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Show Results For
- All HBS Web
(1,324)
- People (7)
- News (301)
- Research (606)
- Events (1)
- Multimedia (9)
- Faculty Publications (238)
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- 01 Sep 2003
- News
Richard Edelman
well. Appointed the firm’s CEO in 1997, he believes that there is usually an intersection of corporate and public interest. “Change is rarely revolutionary,” he says cheerfully. “You do better by being inside the tent.” Since earning his MBA, Edelman has been busy... View Details
- 01 Sep 2018
- News
3-Minute Briefing: Rob Price (MBA 1997)
I learned classical piano in the traditional way as a kid, but as soon as I could get a synthesizer and play Foreigner and Journey, I escaped. That, for me, reinforces how our method builds on traditional programs. Our philosophy is that... View Details
- 26 Jul 2011
- News
An Entrepreneur of the Arts
moved to the United States in 1993 and settled in Chicago. An early blooming entrepreneur, Efimova founded Russian Pointe, her first company, in 1998 while she was a junior in college. Russian Pointe, a brand of luxury ballet shoes, is a... View Details
- 01 Sep 2014
- News
HBS Faculty Explore Ideas Around the World
Building an Evidence Base for Emerging Markets It’s one thing to research the history of companies in Europe, the United States, or Japan, where libraries, archives, and public records are abundant. But what about emerging markets, where... View Details
Keywords: faculty research
- 01 Sep 2020
- News
Action Plan: Finding Fluency
Dunaway, the pandemic meant rethinking all of the company’s marketing plans. A veteran of established brands such as Frito-Lay, Yahoo, and Nintendo, Dunaway joined Duolingo in 2018 to build a marketing... View Details
- 28 Feb 2014
- News
The First Five Years: Omowale Casselle (MBA 2009)
the expectations of our consumers, retailers, and brand partners. "In addition to managing our product lines, I also lead our operations team, which means that I make sure that each retail partner (Walmart, Walgreens, Kroger, and Meijer)... View Details
- 31 Aug 2016
- News
Managing McDonald’s Makeover
that the iconic brand is “keeping pace with changing tastes and habits.” The move was reportedly unexpected, given McDonald’s history of promoting from internal ranks. (Kempczinski was brought on last year.) In quickly tapping a relative... View Details
- 01 Jan 2009
- News
William K. Bowes Jr., MBA 1952
Silicon Valley’s burgeoning venture capital industry. Founding U.S. Venture Partners in 1981 provided Bowes the opportunity to help create, rather than merely finance, initiatives at their earliest stages. The firm has shaped the software, health-care, e-commerce, and... View Details
- 25 Feb 2020
- News
Case Study: The Credit Bureau
they see three options: First, they could double down on the D2C side, which helps get the brand out there quickly, although it is subject to more competition and acquisition costs. The second option is to integrate with real estate... View Details
- 21 May 2018
- News
Community Partners Delivers “Expert Goodness” to the Bay Area
informal, interactive setting. They get real insights on how to build a brand and how to inspire people to believe in a brand.” For a decade, the HBSAB has partnered with Boston-based View Details
Keywords: Margie Kelley
- 01 Mar 2005
- News
Lighting It Up
used to be a one-season event,” Wilkins noted. “Now most customers want to leave lighting up year-round because it signifies a special event.” Wilkins is excited by the prospect that more American cities may come to look like Hong Kong and thrilled to be involved in... View Details
- 25 Aug 2022
- News
Vision: To Go-Go
conventional restos by dealing strictly in virtual brands that rely on “ghost” or “cloud” kitchens, that is, standalone cooking facilities that lack physical dining spaces and serve customers exclusively through delivery apps. A single... View Details
- 01 Sep 2014
- News
Case Study: Declawing the Competition
cofounder and president, Deena Malkina (MBA 2008), offered this case study query to alumni: “KitNipBox is laser-focused on differentiating its brand by sourcing the most unique, high-quality products on the market, committing to healthy... View Details
- 01 Dec 2002
- News
Alumni Bookshelf
did not give rise to a “new economy,” and offers advice on how to restore American economic growth. The Brand Management Checklist by Alan Bradley (“Brad”) VanAuken (MBA '84) (Kogan Page) A comprehensive resource on View Details
- 01 Jun 2012
- News
A Better World, One Idea at a Time
offering a brand of all-natural facial moisturizing oils derived from argan oil, obtained from southern Morocco’s argan tree. The company will work with the rural poor to build sustainable business around... View Details
- 01 Sep 2003
- News
Sharon Patrick
a magazine and was looking to expand her reach. The two joined forces as partners to build MSO, the well-known “omnimedia” empire for the home that reported revenues of $296 million last year — on $1.5 billion in retail sales, including... View Details
- 01 Mar 2019
- News
In My Humble Opinion: Easy Rider
special attention paid to the look and feel of small details such as the “sari guard”—a regulatory requirement that ensures the long, flowing garment doesn’t get entangled in the bike’s rear wheel. “Bringing Harley-Davidson to India was a pure opportunity to View Details
- 26 Apr 2011
- News
BioMine Strikes Gold
their pitch. Europe Alexander Azoulay, MBA '03 David Merle, MBA '03 Superdome building integrated photovoltaics India Vikram Sharma, MBA '06 Crossover Energy sustainable energy services Latin America Thomaz Srougi, GMP 6 2009 Dr. Consulta... View Details
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
at Harvard Business School. MBA in hand, he arrived at P&G at the age of 30 as an assistant brand manager for Joy dishwashing detergent. A variety of other assignments followed, such as helping turn around P&G's beauty products business... View Details
- 01 Feb 2000
- News
Jerry Shafir: A Simmering Success Story
the two set about the tasks of renting suitable manufacturing space, scrounging defunct factories for affordable machinery, developing recipes, and building a business from the ground up. It was a slow process, marked by sixteen-hour... View Details
Keywords: Deborah Blagg