Publications

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September 1974 (Revised April 1975)
Case

Ocean Spray Cranberries, Inc. (A)

At the conclusion of a small-scale pilot survey, management must decide whether to invest in a larger survey or terminate the project. The objective of the study is to use psychographic measurement techniques to study the alternative positions of cranberry sauce.... View Details

Keywords: Surveys; Product Positioning; Mathematical Methods; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry

April 1990 (Revised February 1994)
Case

Standard Fruit Co. in Nicaragua (A) (Abridged)

By: James E. Austin

Keywords: Business and Government Relations; Developing Countries and Economies; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Nicaragua

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01 Sep 2011
News

Green Day

Issue Focus: Business and the Environment Issue Focus The Business and Environment Initiative at HBS The City Solution Water for Life Green Day Related Links HBS Business and Environment Initiative The Untold Story of 'Green' Entrepreneurs (HBSWK) Watch Stuart Evans... View Details

Keywords: Julia Hanna;Sarah Auerbach; Agriculture; Agriculture; Agriculture; Agriculture

September 1989 (Revised July 1991)
Case

Caterpillar, Inc.: George Schaefer Takes Charge

By: Christopher A. Bartlett

For over half a century, Caterpillar, Inc. (CAT) had been a world leader in the manufacture of earthmoving and construction machinery. In 1982, just months after it recorded the highest sales and profits in its history, CAT experienced its greatest crisis. Demand fell... View Details

Keywords: Machinery and Machining; Crisis Management; Labor Unions; Demand and Consumers; Management Teams; Problems and Challenges; Competitive Strategy; Business Strategy; Organizational Change and Adaptation; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry

05 Apr 2016
First Look

April 5, 2016

Scale versus Scope in the Diffusion of New Technology By: Gross, Daniel P. Abstract—Using the farm tractor as a case study, I show that lags in technology diffusion arise along two distinct margins: scale and scope. Though tractors are now used in nearly every View Details

Keywords: Sean Silverthlorne

02 Apr 2013
First Look

First Look: April 2

Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=44534 Cases & Course Materials Harvard Business School Case 513-065 Agriculture in Mexico No abstract available. Purchase this case: http://hbr.org/search/513065-PDF-ENG... View Details

Keywords: Sean Silverthorne

12 Sep 2011
Research & Ideas

The Untold Story of ‘Green’ Entrepreneurs

In the 1920s, on pitch black nights in rural eastern Montana, the farmhouse owned by the parents of brothers Marcellus and Joe Jacobs stood out for one reason: it had light, although located far from power lines and gasoline supplies. It was a beacon in the dark that... View Details

Keywords: by Sean Silverthorne

25 Apr 2023
Blog Post

Harvard Climate Leaders Program

climate-related issues grew, particularly from an agricultural perspective. Daniel Tong: I am Brazilian, grew up in São Paulo, and majored in Chemical Engineering, even though I never worked in the space. I started my career at J.P.... View Details

23 Sep 2024
Blog Post

2024 Summer Internships in Business & Environment

What are the career opportunities in business and environment? In Summer 2024, over 100 MBA students found internships at the intersection of business and the environment. This post provides a sample of some of the types of companies that students worked at this summer... View Details

01 Jun 2004
News

Books

post–Civil War era to commission-based canvassers hired and trained by manufacturers to sell agricultural products and books by Mark Twain and Ulysses S. Grant, for instance. “Drummers,” who acted as the middlemen between manufacturers... View Details

Keywords: book review; faculty books; Publishing Industries (except Internet); Information

17 Feb 2022
Blog Post

The Fifth Year of Short Intensive Programs (SIPs) at HBS

His work with the GFI aims to accelerate the development of alternative proteins through international scientific research and innovation, industry investment, and public policy support—with a “global battle cry” for government funding. Citing a recent IDCC report, he... View Details

November 2022
Case

Chêne Bleu: Caught in the Trade Tariff Crossfire

By: Dante Roscini, Elena Corsi and Daniela Beyersdorfer

A French wine estate faced a 25% tariff on its U.S. exports following a multi-decade-long EU-U.S. trade dispute in the aerospace industry. View Details

Keywords: Trade; Globalized Markets and Industries; Business Startups; Business Strategy; Expansion; Family Business; Distribution; Agribusiness; Taxation; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; France; United States; Europe

April 2020
Background Note

U.S. Food Retail During the Pandemic: March 2020

By: José B. Alvarez and Natalie Kindred

This note, written in late March 2020 and mainly U.S. focused, looks at the unfolding impact of the coronavirus pandemic on food retailers and their suppliers. It allows student to consider the challenges facing food retail executives as they navigate urgent supply... View Details

Keywords: Coronavirus Pandemic; Risk and Uncertainty; Risk Management; Food; Supply Chain; Consumer Behavior; Demand and Consumers; Trade; Crisis Management; Health Pandemics; Food and Beverage Industry; Agriculture and Agribusiness Industry; Retail Industry; United States

September 1989 (Revised December 1989)
Case

Beef Hormone Trade Dispute

By: Ray A. Goldberg

Keywords: Trade; Agribusiness; Food; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry

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22 Aug 2011
Research & Ideas

Getting to Eureka!: How Companies Can Promote Creativity

answer it, they looked not to high-tech modern prizes but to a comparatively unglamorous series of awards sponsored by the Royal Agricultural Society of England (RASE) back in the nineteenth century. For decades, explains Lerner, the RASE... View Details

Keywords: by Michael Blanding

06 Aug 2007
Research & Ideas

High Hills, Deep Poverty: Explaining Civil War in Nepal

Everest, the hilly regions, and then the Himalayan foothills, which contains most of the good agricultural land. Economically there are huge variations, too. Nepal is a poor country: GDP is only around $270 a year, and right before the... View Details

Keywords: by Martha Lagace

March 1989 (Revised January 1992)
Teaching Note

Philip Morris Companies and Kraft, Inc., Teaching Note

By: Richard S. Ruback

Teaching Note for (9-289-045). View Details

Keywords: Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry