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All HBS Web
(1,852)
- People (6)
- News (427)
- Research (1,039)
- Events (3)
- Multimedia (6)
- Faculty Publications (323)
Eric Boutin
AI. Prior to dRx, Eric was Founder and CEO of Evolve, an AI-powered consumer tech company, which was acquired by HubSpot (NYSE: HUBS). He was Founder and CEO of Good Start Genetics, a reproductive health and...
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Healthcare
- Profile
Sebastien D'Incau
Chances are (metaphorically speaking), Sebastien D'Incau has been in your home. As a marketing strategist and planner with Procter & Gamble, Sebastien worked on a number or products familiar to consumers worldwide, including the...
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- 01 Mar 2016
- News
Faculty Q&A: Price Check
application in an industry with the most room for improvement. Online retail, particularly online fashion, definitely fit the bill. Why is fashion a good place to focus? The industry faces several challenges that many other retailers...
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- Profile
Tessa Vacher-Desvernais
Tessa Vacher-Desvernais describes herself as a blend. Since early on, she has borne two stories. She was raised in France by a British mother and a French father having studied law in the United States. As for her own personality, Tessa says, “I’m a mix of left brain...
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- 19 Sep 2012
- News
On a Sound Track
business at the intersection of consumer electronics, media, and lifestyle branding. Skullcandy, which Andrus helped build with founder and former CEO Rick Alden, is expecting between $280 and $300 million in revenues this year. The...
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- 01 Dec 2014
- News
3-Minute Briefing: Nagisa Manabe (MBA 1991)
package delivery. The American consumer has rising expectations about the speed and quality of package delivery. So what we’re working toward is a 7-day, 364-days-of-the-year schedule. Do you know the one day we’re not going to deliver?...
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Julia Hanna
- 10 Sep 2014
- Blog Post
A Summer Reflection
manufactured goods sold in 10 years. The Savings Catcher feature in the app just launched in August, which checks competitor prices of the items on your scanned receipt and gives you a Walmart e-gift card worth the difference if...
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- 01 Jun 2018
- News
June 2018 Alumni and Faculty Books
Consumers Make Decisions (and Why Clinicians and Managers Should Care) by Gordon Moore (AMP 79, 1978), John A. Quelch, and Emily Boudreau Oxford University Press The direct-to-consumer business model has transformed how people seek out...
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- Profile
Prita Kumar
nutritionist and certified trainer. Kumar’s father is a marketing research professor and the Kumar dinner table often felt more like a business meeting on the consumer retail sector than a family meal. The nightly discussions focused on...
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- Web
The Art of American Advertising: 1865 - 1910
cultural landscape after the Civil War. By the 1860s, the railroad industry had created a national network for the manufacture and distribution of industrial and consumer goods and, with it, the need for...
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- 07 Jun 2016
- Op-Ed
Can Brand Trump Win a Presidency?
TripAdvisor. Brand Trump has been extended to other categories, from steaks, to education, to apparel. Not all of these ventures have succeeded. Few guests see the competencies of a good hotelier as relevant to designing distinctive...
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- 31 Mar 2014
- Research & Ideas
Encouraging Niche Content in an Ad-Driven World
variety and quality, not a lot of duplicate mainstream content” The good news: Advertising encourages bloggers to produce more and longer content, leavened with more photos and video, which prompts more bookmarking among readers. This...
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- 25 Aug 2022
- News
The Exchange: The Road Ahead for Crypto
people have all agreed that it has value. Dollars, or other established fiat currencies, are useful because lots of people are willing to exchange them for goods and services. Which means that if you’re holding a dollar, you’re pretty...
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- 18 Mar 2014
- Blog Post
BaubleBar Brought to Life, and Other Tales of Joining a Start-up
big screen. Our virtual conversation is live!Julia is the Director of Business Development at BaubleBar, and oversees the company’s global digital and offline partnerships. Before HBS, Julia never worked in retail, but had lots of good...
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- 10 Sep 2024
- Blog Post
Leading with Creative Problem Solving: Ron Kurtz (MBA 1967)
the wider consumer goods industry. I was attracted to product management by the broad range of creative and strategic activities. I felt that product design and pricing were important determinants of...
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All Industries
- 10 Sep 2024
- Blog Post
Leading with Creative Problem Solving: Ron Kurtz (MBA 1967)
like product attributes, pricing, and distribution. My vision of the future changed to product management in the wider consumer goods industry. I was attracted to product management by the broad range of...
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- 16 Jun 2003
- Research & Ideas
Researchers Contribute Globalization of Markets Papers
predictor of events, but the power and sometimes outrageous language used by Levitt changed the nature of debate on the issue, and created new perspectives for managers to consider as they approach world markets. Levitt's key insight endures: View Details
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by Working Knowledge editors
- 06 Sep 2011
- Research & Ideas
How Small Wins Unleash Creativity
All good managers understand the importance of making sure that every member of a team feels personally motivated and necessary throughout the workday, lest their work should stagnate and suffer. But what's the key to igniting creativity,...
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by Carmen Nobel
- Web
HBS Latino Student Association Spotlight: Austin Regalado (MBA 2026) - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged View Details
- Web
3 Lessons I Learned as a Social Enterprise Summer Fellow - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged View Details