Filter Results
:
(2,020)
Show Results For
-
All HBS Web
(2,020)
- People (13)
- News (413)
- Research (1,283)
- Events (1)
- Multimedia (5)
- Faculty Publications (794)
Show Results For
-
All HBS Web
(2,020)
- People (13)
- News (413)
- Research (1,283)
- Events (1)
- Multimedia (5)
- Faculty Publications (794)
- June 2011 (Revised May 2012)
- Case
L'Oréal: Global Brand, Local Knowledge
By: Rebecca M. Henderson and Ryan Johnson
Worldwide, and in the U.S. marketplace in particular, the French cachet of L'Oréal was one of its most powerful marketing tools. However, with the opening up of emerging markets, L'Oréal had to cater to a diverse customer base: an aging population in the West, ethnic...
View Details
Keywords:
Globalization;
Brands and Branding;
Marketing Communications;
Change Management;
Sales;
Emerging Markets;
Segmentation;
Innovation and Invention;
Beauty and Cosmetics Industry;
France;
United States
Henderson, Rebecca M., and Ryan Johnson. "L'Oréal: Global Brand, Local Knowledge." Harvard Business School Case 311-118, June 2011. (Revised May 2012.)
- 01 Sep 2023
- News
Case Study: The Home Team
Illustration by Jon Krause Illustration by Jon Krause Brendan Kennealey (MBA 2006) wasn’t even searching for a business idea. A couple of years ago, the Wilmington, Delaware, native met up with an old friend who’d bought a new house. Over dinner this friend enumerated...
View Details
- August 2011
- Supplement
John Fahey, President and CEO of National Geographic Society, In-Class Comments, 2/11/11
By: David Garvin
In January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.-based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of...
View Details
Keywords:
Transformation;
Leadership Style;
Business or Company Management;
Brands and Branding;
Sales;
Environmental Sustainability;
Business Strategy;
Web Sites;
Publishing Industry;
Washington (state, US)
Garvin, David. "John Fahey, President and CEO of National Geographic Society, In-Class Comments, 2/11/11." Harvard Business School Video Supplement 312-701, August 2011.
- April 1998
- Case
Compaq, 1998
By: Steven C. Wheelwright and Matt Verlinden
In 1997, Compaq Computer Corp. had become a $25 billion powerhouse. It had accomplished its revenue growth projections, successfully made a number of strategic acquisitions, and increased its gross margins, principally by moving up market into servers, workstations,...
View Details
- Web
Business Insights Blog | HBS Online
Filter Results Arrow Down Arrow Up Topics Topics Accounting Analytics Business Essentials Business in Society Career Development Communication Community ConneXt Decision-Making Digital Transformation Earning Your MBA Entrepreneurship & Innovation Finance Leadership...
View Details
- 28 Mar 2017
- First Look
First Look at New Research, March 28
school management organization (CMO) Uncommon Schools, is reassessing the nonprofit’s strategy. For nearly 10 years, Uncommon had fulfilled its mission to bring high-quality education to students in low-income, urban areas using a...
View Details
Keywords:
Sean Silverthorne
- January 2011 (Revised January 2011)
- Case
Marvel Enterprises, Inc. (Abridged)
By: Anita Elberse
The management team of Marvel Enterprises, known for its universe of superhero characters that includes Spider-Man, the Hulk, and X-Men, must reevaluate its marketing strategy. In June 2004, only six years after the company emerged from bankruptcy, Marvel has amassed a...
View Details
Keywords:
Business Model;
Intellectual Property;
Rights;
Growth and Development Strategy;
Brands and Branding;
Marketing Strategy;
Entertainment and Recreation Industry
Elberse, Anita. "Marvel Enterprises, Inc. (Abridged)." Harvard Business School Case 511-097, January 2011. (Revised January 2011.)
- Web
2022 Reunion Presentations - Alumni
particularly important to managers and executives who make hiring and promotion decisions. Rather than following a structure of a case discussion, this presentation will focus on insights from experiments with ample time for questions....
View Details
- 20 Sep 2021
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports Corp.
mindset, he pursued an international opportunity as a Management Consultant for Kearney in London. This role allowed him to dive deeply into marketing strategy, brand partnerships, retail, and top-line...
