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Show Results For
-
All HBS Web
(12,351)
- People (20)
- News (1,650)
- Research (9,112)
- Events (24)
- Multimedia (52)
- Faculty Publications (7,521)
- June 2002 (Revised July 2002)
- Case
NTT DoCoMo: Marketing i-mode
By: Youngme E. Moon
i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is...
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Keywords:
Price;
Marketing;
Marketing Channels;
Market Entry and Exit;
Market Participation;
Success;
Competition;
Internet and the Web;
Technology Adoption;
Mobile and Wireless Technology;
Telecommunications Industry;
Japan
Moon, Youngme E. "NTT DoCoMo: Marketing i-mode." Harvard Business School Case 502-031, June 2002. (Revised July 2002.)
- June 2004
- Article
Market Liquidity as a Sentiment Indicator
By: Malcolm Baker and Jeremy Stein
We build a model that helps to explain why increases in liquidity-such as lower bid-ask spreads, a lower price impact of trade, or higher turnover-predict lower subsequent returns in both firm-level and aggregate data. The model features a class of irrational...
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Keywords:
Markets;
Financial Liquidity;
Price;
Trade;
Sales;
Equity;
Information;
Management Analysis, Tools, and Techniques;
Accounting Industry
Baker, Malcolm, and Jeremy Stein. "Market Liquidity as a Sentiment Indicator." Journal of Financial Markets 7, no. 3 (June 2004): 271–299.
- 14 Jul 2009
- Research & Ideas
Business Summit: China in the Global Economy
Stropki, Chairman, President and Chief Executive Officer, Lincoln Electric Holdings, Inc.G. Richard Wagoner, Chairman and CEO, General Motors CorporationMarjorie Yang, Chairman, The Esquel Group While the...
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Keywords:
Re: William C. Kirby
- August 2023
- Article
What About the Race Between Technology and Education in the Global South? Comparing Skill-premiums in Colonial Africa and Asia
By: Ewout Frankema and Marlous van Waijenburg
Historical research on the race between education and technology has focused on the West but barely touched upon ‘the rest’. A new occupational wage database for 50 African and Asian economies allows us to compare long-run patterns in skill premiums across the colonial...
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Frankema, Ewout, and Marlous van Waijenburg. "What About the Race Between Technology and Education in the Global South? Comparing Skill-premiums in Colonial Africa and Asia." Economic History Review 76, no. 3 (August 2023): 941–978.
- 2016
- Case
Africa Strategy of China Nonferrous Metal Mining Group
By: F. Warren McFarlan, Jie Jiao, Dayong Yang and Shanshan Cao
Founded in 1983, China Nonferrous Metal Mining (Group) Co., Ltd. ("CNMC") is one of the earliest and largest global Chinese nonferrous metal industrial enterprises. It has investments and projects in 27 countries and trade networks in nearly 100 countries with a...
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Keywords:
Cross-cultural Management;
Global Strategy;
Globalization;
International Business;
Strategy Management;
Africa;
China
McFarlan, F. Warren, Jie Jiao, Dayong Yang, and Shanshan Cao. "Africa Strategy of China Nonferrous Metal Mining Group." Tsinghua University Case, 2016.
- November 2012 (Revised January 2014)
- Case
The LEGO Group: Envisioning Risks in Asia (A)
By: Anette Mikes and Dominique Hamel
On January 1, 2012, the LEGO Group announced a major new initiative to enhance its market penetration in Asia. Later in the year, a cross-functional group of senior managers gathered at company headquarters to discuss the status of the Asian initiative and the risks...
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Keywords:
LEGO;
Toy Industry;
Fashion And Creative Industries;
Organizational Structure;
Risk Management;
Supply Chain Management;
Organizational Design;
Entertainment and Recreation Industry;
Denmark;
Asia
Mikes, Anette, and Dominique Hamel. "The LEGO Group: Envisioning Risks in Asia (A)." Harvard Business School Case 113-054, November 2012. (Revised January 2014.)
- Article
Capturing Value from Intellectual Property (IP) in a Global Environment
By: Juan Alcácer, Karin Beukel and Bruno Cassiman
Globalization should provide firms with an opportunity to leverage their know-how and reputation across countries to create value. However, it remains challenging for them to actually capture that value using traditional Intellectual Property (IP) tools. In this paper,...
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Keywords:
Appropriation Strategy;
Counterfeit;
Intellectual Property Rights;
Litigation;
Value Capturing;
Intellectual Property;
Rights;
Value;
Lawsuits and Litigation;
Global Range;
Situation or Environment
Alcácer, Juan, Karin Beukel, and Bruno Cassiman. "Capturing Value from Intellectual Property (IP) in a Global Environment." Special Issue on Geography, Location, and Strategy. Advances in Strategic Management 36 (2017): 163–228.
- 07 Jun 2011
- Working Paper Summaries
The Institutional Logic of Great Global Firms
Keywords:
by Rosabeth Moss Kanter
- March 2004 (Revised November 2012)
- Teaching Note
P&G Japan: The SK-II Globalization Project (TN)
Traces changes in P&G's international strategy and structure, culminating in Organization 2005, a reorganization that places strategic emphasis on product innovation rather than geographic expansion and shifts power from local subsidiary to global business management....
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- April 2022
- Article
National Customer Orientation: A Framework, Propositions and Agenda for Future Research
By: Ofer Mintz, Imran S. Currim and Rohit Deshpandé
Purpose: This paper aims to propose a new country-level construct, national customer orientation, to provide a benchmark for global headquartered managers’ decisions and scholars investigating cross-national research.
