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- Faculty Publications (482)
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- All HBS Web (1,579)
- Faculty Publications (482)
- 13 Feb 2007
- First Look
First Look: February 13, 2007
activity is not the risk of technological expropriation by local partners but the demands of external funders who require MNC participation to ensure value maximization by local entrepreneurs. The model demonstrates that weak investor... View Details
Keywords: Martha Lagace
- 15 Sep 2009
- First Look
First Look: September 15
companies have a sense of mission enabling them to deliver what their customers want in a way that is significantly better than the competition. As a formula for the future, it brings together the necessity of financial success shareholders View Details
Keywords: Martha Lagace
- 17 Apr 2007
- First Look
First Look: April 17, 2007
transforming locally engaged citizens into viewers consuming programming from distant sources. In response to such concerns, many regulatory agencies, including the Federal Communication Commission in the United States, curtail the... View Details
Keywords: Martha Lagace
- 12 Sep 2005
- Research & Ideas
The Broadband Explosion: Thinking About a Truly Interactive World
are taking very different approaches to investment in an infrastructure that will allow the broadband explosion to come into being. The United States, for example, is leaving just about everything to the market. The recent FCC approach... View Details
- 06 Dec 2021
- News
December 2021 Alumni and Faculty Books
students, relocated persons, immigrants, or refugees—will find useful advice for landing a job in the United States this book. Readers will learn the different stages of the search process and how to prepare for each one, as well as... View Details
- April 2021 (Revised July 2021)
- Case
StockX: The Stock Market of Things (Abridged)
By: Chiara Farronato, John J. Horton, Annelena Lobb and Julia Kelley
Founded in 2015 by Dan Gilbert, Josh Luber, and Greg Schwartz, StockX was an online platform where users could buy and sell unworn luxury and limited-edition sneakers. Sneaker resale prices often fluctuated over time based on supply and demand, creating a robust... View Details
Keywords: Markets; Auctions; Bids and Bidding; Demand and Consumers; Consumer Behavior; Analytics and Data Science; Market Design; Digital Platforms; Market Transactions; Marketplace Matching; Supply and Industry; Analysis; Price; Product Marketing; Product Launch; Apparel and Accessories Industry; Fashion Industry; North and Central America; United States; Michigan; Detroit
Farronato, Chiara, John J. Horton, Annelena Lobb, and Julia Kelley. "StockX: The Stock Market of Things (Abridged)." Harvard Business School Case 621-107, April 2021. (Revised July 2021.)
- January 2019
- Supplement
Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Luckily, an old consumer research study on the Nestlé Crunch Bar... View Details
Keywords: Brand Management; Market Research; Brand Positioning; Value Proposition; Consumer Products; Fast Moving Consumer Goods; Qualitative Methods; Zaltman Metaphor Elicitation Technique; ZMET; Data Analysis; Marketing; Marketing Strategy; Brands and Branding; Consumer Behavior; Marketing Communications; Analytics and Data Science; Analysis; Consumer Products Industry; Food and Beverage Industry; Advertising Industry; United States; North America; Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis." Harvard Business School Supplement 519-062, January 2019.
- 22 May 2007
- First Look
First Look: May 22, 2007
resulting currency position tends to rise in value when equity markets fall. This strategy works well for investment horizons of one month to one year. In the past 15 years the risk-minimizing demand for the dollar appears to have... View Details
Keywords: Martha Lagace
- Portrait Project
Valerie Bockstette
supporting my endeavors, and friends encouraging me to follow my dreams. It was this network of expectations that acted as my trampoline, constantly demanding greater heights. Most children aren't so lucky. They grow up in a world devoid... View Details
- 01 Sep 2009
- News
A Student Plan Goes to Washington
encourage non-TARP companies to allocate voluntarily slots for three CGC directors. The proposal anticipates demand for roughly 500 professional directors within five years. “I wouldn’t say that the current corporate governance system is... View Details
- 01 Oct 2002
- News
What's Cookin'
chocolate-chip cookies. Fox, who owns Community Bakery in Little Rock, Arkansas, says he never imagined he'd one day make his living absorbed in the business of food and its many challenges, including long hours, the unending demand for... View Details
Keywords: Hanna, Julia
- May 2021 (Revised February 2024)
- Teaching Note
THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)
By: Ayelet Israeli and Jill Avery
THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Predictive Analytics; App Development; ＂Marketing Analytics＂; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
- 09 Jan 2018
- First Look
First Look at New Research and Ideas, January 9, 2018
head CT order, time from head CT order to head CT scheduled, time from head CT scheduled to head CT completed, and time from head CT completed to head CT preliminary report), each process was the bottleneck 30%, <1%, 27%, and 42% of the time, respectively.... View Details
Keywords: Sean Silverthorne
- 01 Feb 2018
- News
HBS Professor Emeritus Hugo Uyterhoeven Dies at 86
during the 1970s, while also chairing the School's General Management Unit (or Department). As Senior Associate Dean for External Relations under former Dean John H. McArthur from 1980 to 1989, Uyterhoeven completely restructured that... View Details
- January 2022
- Supplement
SpartanNash Company: The Amazon Warrants (B)
By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher
A continuation of the events described in the (A) Case, “SpartanNash Company: The Amazon Warrants,” (HBS Case No. 222-022). View Details
Keywords: Valuation; Value Creation; Consumer Behavior; Negotiation; Distribution; Ownership; Partners and Partnerships; Business Strategy; Equity; Distribution Industry; Food and Beverage Industry; United States
Esty, Benjamin C., E. Scott Mayfield, and Daniel Fisher. "SpartanNash Company: The Amazon Warrants (B)." Harvard Business School Supplement 222-033, January 2022.
- 26 Mar 2008
- First Look
First Look: March 26, 2008
communication technology sector in the United States, and find empirical support for the four hypotheses developed here. The research presented in this paper has implications for our understanding not only of who adopts advanced... View Details
Keywords: Martha Lagace
- 09 Nov 2015
- Research & Ideas
These Employers Pay Higher Salaries than Necessary
system negotiate. “Workers on the market have lots of feedback on their past jobs, and can also see how much experience the employer has on the market,” says Christopher T. Stanton, an assistant professor in the Entrepreneurial Management View Details
- 04 Sep 2019
- News
Case Study: Up in the Air
Image by Lincoln Agnew Image by Lincoln Agnew The facts of the ever-widening tech labor shortage are increasingly difficult to ignore: As many as 9 million tech jobs sit vacant across the United States, Europe, and China, says Przemyslaw... View Details
- 29 Jun 2015
- HBS Case
Consumer-centered Health Care Depends on Accessible Medical Records
can be used in powerful ways, ideally leading to better patient care, lower health care costs and, ultimately, healthier patients. “Trust on the part of both the consumer and doctor is hugely important in determining who is going to be the likely winner here” There is... View Details
- 01 Mar 2025
- News
Heartland
Let me tell you what’s fantastic about offal.” Jordan Kraft Lambert (MBA 2016), Colorado State University’s first director of agricultural innovation, is a full-body talker, and the topic of organ meat has her fired up. The parts of the cow typically seen as... View Details