Publications

12 Mar 2014
Research & Ideas

Entrepreneurship and Multinationals Drive Globalization

Entrepreneurship and Multinationals: Global Business and the Making of the Modern World, and his views on subjects ranging from whether globalism has been a force for good to what Nazi Germany tells us about the difficulty in planning for... View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics; Manufacturing; Consumer Products; Pharmaceutical

June 1991 (Revised February 1999)
Case

Willow Creek Community Church (A)

By: Leonard A. Schlesinger

Describes the historic evolution and current positioning of a Christian church which focuses on the attraction of "unchurched" individuals. Describes the church's strategic service vision and its current growth and leadership problems. View Details

Keywords: Mission and Purpose; Strategic Planning; Social Enterprise; Marketing Strategy; Growth Management; Religion; Service Industry

18 Mar 2001
Research & Ideas

Want to Be an Entrepreneur? [Part I]

handed the business plan for Internet Wicket Ale Inc. (IWA), an interactive, on-line marketing company being formed to sell premium beers made by microbreweries over the Internet. According to the president... View Details

Keywords: by John S. Rosenberg

30 Jun 2020
Book

Capitalism Is More at Risk Than Ever

The book Capitalism at Risk first appeared in 2011. The problems it identified with social inequality, global trade strife, and environmental degradation have only accelerated by 2020. The new edition of Capitalism at Risk, subtitled How Business Can Lead, is expanded... View Details

Keywords: by Martha Lagace

2010
Case

Vander Mining Partners, IPADE

By: Roberto Charvel

In 2010 Vander Mining was trying to raise one of the few private equity funds specialized in mining. This was difficult among other things because institutional investors did not have a private equity team specialized in mining and emerging markets. View Details

Keywords: Real Assets; Business Startups; Business Plan; Economics; Metals and Minerals; Mining; Assets; Private Equity; Public Equity; Goods and Commodities; Emerging Markets; Market Participation; Mining Industry; Financial Services Industry; North and Central America

12 Oct 2016
Research & Ideas

Break the Rules of How Business is Done

of their equity plans by outlining in detail the possible scenarios and potential outcomes of their particular grants. The message here is A) you add value to this company and should benefit from it well into the future and B) we want to... View Details

Keywords: by Julia B. Austin

April 2011
Teaching Note

Neck & Neck: Leveraging the Club Neck Information (TN)

Teaching Note for 111112. View Details

Keywords: Budgets and Budgeting; Knowledge Use and Leverage; Profit; Planning; Advertising Campaigns; Mathematical Methods; Apparel and Accessories Industry; Retail Industry

11 Jul 2017
First Look

First Look at New Ideas and Research, July 11

that’s essential for creativity and efficiency. Chopped-up schedules interrupt deep thinking, so people come to work early, stay late, or use weekends for quiet time to concentrate. And dysfunctional meeting behaviors are associated with lower levels of View Details

Keywords: Sean Silverthorne

June 2020
Case

Career Karma: Growth in a Time of Global Uncertainty (A)

By: Laura Huang, Elizabeth Jiang and Brandon Yu

Career Karma is a startup focused on helping individuals looking to transition careers into computer engineering roles or similar fields by preparing them for formal technical training programs, or “coding bootcamps,” that would lead to a successful career pivot upon... View Details

18 May 2015
Research & Ideas

Advertisers Get Serious About Playing With Their Brands

planning shouldn't be so contrived and serious. "The corporate culture is such that line executives don't want to get playful," Deighton says. "As soon as you try to come up with your positioning line and try to translate that into... View Details

Keywords: by Dina Gerdeman; Advertising

03 Jan 2017
First Look

January 3, 2017

relocation of resources in affected fund families and in the asset management industry in general, as well as decline in capital of issuers borrowing from money funds. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51404 forthcoming Review of Finance... View Details

Keywords: Carmen Nobel

April 2020 (Revised May 2020)
Case

NTT DOCOMO's Race to 5G

By: Juan Alcácer, Horst Melcher and Akiko Kanno

The case, based on extensive interviews with NTT DOCOMO’s technology leaders, focuses on the opportunities and challenges that NTT DOCOMO faces with the launch of infrastructure and services for 5G wireless telecommunication technology. With higher data rates and... View Details

Keywords: 5G; Mobile and Wireless Technology; Product Launch; Strategic Planning; Decision Making; Strategy; Telecommunications Industry; Technology Industry