Design/methodology/approach: A conceptual... View Details
Design/methodology/approach: A conceptual... View Details
Keywords:
International Marketing;
Macro-marketing;
Marketing;
Financial Crisis;
Customer Focus and Relationships;
Economic Growth;
Economic Slowdown and Stagnation
Mintz, Ofer, Imran S. Currim, and Rohit Deshpandé. "National Customer Orientation: A Framework, Propositions and Agenda for Future Research." European Journal of Marketing 56, no. 4 (April 2022): 1014–1041.
- September 2011
- Article
A Global Leader's Guide to Managing Business Conduct
An extensive global survey by three Harvard Business School professors finds that employees agree on core standards of corporate behavior. But meeting those standards will require new approaches to managing business conduct. The compliance and ethics programs of most...
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Keywords:
Leadership;
Management;
Ethics;
Cross-Cultural and Cross-Border Issues;
Globalized Firms and Management;
Standards;
Corporate Accountability;
Corporate Governance
Paine, Lynn S., Rohit Deshpandé, and Joshua D. Margolis. "A Global Leader's Guide to Managing Business Conduct." Harvard Business Review 89, no. 9 (September 2011). (Online edition.)
- Winter 2022
- Article
Vaccines and the COVID-19 Pandemic: Lessons from Failure and Success
By: Scott Duke Kominers and Alex Tabarrok
The losses from the global COVID-19 pandemic have been staggering—trillions in economic costs, on top of significant losses of life, health, and well-being. The world made significant and successful investments in vaccines to mitigate the pandemic, yet there were...
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Keywords:
COVID-19;
Vaccination;
Market Design;
Health Pandemics;
Loss;
Outcome or Result;
Opportunities;
Crisis Management
Kominers, Scott Duke, and Alex Tabarrok. "Vaccines and the COVID-19 Pandemic: Lessons from Failure and Success." Oxford Review of Economic Policy 38, no. 4 (Winter 2022): 719–741.
- Summer 2019
- Article
The Price Effects of Cross-Market Mergers: Theory and Evidence from the Hospital Industry
By: Leemore S. Dafny, Katherine Ho and Robin S. Lee
We consider the effect of mergers between firms whose products are not viewed as direct substitutes for the same good or service but are bundled by a common intermediary. Focusing on hospital mergers across distinct geographic markets, we show that such combinations...
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Keywords:
Mergers and Acquisitions;
Markets;
Geographic Scope;
Price;
Outcome or Result;
Insurance;
Health Industry
Dafny, Leemore S., Katherine Ho, and Robin S. Lee. "The Price Effects of Cross-Market Mergers: Theory and Evidence from the Hospital Industry." RAND Journal of Economics 50, no. 2 (Summer 2019): 286–325.
- February 1992 (Revised April 1995)
- Case
Pfizer: Global Protection of Intellectual Property
By: Lynn S. Paine and Michael Santoro
Top officials at Pfizer are assessing their strategy for improving protection of Pfizer's patents around the world. The outcome of the Uruguay Round of the GATT negotiations is uncertain, and it is not clear whether an acceptable intellectual property protection...
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Keywords:
Patents;
Trade;
Policy;
Government and Politics;
Business Strategy;
Agreements and Arrangements;
Alliances;
Cross-Cultural and Cross-Border Issues;
Pharmaceutical Industry;
United States;
Japan;
Europe
Paine, Lynn S., and Michael Santoro. "Pfizer: Global Protection of Intellectual Property." Harvard Business School Case 392-073, February 1992. (Revised April 1995.)
- 27 Mar 2014
- News
From Marx to Marketing
play in helping the former Soviet states become integrated into the global economy. Vlachoutsicos would become a key player in that process. Beginning as far back as 1956, as a partner at his family business Ch. Vlachoutsicos Enterprises,...
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- 09 Apr 2007
- Research & Ideas
Industry Self-Regulation: What’s Working (and What’s Not)?
trillion hedge fund industry to police itself with voluntary standards and codes. Codes of conduct and self-regulation programs are growing in popularity, but are these...
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Keywords:
by Martha Lagace
- February 2008 (Revised June 2010)
- Case
Filling the Empty Quarter: Saudi Aramco and the World Oil Market
By: Noel Maurer
Maurer, Noel. "Filling the Empty Quarter: Saudi Aramco and the World Oil Market." Harvard Business School Case 708-048, February 2008. (Revised June 2010.)
- 1986
- Chapter
Food Marketing Public Enterprises
By: James E. Austin and Michael J. Buckley
Keywords:
Food;
Marketing;
Distribution;
Public Sector;
Government and Politics;
Agriculture and Agribusiness Industry;
Agriculture and Agribusiness Industry
Austin, James E., and Michael J. Buckley. "Food Marketing Public Enterprises." In Marketing Perspectives of Public Enterprises in Developing Countries, edited by K.L.K. Rao.ICPE Monograph Series. Ljubljana, Yugoslavia: International Center for Public Enterprises in Developing Countries, 1986.
- Web
Marketing - HBS Online
Certificate Courses (2) Digital Marketing Strategy Professor Sunil Gupta Develop digital marketing strategies that reach and retain customers. 7 weeks, 6-7 hrs/week Enroll by...
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- March 2007
- Supplement
IKEA's Global Sourcing Challenge
Bartlett, Christopher A. "IKEA's Global Sourcing Challenge." Harvard Business School Video Supplement 907-801, March 2007.