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Show Results For
-
All HBS Web
(2,447)
- People (4)
- News (510)
- Research (1,693)
- Events (14)
- Multimedia (20)
- Faculty Publications (1,301)
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- Article
A Deal That's Good for the Internet
By: D. B. Yoffie and M. A. Cusumano
Keywords:
Internet and the Web
Yoffie, D. B., and M. A. Cusumano. "A Deal That's Good for the Internet." Wall Street Journal (November 25, 1998).
- 2010
- Chapter
Innovative Conduct in Computing and Internet Markets
By: Shane Greenstein
Greenstein, Shane. "Innovative Conduct in Computing and Internet Markets." In Handbook on the Economics of Innovation, edited by Bronwyn H. Hall and Nathan Rosenberg, 477–538. Elsevier/North-Holland, 2010.
- 2012
- Report
Economic Value of the Advertising-Supported Internet Ecosystem
By: John A. Deighton and Leora Kornfeld
Deighton, John A., and Leora Kornfeld. "Economic Value of the Advertising-Supported Internet Ecosystem." Report, Interactive Advertising Bureau, New York, September 2012.
- 2021
- Report
The Economic Impact of the Market-Making Internet Advertising, Content, Commerce, and Innovation
By: John A. Deighton and Leora Kornfeld
This research about the economic value of the Internet is conducted approximately every four years and highlights the importance of the internet ecosystem, which enables job creation and market-making opportunities. This highly valued, extensive piece of economic...
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Keywords:
Internet and the Web;
Digital Marketing;
Innovation and Invention;
Communication Technology;
Social Media;
Advertising;
Value;
Brands and Branding
Deighton, John A., and Leora Kornfeld. "The Economic Impact of the Market-Making Internet Advertising, Content, Commerce, and Innovation." Report, Interactive Advertising Bureau (IAB), New York, October 2021.
- June 24, 2009
- Article
Internet Economy: Valuing the Web's Economic Impact
By: John A. Deighton and John A. Quelch
- 2018
- Chapter
How Geography Shapes—and Is Shaped by—the Internet
By: Shane Greenstein, Avi Goldfarb and Chris Forman
Book Abstract: The first 15 years of the 21st century have thrown into sharp relief the challenges of growth, equity, stability, and sustainability facing the world economy. In addition, they have exposed the inadequacies of mainstream economics in providing answers to...
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Greenstein, Shane, Avi Goldfarb, and Chris Forman. "How Geography Shapes—and Is Shaped by—the Internet." In The New Oxford Handbook of Economic Geography, edited by Gordon Clark, Maryann Feldman, Meric Gertler, and Dariusz Wojcik, 269–285. Oxford: Oxford University Press, 2018.
- January 2004 (Revised August 2007)
- Teaching Note
Internet Customer Acquisition Strategy at Bankinter (TN)
By: Francisco de Asis Martinez-Jerez and V.G. Narayanan
Teaching Note to (9-103-021).
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- August 2003
- Case
Wintel (C): From MMX to the Internet
By: David B. Yoffie
Supplements the (A) case.
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Keywords:
Computer Industry
Yoffie, David B. "Wintel (C): From MMX to the Internet." Harvard Business School Case 704-421, August 2003.
- September 2001 (Revised May 2005)
- Teaching Note
Li & Fung (A): Internet Issues (TN)
Teaching Note for (9-301-009).
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- April 1996 (Revised February 1997)
- Background Note
Guide to Macroeconomic Resources on the Internet
By: Alexander Dyck, Forest L. Reinhardt and Christopher Charron
Dyck, Alexander, Forest L. Reinhardt, and Christopher Charron. "Guide to Macroeconomic Resources on the Internet." Harvard Business School Background Note 796-150, April 1996. (Revised February 1997.)
- October 1999 (Revised March 2000)
- Case
HP Consumer Products Business Organization: Distributing Printers via the Internet
By: Rajiv Lal, Kirthi Kalyanam, Shelby Mc Intyre and Edie Prescott
In spring 1998, Pradeep Jotwani, vice president and general manager of the Consumer Products Business Organization of the Hewlett-Packard Co. (HP), was contemplating the increasing success of e-commerce and its implications for his division. The consumer products group...
