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Show Results For
-
All HBS Web
(7,451)
- People (19)
- News (1,294)
- Research (5,100)
- Events (61)
- Multimedia (60)
- Faculty Publications (3,812)
- 2023
- Working Paper
The Customer Journey as a Source of Information
By: Nicolas Padilla, Eva Ascarza and Oded Netzer
In the face of heightened data privacy concerns and diminishing third-party data access,
firms are placing increased emphasis on first-party data (1PD) for marketing decisions.
However, in environments with infrequent purchases, reliance on past purchases 1PD...
View Details
Keywords:
Customer Journey;
Privacy;
Consumer Behavior;
Analytics and Data Science;
AI and Machine Learning;
Customer Focus and Relationships
Padilla, Nicolas, Eva Ascarza, and Oded Netzer. "The Customer Journey as a Source of Information." Harvard Business School Working Paper, No. 24-035, October 2023. (Revised October 2023.)
Feng Zhu
Feng Zhu is the MBA Class of 1958 Professor of Business Administration at Harvard Business School, where he leads the Platform Lab within the Digital, Data, and Design Institute, co-chairs the Harvard Business Analytics Program, and serves as the course head for the... View Details
- 23 Jan 2018
- Working Paper Summaries
Transaction Costs and the Duration of Contracts
Keywords:
by Alexander MacKay
- 2010
- Working Paper
Medium Term Business Cycles in Developing Countries
By: Diego A. Comin, Norman Loayza, Farooq Pasha and Luis Serven
We build a two-country asymmetric DSGE model with two features: (i) endogenous and slow diffusion of technologies from the developed to the developing country, and (ii) adjustment costs to investment flows. We calibrate the model to match the Mexico-U.S. trade and FDI...
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Keywords:
Business Cycles;
Developing Countries and Economies;
Trade;
International Finance;
Foreign Direct Investment;
Mathematical Methods;
Mexico;
United States
Comin, Diego A., Norman Loayza, Farooq Pasha, and Luis Serven. "Medium Term Business Cycles in Developing Countries." Harvard Business School Working Paper, No. 10-029, October 2009. (Revise and resubmit at the American Economic Journal: Macroeconomics.)
- August 2013
- Teaching Note
Multiasistencia: Redefining the Relationship with Its Service Professionals
By: F. Asis Martinez-Jerez
Multiasistencia, a major Spanish BPO of insurance repairs, is changing the relational contract with its service profesionals from a referral model to a guaranteed workload one.
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- Program
General Management Program
virtual discussion groups will connect you to a global group of peers and build your network. Learning and Living at HBS When you participate in an Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning View Details
Co-Producing Knowledge
View a short film by the International Growth Centre describing the co-production research model Professor Ashraf is using in Zambia.
View Details- June 2001 (Revised July 2001)
- Case
SKOLAR: Launching a University Technology Spinoff Company
SKOLAR is the first company formally spun out of Stanford University. The company is searching for the right business model to commercialize its Internet-based medical information offering.
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Keywords:
Business Model;
Commercialization;
Higher Education;
Information Technology;
Business Startups;
Information Technology Industry;
Education Industry;
California
Chesbrough, Henry W., Charles A. Holloway, and Nicole Tempest. "SKOLAR: Launching a University Technology Spinoff Company." Harvard Business School Case 601-162, June 2001. (Revised July 2001.)
- March 1992 (Revised June 1992)
- Background Note
Strategic Industry Model: Emergent Technologies
By: Robert J. Dolan
Describes computer model and output from conjoint analysis and perceptual mapping for product line planning.
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Dolan, Robert J. "Strategic Industry Model: Emergent Technologies." Harvard Business School Background Note 592-086, March 1992. (Revised June 1992.)
- 25 Apr 2014
- Video
Martha Goss - Making A Difference
- October 2018
- Case
Accomplice: Scaling Early Stage Finance
By: Ramana Nanda, Raffaella Sadun and Olivia Hull
Accomplice, an early-stage venture capital firm based in Boston, is raising its second fund in November 2017. Since 2009, the firm has followed a seed-led investment model, investing in tech companies at the earliest stages, often when products and business models are...
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Keywords:
Early Stage Finance;
Seed Finance;
Scouts;
Venture Capital;
Business Startups;
Private Equity;
Investment Portfolio;
Organizational Structure;
Organizational Change and Adaptation;
Partners and Partnerships;
Networks;
Adaptation;
Corporate Strategy;
Technology;
Financial Services Industry;
Massachusetts;
Boston;
Cambridge;
United States
Nanda, Ramana, Raffaella Sadun, and Olivia Hull. "Accomplice: Scaling Early Stage Finance." Harvard Business School Case 719-403, October 2018.
- September 2013 (Revised June 2019)
- Case
Marquee: Reinventing the Business of Nightlife
By: Anita Elberse, Ryan Barlow and Sheldon Wong
In January 2013, nightlife impresarios Jason Strauss and Noah Tepperberg are celebrating the re-opening of their famed New York City–based nightclub Marquee. While most clubs are over within their first one and a half years, Strauss and Tepperberg managed to keep...
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Keywords:
Creative Industries;
Nightlife;
Service Management;
Entertainment;
Fashion;
Celebrities;
Event Marketing;
Risk Management;
Customer Relationship Management;
Change Management;
Supply Chain Management;
Music Entertainment;
Product Marketing;
Entertainment and Recreation Industry;
Las Vegas
Elberse, Anita, Ryan Barlow, and Sheldon Wong. "Marquee: Reinventing the Business of Nightlife." Harvard Business School Case 514-028, September 2013. (Revised June 2019.)
- 02 Oct 2012
- News
The Secrets to TripAdvisor's Impressive Scale
- 01 Nov 2019
- Video
James Mwangi
James Mwangi, CEO and Managing Director of CBS Group and Equity Group Holdings, discusses innovation in microfinance business models in Kenya.
View Details
- 27 Sep 2006
- Working Paper Summaries
How Does Foreign Direct Investment Promote Economic Growth? Exploring the Effects of Financial Markets on Linkages
- Research Summary
Debt Maturity: Is Long-Term Debt Optimal? (with Fabio Kanczuk)
By: Laura Alfaro
We model and calibrate the arguments in favor and against short-term and long-term debt. These arguments broadly include: maturity-term premium, tax smoothing, rolling over risk and the cost from defaulting. We use a dynamic equilibrium model with tax distortion,...
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- Article
Optimal Taxation When Children's Abilities Depend on Parents' Resources
By: Alexander Gelber and Matthew Weinzierl
Empirical research suggests that parents' economic resources affect their children's future earnings abilities. Optimal tax policy therefore treats future ability distributions as endogenous to current taxes. We model this endogeneity, calibrate the model to match...
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Gelber, Alexander, and Matthew Weinzierl. "Optimal Taxation When Children's Abilities Depend on Parents' Resources." National Tax Journal 69, no. 1 (March 2016): 11–40. (Winner, Richard A. Musgrave prize for best paper published in the NTJ.
Also HBS Working Paper 13-014 and NBER Working Paper 18332.)