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- Faculty Publications (28)
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- All HBS Web (172)
- Faculty Publications (28)
- 16 Mar 2022
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports
Division I college basketball player at St. John’s University. He then pivoted his career path into investment banking, corporate strategy, and management consulting before circling back to the game he loves. Now at MSG, Laitsas is...
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- 12 Nov 2008
- Research & Ideas
The Marketing of a President
more donors than the entire Democratic or Republican party nationwide. Almost half of Obama's unprecedented $639 million in funds raised from individuals came from small donors giving $300 or less. Like any great brand, Obama has built up a bond of View Details
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by John Quelch
- 20 Dec 2016
- Research & Ideas
The 10 Most Popular 'Cold Call' Podcasts
Awake at Night Bill Kirby Can parents and prospective students trust college rankings? Bill Kirby unpacks this complex system, including what “world-class” actually means, what rankings don’t take into account, and how schools are...
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Re: Multiple Faculty
- 25 Aug 2022
- News
The Exchange: The Road Ahead for Crypto
From left: Scott Duke Kominers and Charles C.Y. Wang (Image by John Ritter) Cryptocurrencies have been edging their way out of the periphery for the last decade and proliferating as they go: About 18,000 digital currencies currently exist and hit a total market cap of...
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- 01 Oct 2002
- News
Sam Hayes
independent and sharp-eyed accounting firms — the alternative would be a disaster of bureaucratic gridlock in the form of line-by-line audits by the federal government. Can Wall Street's leaders restore trust in the markets' integrity?...
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Garry Emmons
- 01 Mar 2007
- News
Security Chief
portable explosive detection equipment has kept them out of harm’s way. Steering Off the Safe Road For a man who just three years ago was at the top of his game in the insurance business, the question arises: Why risk everything by...
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- 03 Dec 2001
- What Do You Think?
What Happens When the Sumo Master Learns Judo?
does not trust Microsoft and its use of 'customer' information to market to customers and hold them digitally captive. This demographic will continue to provide sales to (a judo master competitor)." These comments reflect general...
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by James Heskett
- 20 Feb 2018
- First Look
First Look at New Research and Ideas, February 20, 2018
in the period following the second Greek bailout in early 2010. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53996 2018 The New Era of the CCO: The Essential Role of Communication in a Volatile World The Trust...
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Sean Silverthorne
- 01 Jun 2007
- News
Letters
being active participants. All forms of illicit financial flows are assisted by a global structure that comprises 72 tax havens, secrecy jurisdictions, millions of disguised corporations, anonymous trust accounts, fake charitable...
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- 13 Sep 2011
- First Look
First Look: September 13
Different Stakeholders? Authors:Michael Pirson and Deepak Malhotra Publication:Organization Science 22, no. 4 (2011) Abstract Prior research on organizational trust has not rigorously examined the context specificity of View Details
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Sean Silverthorne
- 01 Apr 1996
- News
Stasis and Turmoil: HBS Research for the Real World
"That is a big mistake." Predictability allows everyone to know what the rules are, establishing an atmosphere of trust so that people can work together productively in an organization, Stevenson argues. Companies can provide more stable...
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- 27 Jun 2024
- Research & Ideas
Gen AI Marketing: How Some 'Gibberish' Code Can Give Products an Edge
It’s the new way of comparison shopping in the age of large language models (LLM): Tapping into AI-driven search engines for research and advice on which products to buy. But can consumers trust the recommendations to be impartial? New...
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- 14 Aug 2007
- First Look
First Look: August 14, 2007
prompting a takeover, than at engaging in long-term corporate governance or operating issues. Download the paper: http://www.hbs.edu/research/pdf/08-004.pdf Correlated Equilibrium and Nash Equilibrium as an Observer's Assessment of the View Details
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Martha Lagace
- 17 Jun 2002
- Research & Ideas
A Litmus Test for Entrepreneurs
declared. He believed that by winning the support of umbrella organizations that represent many municipalities, such as the U.S. Conference of Mayors, govWorks could quickly go nationwide. But it didn't work out that way. Tuzman and his partner underestimated how...
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by Walter Kuemmerle
- 03 Nov 2022
- Op-Ed
Feeling Separation Anxiety at Your Startup? 5 Tips to Soothe These Growing Pains
was fair game to chat about. A typical chat might go: Full Stack Engineer: “I’m thinking of moving the ‘Learn More’ button to the bottom right of the home page.” CEO: “Sounds good. What do you think about what that potential customer said...
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by Julia Austin
- 08 Aug 2023
- Research & Ideas
The Rise of Employee Analytics: Productivity Dream or Micromanagement Nightmare?
to improvement,” he says. Issues of trust and transparency People analytics will inevitably highlight tensions if employees wonder whether and how companies will use digital trace data and survey responses. Employees may rightly ask, “If...
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by Ben Rand
- 18 Oct 2016
- First Look
October 18, 2016
innovation from a game of chance to one in which they develop products and services that customers want to buy and are willing to purchase at a premium price. How do companies know how to grow? How can they create products that they are...
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Sean Silverthorne
- 28 Feb 2012
- First Look
First Look: Feb. 28
actually lived) is named phenomenology. In short, an epistemological mastery of a subject leaves one knowing. An ontological mastery of a subject leaves one being. Read the paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1681682 Reflected Knowledge and View Details
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Sean Silverthorne
- 29 Oct 2018
- Research & Ideas
Hunting for a Hot Job in High Tech? Try 'Digitization Economist'
and TripAdvisor contain hundreds of millions of consumer reviews; online marketplaces also rely on reputation systems to facilitate trust between strangers. Economists help companies design reputation systems, “focusing on understanding...
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- 07 Apr 2014
- Research & Ideas
Negotiation and All That Jazz
about negotiation stems from its inevitable uncertainty—and the realization that success is never wholly in our hands. That uncertainty and lack of control often breeds insecurity, defensiveness, and even hostility. "People worry about whether they are being too View Details
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by Michael Blanding