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Keywords:
Decision Choices and Conditions;
Marketing Channels;
Business Processes;
Problems and Challenges;
Partners and Partnerships;
Sales;
Business Strategy;
Information Technology;
Consumer Products Industry
Lal, Rajiv, Kirthi Kalyanam, Shelby Mc Intyre, and Edie Prescott. "HP Consumer Products Business Organization: Distributing Printers via the Internet." Harvard Business School Case 500-021, October 1999. (Revised March 2000.)
- March 2018
- Case
GoFundMe: The Giving Layer of the Internet
By: Scott Duke Kominers and Allison M. Ciechanover
By 2017, GoFundMe is the world’s largest social fundraising platform. Gross donation volume is growing rapidly, yet the number of monthly campaign starts is relatively flat. The CEO contemplates a variety of growth initiatives.
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Keywords:
Growth and Development Strategy;
Expansion;
Philanthropy and Charitable Giving;
Technology Industry
Kominers, Scott Duke, and Allison M. Ciechanover. "GoFundMe: The Giving Layer of the Internet." Harvard Business School Case 818-108, March 2018.
- September 2002
- Article
Universal Access and Local Commercial Internet Markets
By: Tom Downes and Shane Greenstein
Downes, Tom, and Shane Greenstein. "Universal Access and Local Commercial Internet Markets." Research Policy 31, no. 7 (September 2002): 1035–1052.
- February 2012
- Article
The Internet and Local Wages: A Puzzle
By: Chris Forman, Avi Goldfarb and Shane Greenstein
Forman, Chris, Avi Goldfarb, and Shane Greenstein. "The Internet and Local Wages: A Puzzle." American Economic Review 102, no. 1 (February 2012): 556–575.
- June 2011
- Teaching Note
Internet Securities, Inc.: Path to Sustainability (TN)
By: William R. Kerr
Teaching Note for 811098.
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- March 2003
- Supplement
Free Internet Initiative in LaGrange, Georgia, The
McFarlan, F. Warren. "Free Internet Initiative in LaGrange, Georgia, The." Harvard Business School Video Supplement 303-802, March 2003.
- June 2001
- Teaching Note
Cisco Systems: Building Leading Internet Capabilities TN
By: Richard L. Nolan
Teaching Note for (9-301-133).
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Keywords:
Information Technology Industry
- December 2003 (Revised April 2004)
- Case
Blockbuster Inc. & Technological Substitution (C): The Internet Changes the Game
Investigates how the rise of the Internet as a vehicle for renting and buying movies has disrupted the video rental industry and how market leader Blockbuster Inc. can and should respond to these developments. Explores how the emergence of e-commerce affects the degree...
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Keywords:
Organizational Change and Adaptation;
Risk and Uncertainty;
Decisions;
Technological Innovation;
Competition;
Change Management;
Service Industry;
Motion Pictures and Video Industry
Coughlan, Peter J., and Jenny Illes. "Blockbuster Inc. & Technological Substitution (C): The Internet Changes the Game." Harvard Business School Case 704-462, December 2003. (Revised April 2004.)
- November 1996 (Revised June 1999)
- Case
Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft
By: Marco Iansiti and Alan D. MacCormack
Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments.
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Keywords:
Product Development;
Internet and the Web;
Applications and Software;
Situation or Environment;
Volatility;
Risk and Uncertainty;
Research and Development;
Information Technology Industry;
United States
Iansiti, Marco, and Alan D. MacCormack. "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft." Harvard Business School Case 697-052, November 1996. (Revised June 1999.)
- 2000
- Chapter
The Evolving Structure of Commercial Internet Markets
By: Shane Greenstein
Greenstein, Shane. "The Evolving Structure of Commercial Internet Markets." In Understanding the Digital Economy: Data, Tools, and Research, edited by Erik Brynjolfsson and Brian Kahin, 151–184. Cambridge: MIT Press, 2000.