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Show Results For
-
All HBS Web
(4,316)
- People (14)
- News (1,233)
- Research (2,097)
- Events (8)
- Multimedia (44)
- Faculty Publications (914)
- January 2018 (Revised September 2023)
- Case
Giving Birth to Ovia Health
By: Jeffrey J. Bussgang and Julia Kelley
In late 2016, Paris Wallace, the CEO of Ovia Health, and the rest of the company’s co-founders faced a difficult decision about the best way to grow Ovia Health’s revenue. Founded in 2012, Ovia Health specialized in mobile and web applications in the women’s health...
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Keywords:
Entrepreneurship;
Growth and Development Strategy;
Market Entry and Exit;
Health Care and Treatment;
Health Industry
Bussgang, Jeffrey J., and Julia Kelley. "Giving Birth to Ovia Health." Harvard Business School Case 818-004, January 2018. (Revised September 2023.)
- February 2018
- Case
Aetna and the Transformation of Health Care
By: Rebecca M. Henderson, Russell Eisenstat and Matthew Preble
Mark Bertolini, chairman and CEO of the health insurer Aetna, faces a number of questions as he seeks to transform Aetna from a classic insurance company into a business that will engage much more deeply with its members around their personal health goals. His strategy...
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Keywords:
Health Care and Treatment;
Insurance;
Transformation;
Behavior;
Leading Change;
Strategy;
Health Industry;
Health Industry;
United States;
Connecticut
Henderson, Rebecca M., Russell Eisenstat, and Matthew Preble. "Aetna and the Transformation of Health Care." Harvard Business School Case 318-048, February 2018.
- 2011
- Book
The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World
By: Fred Reichheld and Rob Markey
Defines the fundamental concept of Net Promoter, explaining its connection to your company’s growth and sustained success.
*Presents the closed-loop feedback process and demonstrates its power to energize employees and delight customers.
*Shares new and... View Details
*Presents the closed-loop feedback process and demonstrates its power to energize employees and delight customers.
*Shares new and... View Details
Keywords:
Customer Centric Initiative;
Customer Defection;
Customer Engagement;
Customer Experience;
Customer Focused Organization;
Customer Focus and Relationships;
Customer Satisfaction;
Customer Value and Value Chain;
Network Effects
Reichheld, Fred, and Rob Markey. The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World. Boston, MA: Harvard Business Review Press, 2011.
- 11 Aug 2003
- Research & Ideas
Why Budgeting Kills Your Company
The average billion-dollar company spends as many as 25,000 person-days per year putting together the budget. If this all paid off in shareholder return, that would be fine. But few organizations can make that claim. In fact, many firms...
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Keywords:
by Loren Gary
- 30 Oct 2013
- News
What Obamacare Ignores: Cutting Health Care Costs
- 18 Apr 2018
- News
Layoffs That Don’t Break Your Company
- Article
Can Big-Box Retailers Provide Local Health Care?
National retailers, most notably Walmart and Best Buy, are making big bets on their ability to fill this need for local health care. At first glance, these moves are a bit surprising given that these companies have not traditionally been focused on health care...
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Keywords:
Health Care and Treatment;
Service Delivery;
Local Range;
Health Industry;
Health Industry
Huckman, Robert S. "Can Big-Box Retailers Provide Local Health Care?" Harvard Business Review (website) (October 25, 2019).
- April 2019
- Teaching Note
The a2 Milk Company
By: Benjamin C. Esty and Daniel Fisher
The a2 Milk Company (a2MC) became the most valuable company listed on the New Zealand stock exchange in 2018 by capitalizing on a biochemical discovery related to the protein composition of cow's milk. Because many people find the A1 protein difficult to digest, and...
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Keywords:
Judo Economics;
Market Entry;
Innovation;
Barriers To Response;
Industry Attractiveness;
Advantage Horizon;
Sustainability;
First-mover Advantage;
Scope;
Strategy Execution;
Strategic Evolution;
Biochemistry;
Genetics;
Branding;
Commodity;
Milk;
Dairy;
Infant Formula;
Farming;
Porter's Five Forces;
Market Entry and Exit;
Disruption;
Innovation and Invention;
Competitive Advantage;
Corporate Strategy;
Value Creation;
Competition;
Brands and Branding;
Five Forces Framework;
Consumer Products Industry;
New Zealand;
Australia;
China
- Web
Advancing Global, Public, and Societal Health - Health Care
Impact Advancing Global, Public, and Societal Health Building Affordable Health Care in Paradise Re: Tarun Khanna Health Minute: How Can View Details
- 18 Nov 2014
- Blog Post
Company Information Day Recap
opportunities by participating in Company Presentations at HBS. We already have 89 companies signed up to present in November and December. Participate in an Industry Education Event which is educational in...
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The a2 Milk Company
The a2 Milk Company (a2MC) became the most valuable company listed on the New Zealand stock exchange in 2018 by capitalizing on a biochemical discovery related to the protein composition of cow’s milk--cows naturally produce two types of beta casein proteins (A1 and...
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- 02 May 2022
- Blog Post
4 Ways to Make Your Company Conversations Count
Are you looking to engage with HBS students and share why your company is a great place to work? Consider hosting a company conversation. Company...
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- 18 Aug 2020
- Blog Post
4 Ways to Make Your Company Conversations Count
For many organizations, virtual recruiting is an entirely new way of engaging with students. Company Conversations may also feel new if your organization is accustomed to View Details
Keywords:
All Industries
- 01 Jun 2017
- Blog Post
How To Partner With a Club: Engage With Club Leaders
mission will assist in building your brand awareness to industry-based clubs, and create a synergy to coincide with your hiring needs. View a full list of HBS career-related student clubs and engage with their leaders. View Video
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- 15 Mar 2017
- Blog Post
Tips on Holding Effective Company Recruiting Events
Hosting a company recruiting event is a great way to build brand awareness and engage with students. Based on student feedback, here are some ideas to consider when preparing to come to campus or hosting a...
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Keywords:
All Industries
- 05 Dec 2019
- Blog Post
Addressing Unmet Needs in Health Care Using an MBA
still so many unmet needs that can be addressed through innovation. There are unmet needs in clinical outcomes, care delivery, patient engagement and cost optimization that makes health care an exciting...
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- 01 Aug 2023
- Cold Call Podcast
Can Business Transform Primary Health Care Across Africa?
- 20 Apr 2017
- News
Making Health Insurance That Consumers Actually Like
- July 2012
- Case
Performance Management at Vitality Health Enterprises, Inc.
By: John Bingham and Michael Beer
Vitality Health Enterprises, a medium-sized firm that manufactures health and personal care products, has experienced six straight quarters of strong revenue growth. James Hoffman, the new Senior Vice President of Human Resources, fears that the chain of success is...
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Keywords:
Performance Evaluation;
Motivation and Incentives;
Compensation and Benefits;
Talent and Talent Management;
Health Industry;
Health Industry;
Health Industry;
United States
Bingham, John, and Michael Beer. "Performance Management at Vitality Health Enterprises, Inc." Harvard Business School Brief Case 913-501, July 2012.
- Web
Academics - Health Care
all, it’s for anyone who cares about patients and their wellbeing. So whether you plan to lead a large biotech company or work for a non-health care company, you will need to know more about this pervasive industry. Value-Based View Details