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  • 10 Nov 2015
  • First Look

November 10, 2015

find that each $1 invested in display and search leads to a return of $1.24 for display and $1.75 for search ads, which contrasts sharply with the estimated returns based on standard metrics. We use these results to show how optimal... View Details
Keywords: Sean Silverthorne
  • 24 Mar 2015
  • First Look

First Look: March 24

is currently provided by GAAP financial reporting. The purpose of this paper is to examine the optimal design of information intermediaries that can increase the impact of sustainability information on corporate conduct. Specifically, we... View Details
Keywords: Sean Silverthorne
  • 12 Aug 2008
  • Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

take the next-to-last slot. In Internet Advertising and the Generalized Second Price Auction 2 my coauthors and I develop this envy-free condition. In Optimal Auction Design in a Multi-unit Environment 3 my coauthor and I demonstrate that... View Details
Keywords: by Benjamin G. Edelman; Advertising; Publishing
  • 15 Feb 2011
  • First Look

First Look: Feb. 15

philosophy, that life is long and easy, was least popular. In addition, these philosophies were correlated with participants' views of their lives: the short-hard philosophy was associated with lower levels of well-being (Studies 1-3), civic engagement (Study 2), and... View Details
Keywords: Sean Silverthorne
  • 11 Mar 2014
  • First Look

First Look: March 11

Strategies By: Pomeranz, Dina, Cristobal Marshall, and Pamela Castellon Abstract—Reducing tax evasion is a key challenge for governments around the world, particularly in developing countries. This paper presents a methodology to generate information to View Details
Keywords: Sean Silverthorne
  • 07 Aug 2012
  • First Look

First Look: August 7

parts. Implications for diversity research are discussed.   Working PapersUnobserved State Fragility and the Political Transfer Problem Authors:Faisal Z. Ahmed and Eric Werker Abstract Autocrats experiencing a windfall in unearned income may find it View Details
Keywords: Sean Silverthorne
  • 24 Jul 2007
  • First Look

First Look: July 24, 2007

a firm practicing by-product synergy is that quantities of the primary product and by-product are linked, with production of the primary product defining the upper bound of the quantity of the by-product. Optimization of a by-product... View Details
Keywords: Martha Lagace
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 19 Jun 2018
  • First Look

New Research and Ideas, June 19, 2018

optimal action paves the way for incidental learning, while being dogmatic creates a barrier. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54567 Harvard Business School Case 717-035 Turkey and Russia: Dangerous... View Details
Keywords: Dina Gerdeman
  • 23 Jul 2013
  • First Look

First Look: July 23

reseller-mode is preferred depends on whether independent suppliers or the intermediary are better suited to optimally tailor marketing activities for each specific product. We show that this tradeoff is shifted towards the reseller-mode... View Details
Keywords: Anna Secino
  • 22 Jan 2001
  • Research & Ideas

Control Your Inventory in a World of Lean Retailing

inventory policy for each SKU. The fourth test optimizes the profit of each SKU according to the estimated costs of stocking out versus holding inventory. Inventories for some SKUs go up, while others go down, but overall inventories... View Details
Keywords: by Frederick H. Abernathy, John T. Dunlop, Janice H. Hammond & David Weil; Consumer Products
  • 22 Jul 2014
  • First Look

First Look: July 22

improving resource efficiency, optimizing care over the complete care cycle, and planning and budgeting of resource capacity. It also mentions that TDABC enhances quality of care and clinical outcomes while reducing healthcare costs.... View Details
Keywords: Sean Silverthorne
  • 20 Dec 2016
  • First Look

December 20, 2016

default. Over the two years preceding default, we find that ratings grow increasingly pessimistic relative to a standard benchmark rating model prediction, while optimism remains for similar firms that do not default. Further, we find... View Details
Keywords: Carmen Nobel
  • 17 Jan 2012
  • First Look

First Look: January 17

consumers. One view argues intermediaries provide valuable product education and guide consumers towards suitable products. Consumers understand how commissions affect agents' incentives and make optimal product choices. The second view... View Details
Keywords: Sean Silverthorne
  • 29 Jun 2007
  • First Look

First Look: June 29, 2007

customers, and the variables involved in designing an optimal credit card. Concludes with a consideration of the decisions the CRM team had to make in designing the project, including whether to use conjoint analysis or implement a mini... View Details
Keywords: Martha Lagace
  • 01 May 2007
  • First Look

First Look: May 1, 2007

sharing where all peers are endowed with standard preferences and show that the endogenous structure of the network is conducive to sharing by a significant number of peers, even if sharing is costlier than freeriding. We build on this model of p2p to analyze the View Details
Keywords: Sean Silverthorne
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

endeavors remain "unnatural acts": Far too many large businesses are better at stifling innovation than at capitalizing on it, better at optimizing local operations than at integrating them for the good of the enterprise and its... View Details
Keywords: Martha Lagace
  • 25 Sep 2012
  • First Look

First Look: September 25

held by the mutual fund clients of the analyst's brokerage firm. The optimism in analyst recommendations increases with the weight of the stock in a mutual fund client's portfolio and the commission revenue generated from the mutual fund... View Details
Keywords: Sean Silverthorne
  • 26 Sep 2006
  • First Look

First Look: September 26, 2006

misvaluation as explanations for this relation, we analyze the association between our measure of external financing and sell-side analysts' forecasts. Consistent with the misvaluation explanation, our measure of external financing is positively related to over View Details
Keywords: Sean Silverthorne
  • 09 Jan 2006
  • Research & Ideas

Rebuilding Commercial Real Estate

time MBAs pile into a field, it's a good contrarian indicator. Gallows humor aside, market pros see parallels, but no repeat of the 1989 crash. That optimism rests on the knowledge that the industry today bears little resemblance to the... View Details
Keywords: by Roger Thompson; Construction; Real Estate
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