald, where he helped Bombeck get a job (she would go on to become a syndicated columnist and best-selling...
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- 01 Mar 2005
- News
Answering the Call
associate John Klug (MBA ’72). Recalls Sasser, “The idea was to view process analysis — a concept we taught in Production and Operations Management — in a setting that didn’t involve steel mills, printed circuit boards, or sorting...
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- 01 Sep 2007
- News
Riding It Out
incorrect paperwork, the IT team programmed an electronic “poka-yoke” (a term from lean manufacturing in which an engineering solution prevents a mistake) that keeps a mailing label from being printed unless the bar codes on the SmartPak...
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- 21 Nov 2013
- News
Case Study: BlackBerry and Thorsten Heins
keyboard on smart devices (just like Polaroid believed consumers needed to instantly print their digital photos—when was the last time you printed a photo!). They kept their platform closed, avoiding the...
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- 01 Dec 2010
- News
The Father of Modern Advertising
copywriters at Lord Thomas invented the “salesmanship in print” business model that sustained the industry for decades to come. In short, the firm convinced clients that print ads should follow a salesman’s approach, offering the...
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- 02 Aug 2018
- News
Can Marketing Help Halt the Heroin Epidemic?
Project. Your ads from 2009 include things like a print ad that says, "No one thinks they'll try to tear off their own skin. Meth will change that." And it shows an image of a white saint with a razor blade in it and blood. There are also...
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- 01 Sep 2008
- News
Balanced Equation
homepage is Google News, which scans 3,400 news sources for key topics that I follow. I also get online and print versions of the major newspapers. What talent do you wish you had? Humor. What are you most proud of? In business, finding...
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- 02 Mar 2016
- News
The New Space Race
(up to 150kg) at a bargain-basement price of $5 million each, relies on 3-D printing and other cost-reducing technologies that make its carbon composite rocket scalable. (Nagaraj of BVP—a Rocket Lab investor—calls it “the Model T of...
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Robert S. Benchley
- 12 Dec 2018
- News
Lesson Plan
worked with committee members to examine every expenditure, from staff cell phones to printing costs to health care concessions. Trimming was necessary but not enough; unthinkable as it seemed, all librarian positions in the district...
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- 16 Sep 2015
- News
Built for Speed
whose jobs rely on getting ideas to market. All of a sudden, you’re not in the car business. You’re in the business of being fast. Local Motors’ 3D-printed car, the Strati, takes about 44 hours to print and has an electric engine that can...
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- 01 Apr 1999
- News
A Vibrant Brand
12-to 24-year-olds, the magazine does not accept advertising from cigarette and alcohol manufacturers. Hip hop is known for its profanity, and Blaze uses a creative smudge technique to avoid printing any offensive words. "It would be...
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Susan Young
- 01 Dec 2008
- News
What Went Wrong?
September 22 to talk about what was going on, what could be done, and where things were headed. Given the historic nature of the financial crisis, we decided to print excerpts from the panels. HBS Dean Jay Light spoke at all three...
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