View Details
- August 1999 (Revised October 1999)
- Case
RCA Records: The Digital Revolution
By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under...
View Details
Keywords:
Brands and Branding;
Business Model;
Competition;
Corporate Strategy;
Internet and the Web;
Change Management;
Marketing Strategy;
Music Industry;
Entertainment and Recreation Industry;
United States
Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. "RCA Records: The Digital Revolution." Harvard Business School Case 800-014, August 1999. (Revised October 1999.)
- August 2011
- Supplement
An Interview with John Fahey, President and CEO of National Geographic Society
By: David Garvin
In January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.-based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of...
View Details
Keywords:
Transformation;
Leadership Style;
Business or Company Management;
Brands and Branding;
Problems and Challenges;
Sales;
Natural Environment;
Business Strategy;
Web Sites
Garvin, David. "An Interview with John Fahey, President and CEO of National Geographic Society." Harvard Business School Video Supplement 312-702, August 2011.
- 11 Jun 2012
- Research & Ideas
When Business Competition Harms Society
my vehicle' rather than 'the inspector accurately measured my vehicle's emissions,'" says Toffel, an associate professor and Marvin Bower Fellow in the Technology and Operations Management Unit at HBS. "This results in...
View Details
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
April 2018 Management Science Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits By: Bell, David R., Santiago Gallino, and Antonio Moreno Abstract—Omnichannel environments where customers shop online and offline at...
View Details
Keywords:
Sean Silverthorne
- 25 Oct 2016
- First Look
October 25, 2016
2016 University of Chicago Press Innovation Equity: Assessing and Managing the Monetary Value of New Products and Services By: Ofek, Elie, Eitan Muller, and Barak Libai Abstract—This book bridges the gap between what academics know, and...
View Details
Keywords:
Sean Silverthorne
- 22 Dec 2020
- Blog Post
The Forward Fellowship Convinced Me That I Belong at HBS
grad school. I had accepted an offer to move to Miami and work at Restaurant Brands International (Burger King, Tim Hortons, Popeyes) in their Leadership Development Program. While I was honored and excited about the opportunity, I...
View Details
- 22 Sep 2022
- News
The Beauty Guide
Courtesy Michelle Freyre Courtesy Michelle Freyre When Michelle Freyre (MBA 1997) was a brand manager at Neutrogena, Michael McNamara, global president of the beauty brand at the time, asked what she wanted to do with her career. She answered, “I want to be you. I want...
View Details
Keywords:
Maureen Harmon
- November 2008 (Revised October 2012)
- Case
Nestle
By: David E. Bell and Mary Louise Shelman
In April 2008, Paul Bulcke took over as CEO of the world's largest food and beverage company. His predecessor, Peter Brabeck, had delivered 12 years of outstanding results while moving the company toward a new vision of health, nutrition, and wellness. Bulcke's...
View Details
- 23 Mar 2023
- News
Winners Crowned in 2023 Alumni New Venture Competition
Alumni-founded startups M7 Health and Hue came out victorious in the 2023 Alumni New Venture Competition on Thursday, winning the Grand Prize and Runner Up awards respectively in an impressive field of eight global regional winners. During the virtual, live...
View Details
- 13 Apr 2016
- Research & Ideas
Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)
Technology and Operations Management Unit at Harvard Business School. After all, 2007 was the year that Twitter was founded; Airbnb formed the following year. For startups jockeying for position in nascent markets, pressure is intense to...
View Details
- September 2006 (Revised February 2007)
- Case
Friendster (A)
By: Mikolaj Jan Piskorski and Carin-Isabel Knoop
In January 2006, the president of Friendster needs to choose between two strategic options to revive the company. Friendster started the social networking industry in 2003, but has been overtaken by MySpace and Facebook. The two options are: 1) offer new features to...
View Details
Keywords:
Value Creation;
Competitive Advantage;
Corporate Entrepreneurship;
Social and Collaborative Networks;
Brands and Branding;
Service Industry
Piskorski, Mikolaj Jan, and Carin-Isabel Knoop. "Friendster (A)." Harvard Business School Case 707-409, September 2006. (Revised February 2007.)