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Show Results For
- All HBS Web
(2,112)
- People (10)
- News (597)
- Research (1,236)
- Events (3)
- Multimedia (4)
- Faculty Publications (749)
- 25 Feb 2013
- Research & Ideas
Lean Strategy Not Just for Start-Ups
Entrepreneur-in-Residence Eric Ries, lean start-up thinking entails launching as quickly as possible with a "minimum viable product," a bare-bones creation that includes just enough features to allow for useful feedback from... View Details
- April 2009
- Teaching Note
First National Bank's Golden Opportunity (TN)
By: Shawn A. Cole
Teaching Note for [208072]. View Details
- Web
Field Course: Startup Operations - Course Catalog
Those who have already launched or are about to launch a startup. See the course FAQ for more details about company stage expectations. Those who are curious about working for early stage startups or know... View Details
- May 2005
- Exercise
Forecasting the Adoption of E-books
By: Elie Ofek
Gives students an opportunity to understand the challenges inherent in forecasting the diffusions of innovations. Provides data for forecasting the adoption of electronic books. Students are encouraged to use the Bass Model framework, while being cognizant of its... View Details
Keywords: Forecasting and Prediction; Framework; Books; Analytics and Data Science; Product Launch; Internet and the Web; Technology Adoption
Ofek, Elie. "Forecasting the Adoption of E-books." Harvard Business School Exercise 505-063, May 2005.
- September 2000
- Teaching Note
MarketSoft TN
Teaching Note for (9-800-069). View Details
- November 2012 (Revised May 2013)
- Case
ASUSTeK and the Google Nexus 7 Tablet
By: Willy C. Shih and Jyun-Cheng Wang
Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung... View Details
Keywords: Nexus; Google; ASUSTeK; Android; Tablet; Kindle; Kindle Fire; Notebook Computers; ODM; Apple; Price Point; App Store; Ecosystem; Open Handset Alliance; Reference Design; iPad; EMS; Electronic Manufacturing Services; Smartphone; Innovation and Management; Innovation Strategy; Technological Innovation; Product Marketing; Product Launch; Product Positioning; Industry Structures; Product Design; Product Development; Business Strategy; Competitive Strategy; Mobile and Wireless Technology; Digital Platforms; Information Technology; Internet and the Web; Computer Industry; Information Technology Industry; Technology Industry; Taiwan; United States
Shih, Willy C., and Jyun-Cheng Wang. "ASUSTeK and the Google Nexus 7 Tablet." Harvard Business School Case 613-056, November 2012. (Revised May 2013.)
Rose Totino
Using her car as collateral, Totino secured a $1,500 loan to launch a pizza take-out restaurant in Minnesota. Since pizza was so new, Totino also had to bring samples of her product to the loan committee to... View Details
Keywords: Food & Tobacco
- February 2011 (Revised August 2012)
- Teaching Note
Emotiv Systems Inc.: It's the Thoughts that Count (TN)
By: Elie Ofek and Natalie Kindred
Teaching Note for 510050. View Details
- 27 Nov 2012
- News
The Beauty of the Network
have come from HBS.” Those friends have also been essential in the funding of Restorsea (www.restorsea.com), a line of luxury skincare products with an initial launch of day and eye creams. (Additional... View Details
- October 2022
- Supplement
Single Earth: Science White Paper Supplement
By: Rembrand Koning and Emer Moloney
Science White Paper prepared by Single.Earth to give an overview of the models and solutions it has developed. View Details
Keywords: Business Startups; Entrepreneurship; Climate Change; Environmental Sustainability; Green Technology; Natural Resources; Pollution; Analytics and Data Science; Marketing; Product Marketing; Product Launch; Product Positioning; Markets; Market Timing; Strategy; Green Technology Industry; Estonia
- 03 Aug 2022
- News
Hungry for Change
would become the “Patagonia of the food industry.” To reach that ambitious goal, Flynn would have to eschew the traditional supermarket approach, which requires products that have long shelf life—a bad match for her preservative-free... View Details
Keywords: April White
- August 2010 (Revised July 2011)
- Supplement
Erik Peterson at Biometra (E)
By: John J. Gabarro, Thomas J. DeLong and Jevan Soo
Presents the final outcome of the events. The Richard Jenkins at SciMat case presents a description from the executive vice-president's point of view of the series of events as reported in the Erik Peterson at Biometra (A), (B), (C), and (D) cases. The Jenkins at... View Details
Keywords: Decision Choices and Conditions; Leadership; Business or Company Management; Management Succession; Product Launch; Outcome or Result; Problems and Challenges; Behavior; Perspective
Gabarro, John J., Thomas J. DeLong, and Jevan Soo. "Erik Peterson at Biometra (E)." Harvard Business School Supplement 411-035, August 2010. (Revised July 2011.)
Shereen Shermak
stage VC firm, where she managed the Where Funds investments in 13 early stage companies. She co-founded BuysideFX, where she led Product and was a member of the management team, and held a similar role at Boston-based Currensee (acq.... View Details
- 10 Mar 2021
- News
Action Plan: Brewing Awareness
bitterness of an IPA. To change that, Murad launched White Owl Brewery in his hometown of Mumbai in 2014. A few years later, contract manufactured at plants in northern and southern India, White Owl currently offers four different brews... View Details
- September 2020
- Case
Merck: COVID-19 Vaccines
By: Willy C. Shih
COVID-19 infections were still climbing across the U.S. and many other parts of the world in September 2020, and it seemed that every time Ken Frazier, the CEO of Merck & Co. consented to an interview in recent months he always seemed to hear the same question,... View Details
Keywords: Vaccines; COVID-19 Pandemic; Health Pandemics; Health Testing and Trials; Innovation and Management; Innovation Strategy; Technological Innovation; Business Strategy; Product Launch; Pharmaceutical Industry
Shih, Willy C. "Merck: COVID-19 Vaccines." Harvard Business School Case 621-028, September 2020.
- 07 Nov 2014
- News
The First Five Years: Tiffany Pham (MBA 2012)
“Ultimately, the MOGUL platform leverages technology to connect women and empower them to learn from each other as well as support themselves.” What have been the best and most challenging parts about launching the company? “The best part... View Details
- 24 Dec 2014
- News
Promoting citizen commerce
Entrepreneur Jules Pieri (MBA 1986) launched The Grommet with a goal of bringing undiscovered, unusual products to market and helping their creators succeed. (Published December 2014) View Details
- 13 Mar 2019
- News
The First Five Years: Sierra Smith and Taylor Wiegele (both MBA 2017)
because we wanted it to be perfect. The reality is a startup isn’t about perfection on the first try. When we launched our first product we were hawks––watching and waiting for any feedback we could get.... View Details
- 08 Jul 2002
- Research & Ideas
How to Fashion Your New E-Business Model
and infrastructure to launch new product lines or businesses, or enter new markets. Industrial Age business innovation's favored producers. The innovations included: Physical or analog View Details
Keywords: by Lynda M. Applegate
- 27 Nov 2017
- Blog Post
Joining a Start-up: 10 Lessons Along the Way
join a start-up and the lessons she learned. 1. No pressure, no diamonds.In the cash-strapped environment of a start-up there is pressure to deliver direct results; there's no hiding behind the delayed consequences and layers of management of a bigger company. As my... View Details