Team Focus - Publications - Faculty & Research

19 Jul 2004
Research & Ideas

Why Innovations Sit on the Shelf

Innovation initiatives tend to fall apart right from the start when top management advocates for a specific project and then begins to implement it without discussing it with key team members and partners in other parts of the... View Details

Keywords: by Michael Beer, Russell Eisenstat & Derek Schrader

February 2003
Teaching Note

Bush Boake Allen (TN)

By: Stefan H. Thomke

Teaching Note for (9-601-061). View Details

Keywords: Integration; Marketing Reference Programs; Disruptive Innovation; Management Teams; Internet and the Web; Business Model; Customer Relationship Management; Management Practices and Processes; Consumer Products Industry

Citation

Purchase

01 Sep 2018
News

Case Study: A Good Fit

apps allow, the team discovered a way to guide people through behavior changes with results that stick. Individuals using Gain Life’s weight loss apps achieve results that double the one-year benchmark for other methods, Eldridge says.... View Details

Keywords: Jen McFarland Flint

14 Mar 2017
First Look

First Look at New Research, March 14

Cross-Boundary Teaming for Innovation: Integrating Research on Teams and Knowledge in Organizations By: Edmondson, Amy C., and Jean-François Harvey Abstract—Cross-boundary teaming, within and across... View Details

Keywords: Sean Silverthorne

07 Dec 2016
Blog Post

Marketing Reimagined: A Recap of the 2016 Marketing Innovation Conference

by Always, promotes girls’ confidence, which is shown to drop during puberty. He also stressed the importance of focus – it’s better, he said, to create fewer, highly-effective campaigns instead of trying to do too much, and not doing it... View Details

Keywords: Entertainment / Media / Sports

13 Mar 2019
Blog Post

There's No Quick Shortcut to Success: Zorpads Takes Off

traditionally used for absorption in the aerospace and healthcare fields. The insert is a small adhesive square that can fit into any shoe but has more odor-absorbing surface area than a tennis court. Originally called "N'Odor," the View Details

Keywords: Entrepreneurship; Consumer Products / Retail

Web

Just Digital Future - Race, Gender & Equity

Just Digital Future Technology has the potential to build a better world but its applications and uses are often biased and can reinforce systems of inequality. We teamed up with our friends at The Digital, Data, and Design (D^3)... View Details

01 Jun 2013
News

EnTRIPreneurs

by the students, it's more like a rolling summer job, with an entrepreneurial focus and a dash of pro bono consulting, built around visits to several high-potential small businesses in the American heartland. "Globalization puts a... View Details

Keywords: Apparel Manufacturing; Manufacturing; Beverage and Tobacco Product Manufacturing; Manufacturing

10 Jun 2002
Research & Ideas

Disruption: The Art of Framing

a still-viable business model while simultaneously trying to develop a new platform for growth, it gets pulled in two directions, and both efforts underperform. Kodak, for example, needs to continue to focus on traditional competitors... View Details

Keywords: by Clark Gilbert & Joseph L. Bower

12 Nov 2008
Research & Ideas

The Marketing of a President

Democratic caucuses in red states; the organizations he built for the primaries in these states set him up to win several of them in the general. In the closing weeks, he put McCain on defense in multiple red states, making it tough for the Republican to View Details

Keywords: by John Quelch

Web

IFC: Saudi Arabia; Economic Diversification - Course Catalog

interactive discussions, on-site visits, and interactions with alumni, companies and business leaders, students will gain insights into the Kingdom's opportunities and challenges. Course Focus and Format Four sessions will be held on... View Details

21 Jan 2014
News

Climbing to New Heights

woman who had climbed Everest," he recalls. "She drew a lot of parallels to business, including team effort and setting goals." Analytical and methodical by nature, and a mechanical engineer by training, Petzel began thinking about making... View Details

Keywords: Robert S. Benchley

01 Jan 2011
News

Hüsnü Özyeğin, MBA 1969

Aysen, are very much involved. The family's primary philanthropic focus is eliminating disparities in education. Their multipronged approach includes serving students at every level, from preschool through university. "After learning that... View Details

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