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- February 2011 (Revised November 2013)
- Case
The Cheezburger Network
By: John Deighton and Leora Kornfeld
Cheezburger Network was a Web publisher of humorous, user-contributed content, using social media for dissemination, and selling advertising against the traffic of 1 billion page views per quarter. In January 2011, it raised $30 million in venture capital for the... View Details
Keywords: Budgets and Budgeting; Digital Marketing; Customer Relationship Management; Venture Capital; Emerging Markets; Strategic Planning; Sales; Internet and the Web; Publishing Industry; Publishing Industry
Deighton, John, and Leora Kornfeld. "The Cheezburger Network." Harvard Business School Case 511-091, February 2011. (Revised November 2013.) (request a courtesy copy.)
- 01 Apr 1998
- News
Booting Up
"They're ecstatic when we can find them something that not only fits but is stylish." Although the Web site was online before the physical store was up and running ("UPS went on strike the day we opened,... View Details
Keywords: Marguerite Rigoglioso
- 21 Nov 2006
- First Look
First Look: November 21, 2006
that future work should develop more precise and context-specific theories to help guide research and practice in disparate task and industry... View Details
Keywords: Sean Silverthorne
- 01 Jun 2000
- News
Slam Dunk
Good news for basketball fanatics: Your obsession is only going to get worse, thanks to Scott O'Neil (MBA '98), president of HoopsTV.com, an Internet start-up based in Paoli, Pennsylvania. According to the Dow Jones News View Details
- 12 Oct 1999
- Research & Ideas
Media Metamorphosis: Advertising in the Technology Age
of Internet advertising on the industry as a whole. According to Silk and his colleagues, changes in the industry's external environment fit into three broad categories:... View Details
- 10 Jun 2014
- First Look
First Look: June 10
Publications August 2013 pub Cannibalization and Option Value Effects of Secondary Markets: Evidence from the U.S. Concert Industry By: Bennett, Victor Manuel, Robert Seamans, View Details
Keywords: Sean Silverthorne
- 19 Jul 2011
- First Look
First Look: July 19
China, Russia, Poland, Venezuela, Argentina, Chile, Turkey) is provided to over 650 institutional clients, including J.P. Morgan, Deutsche Morgan Grenfell, KPMG, and ING Barings. After ruling out seeking another round of VC financing, the... View Details
Keywords: Sean Silverthorne
- 01 Jun 2000
- News
New York Club Focuses on Entrepreneurship
accomplishments of those companies that are transforming old industries and creating new ones," said Club President Ron Gerber (MBA '86). As an example, Gerber cited Steve Nicol, cofounder of this year's... View Details
- 20 Mar 2005
- Research & Ideas
Lessons of Successful Entrepreneurs
CEO of Silk Road Technologies. For the true entrepreneur, he continued, reality is the superior teacher; and school is an excuse to delay failure. Although their topic was "Post Boom Internet... View Details
Keywords: by Sean Silverthorne
- 01 Oct 1999
- News
Eight Among Many: Kenneth A. Goldman
recognition in the field I was pursuing." Today, as CFO of a hot new Internet company called Excite@Home, the self-described "introspective" executive is getting plenty of attention. Goldman is busy helping Excite@Home become what he... View Details
Keywords: Marguerite Rigoglioso
- 03 Oct 2006
- First Look
First Look: October 3, 2006
Working PapersRacial Diversity Initiatives in Professional Service Firms: What Factors Differentiate Successful from Unsuccessful Initiatives? Authors:Modupe Akinola and David A. Thomas Abstract Diversity... View Details
Keywords: Sean Silverthorne
- 01 Feb 2001
- News
Ready for Take-Off
(MBA '77) of Communispace, a software environment for virtual collaboration within companies. Tracy A. Lawrence (MBA '99) of GetConnected.com, Inc., an Internet channel where consumers can comparison-shop among telecommunications... View Details
Keywords: Spingboard
- 01 Sep 2017
- News
Case Study: Confidence Builder
Illustration by Suharu Ogawa Illustration by Suharu Ogawa Confi began in 2015 as a free online resource for credible and relatable answers to health questions that women weren’t comfortable asking their... View Details
- 18 Mar 2001
- Research & Ideas
Want to Be an Entrepreneur? [Part I]
role (himself MBA '75, PhD '82, he is D'Arbeloff MBA Class of 1955 professor of business administration and cochair of the school's entrepreneurship and service management... View Details
Keywords: by John S. Rosenberg
- 12 Jul 2019
- News
The Birth of a Silicon Valley Blockbuster
Internet properties—I mean there over 350 million around the world, all of those internet properties don’t have technical ability or budget. And if you don’t help provide a... View Details
- 23 Jun 2003
- Research & Ideas
Historically Speaking: A Roundtable at HBS
development of the U.S. railroad industry in the latter half of the 19th century. Al went straight to the sources and expanded upon them in a series of important articles in the Business History Review. That... View Details
Keywords: by Jim Aisner
- 31 Jan 2005
- Research & Ideas
Rethinking Marketing’s Conventional Wisdom
how they're marketing themselves? Youngme Moon: Many mature service industries are in a service "arms race" in which they keep adding more View Details
- 01 Feb 2001
- News
Books
world: dot-coms, dot-com enablers (technology and service providers), and "wannadots" (established companies seeking to incorporate the Internet... View Details
- 01 Sep 2010
- News
Start-Ups Make Their Pitch
help consumers locate a business or person to handle local service needs, get price quotes, and book appointments. Southern California: Kiwilimón (Deborah Dana Beyda, MBA ’08, cofounder) is a food View Details