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- All HBS Web
(2,347)
- People (18)
- News (904)
- Research (1,008)
- Events (1)
- Multimedia (3)
- Faculty Publications (299)
- Web
Harvard Business School
joined American Express as a marketing vice president in the travel-related services division. Before his retirement in 1993, he was promoted to senior vice president for worldwide communications. Wilkinson was a trustee View Details
- 02 Apr 2019
- Research Event
Women Pay a Higher Career Price in Today's Always-On Work Culture
existential questions for companies that pride themselves in serving clients at any hour. This is especially true for professional services firms in management consulting, law, and finance, the research... View Details
- 01 Dec 2011
- News
Letters to the Editor
be noted that these green fruits are born from the entrepreneurial seeds sown over the years by HBS faculty, such as Howard Stevenson, Lynn Bollinger, and Georges Doriot, to name a few who influenced so many. I am View Details
- November 2006
- Exercise
Sell Yourself!
By: Thomas J. Steenburgh and Michael I. Norton
Helps students develop an effective sales pitch for their greatest asset--themselves. Also, broadens their understanding of how salespeople sell products and services. Before class, students are asked to interview a potential employer and to develop a preliminary sales... View Details
Keywords: Marketing; Sales; Product; Service Operations; Interpersonal Communication; Personal Development and Career
Steenburgh, Thomas J., and Michael I. Norton. "Sell Yourself!" Harvard Business School Exercise 507-045, November 2006.
- 07 Oct 2019
- Sharpening Your Skills
How Companies Can Make Up with (Very) Unhappy Customers
and laundry products aimed at men, examples of identity-based labeling—or “identity appeals”—abound in advertising and marketing. Five studies show when View Details
- Profile
Laura Mackay
the opportunity to learn business principles in an academic setting. It was very important to me to use my two years in business school to focus on personal development. The HBS case method is incredibly unique View Details
- August 2002
- Case
MassEnvelopePlus
By: Rosabeth M. Kanter, Brooke Bartletta and Michelle Heskett
Describes the challenges Steve Grossman, a fourth-generation owner of a small commercial printing company, must face amid industry consolidation, technological changes, and his own run for public office. View Details
Keywords: Family Business; Family Ownership; Problems and Challenges; Leadership; Change Management; Information Technology; Personal Development and Career; Service Delivery; Service Industry; Massachusetts
Kanter, Rosabeth M., Brooke Bartletta, and Michelle Heskett. "MassEnvelopePlus." Harvard Business School Case 302-103, August 2002.
- 22 Apr 2002
- Research & Ideas
Work, Family, Private Life: Why Not All Three?
nonprofit organizations. Hart, who is also co-head of the entrepreneurship and service management faculty unit at HBS, said that reflection on a balance between work and View Details
Keywords: by Martha Lagace
- 2010
- Working Paper
A Brief Postwar History of U.S. Consumer Finance
By: Andrea Ryan, Gunnar Trumbull and Peter Tufano
This article describes the consumer finance sector in the US since World War II. We first define the sector in terms of the functions delivered by firms (payments, savings/investing, borrowing, managing risk, and providing advice.) We provide time series evidence on... View Details
Keywords: Decision Choices and Conditions; Borrowing and Debt; Mortgages; Personal Finance; Business History; Innovation and Invention; Risk and Uncertainty; Financial Services Industry; United States
Ryan, Andrea, Gunnar Trumbull, and Peter Tufano. "A Brief Postwar History of U.S. Consumer Finance." Harvard Business School Working Paper, No. 11-058, December 2010.
- 15 Feb 2016
- Research & Ideas
Want Your Employees to Plan Better for Retirement? Don't Do This
often look to similar individuals and imitate their actions. This allows them to capitalize on the research others have already done and makes them feel secure through a sense of normalcy. The publicly-held... View Details
- Career Coach
Matt Spielman
Teacher’s College and Columbia Business School. As a former nationally recognized collegiate athlete, marathon runner and certified personal trainer, Matt places great... View Details
Keywords: Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All); Financial Services (All)
- 30 Jun 2008
- Research & Ideas
Rethinking Retirement Planning
Many of us are sailing toward retirement with the hope that Social Security, personal savings, and money saved in an employer's 401(k) or 403(b) plan will add up to the magic sum required to enjoy our... View Details
- February 2014
- Teaching Note
Advising Families on Estate Planning
By: Robert C. Pozen
Sean Warrick is an estate planning adviser at Hellwig & Macon. He is preparing for meetings with two clients. His first clients are Peggy and David Bartley, a professional married couple of moderate wealth. His second clients are Ray and Michelle Polanski, a couple... View Details
- 15 May 2006
- Lessons from the Classroom
Women Find New Path to Work
and personal marketing, sort of one-to-one-to-one, the customized approach, as opposed to the broadcast media that were the mainstays of advertising in the early '90s. They always have to think about this... View Details
Keywords: by Mallory Stark
- Web
2024 Reunion Presentations - Alumni
Troubled World Professor Rosabeth Moss Kanter No additional materials available + More Info – Less Info Even can-do achievers can feel overwhelmed by big societal problems and the challenges they pose to business View Details
- Profile
Sheila Marcelo
need. More than 11 million people across 16 countries now use the service to find help with their children, parents, pets, and homes. “We help families achieve their aspirations by giving them peace of mind... View Details
- Profile
Brittani Rettig
serving my blog readers. Living a life of service is one thing that keeps me very motivated. I succeed when those I serve succeed. "The differences are countless. My consulting role allows me to drive formal project management View Details
- 15 Sep 2011
- Research & Ideas
High Ambition Leadership
what products or services to offer by first looking inside. Contrary to most companies that begin by looking at markets and competition, these CEOs looked inside to define "who" the company was—where was the... View Details
Keywords: by Martha Lagace
- 01 Jun 2012
- News
Straight to the Heart
that lays out what I charge and each party’s responsibilities. If someone doesn’t honor that, goodbye and good luck. I don’t want their money. Your book emphasizes the importance of marketing tactics in... View Details