Management Practices - Publications - Faculty & Research

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October 2016
Case

Malenti Strings: Intrapreneurship within FLG, Inc.

By: David A. Garvin and Rachel Gordon

This case follows Jenica Fletcher as she rebuilds her company's guitar strings division from the ground up. Convinced that she could turn the division around if given complete independence from corporate headquarters, Fletcher relocated the group, rebranded it as... View Details

Keywords: Organizational Change and Adaptation; Management Style; Management Practices and Processes; Restructuring; Business Divisions; Consumer Products Industry

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2015
Article

The Nobel Prize: The Identity of a Corporate Heritage Brand

By: Mats Urde and Stephen A. Greyser

Purpose—The purpose of this study is to understand the identity of the Nobel Prize as a corporate heritage brand and its management challenges.
Design/methodology/approach—An in-depth case study analysed within a heritage brand model and a corporate... View Details

Keywords: Nobel Prize; Brand Stewardship; Corporate Brand Identity; Corporate Heritage Brand; Heritage Brand Identity Process; Networked Brand; Organizations; Brands and Branding

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03 Oct 2023
Blog Post

Hire an MBA: The Benefits and Misconceptions for Startups

Startups are exciting to HBS MBA students for many reasons, including the opportunity for impact, exposure to multiple functions, and the ability to practice skills they are learning at HBS. But, why should a startup hire an HBS MBA?... View Details

Keywords: All Industries; Entrepreneurship

23 Apr 2012
Research & Ideas

How to Brand a Next-Generation Product

Gourville and Ofek teamed up with London Business School professor Marco Bertini (HBS DBA '06) to suss out the best practices for branding next-generation products. "For managers, this is not a trivial decision," Ofek says.... View Details

Keywords: by Carmen Nobel

22 Mar 2010
Research & Ideas

One Strategy: Aligning Planning and Execution

middle managers and line employees attempt to execute the explicit strategy. Unfortunately, these strategies often diverge. They are not aligned. And so the potential of the enterprise becomes unrealized. "Strategy therefore becomes... View Details

Keywords: by Sean Silverthorne; Video Game; Web Services

03 Dec 2020
Research & Ideas

Cut Payroll Costs with Transparency, Fairness, and Compassion

and layoffs. Questions that CEOs raised with us included: “What are best practices for digital terminations?” and “If the economy worsens and you have to consider reducing payroll, what’s the most effective way?” As we look ahead to what... View Details

Keywords: by Boris Groysberg and Sarah Abbott

23 Feb 2004
Research & Ideas

It’s Back to Business-Basics for Nonprofits

To transform lofty aspirations into quantifiable impact, nonprofits need to become more familiar with traditional business tools such as business plans, precise mission statements, and goal setting to improve their performance. That was the message from Jeff Bradach,... View Details

Keywords: by Manda Salls

Research Summary

(formerly Leonard-Barton) Creating and Exploiting Knowledge-Based Assets

By: Dorothy A. Leonard

For the past decade, Dorothy Leonard's research has focused on how companies develop and exploit strategically advantageous knowledge assets. In her 1995 book Wellsprings of Knowledge (HBS Press), she identified and described in depth, activities that create and... View Details

Article

How History Shaped the Innovator's Dilemma

By: Tom Nicholas

In 1993, four years prior to the publication of Clayton Christensen’s highly influential book, The Innovator’s Dilemma, the Business History Review (BHR) published an article by Christensen titled “The Rigid Disk Drive Industry: A History of... View Details

Keywords: Clayton Christensen; Impact; Innovation and Invention; Disruptive Innovation; Research

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May 16, 2016
Article

Food Safety Economics: The Cost of a Sick Customer

By: Dina Gerdeman and John A. Quelch

Chipotle Mexican Grill’s ongoing struggle to win customers back months after a contaminated food crisis highlights the challenges companies face with keeping food safe.

Chipotle has seen its shares tumble and recently reported its first-ever quarterly loss... View Details

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11 Jun 2020
Blog Post

Know Your Audience - Recruiting HBS Students for Venture Capital

The “Know Your Audience” series on the HBS Recruiting Blog highlights trends in recruiting for various industries. Learn more about student interest, effective recruiting strategies, and best practices from HBS staff dedicated to your... View Details

Keywords: Venture Capital / Private Equity

19 Aug 2021
Op-Ed

Don't Ignore Your Employees' Misery—TAKE Control

officers—some of the military’s most senior leaders—sometimes assume that great officers leave the military for the private sector because they want to make more money. In reality, some of those officers move on because their needs have changed, and perhaps they don’t... View Details

Keywords: by Hise O. Gibson and MaShon Wilson

2019
Article

Does Big Data Enhance Firm Innovation Competency? The Mediating Role of Data-driven Insights

By: Maryam Ghasemaghaei and Goran Calic

Grounded in gestalt insight learning theory and organizational learning theory, we collected data from 280 middle and top-level managers to investigate the impact of each big data characteristic (i.e., data volume, data velocity, data variety, and data veracity) on... View Details

Keywords: Analytics and Data Science; Innovation and Invention; Learning

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November 2007 (Revised January 2010)
Case

ThedaCare: System Strategy

By: Michael E. Porter and Sachin H. Jain

Over the 1980s and 1990s, America's changing health care payer environment resulted in mergers of numerous community hospitals into hospital systems. Based in Appleton, Wisconsin, ThedaCare stood out among community hospital systems in its pursuit of service... View Details

Keywords: Value Creation; Health Care and Treatment; Problems and Challenges; Innovation and Invention; Health Industry; Wisconsin

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Research Summary

The Role of the Media in Corporate Governance and Finance

Dyck studies the role played by media in financial markets: in transmitting information about a company, in shaping the market response to the information they communicate, in exposing mis-governance problems, and in forcing companies to behave in "politically correct"... View Details

January 2009 (Revised October 2009)
Case

GLOBALGAP: Food Safety and Private Standards

By: David E. Bell and Mary Louise Shelman

In response to new laws governing liability and several food safety scares in the 1990s, European retailers drove the creation of a universal production standard based on Good Agricultural Practices (GAP) for fresh fruit and vegetables and a third-party certification... View Details

Keywords: Agribusiness; Food; Governance Compliance; Governing Rules, Regulations, and Reforms; Business and Government Relations; Safety; Agriculture and Agribusiness Industry; Europe

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Academic Experience - MBA

Academic Experience We challenge you to think differently. Curriculum Through the rich case- and experience-based curriculum at Harvard Business School, students build deep general management and leadership skills, setting the foundation... View Details

30 Jun 2003
Research & Ideas

Are You Supporting Your B Players?

By day, managers run themselves ragged worrying about their A players: their stars, their rainmakers, their top 15 percent. By night, the same managers fret over their C players—their bottom 15 percent of... View Details

Keywords: by Martha Lagace

14 Dec 2015
News

How Accounting Can Help Build a Sustainable Economy

12 Mar 2008
Working Paper Summaries

Allocating Marketing Resources

Keywords: by Sunil Gupta & Thomas J. Steenburgh