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  • All HBS Web  (1,969)
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    • News  (289)
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    • Events  (33)
    • Multimedia  (12)
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  • 10 Jun 2013
  • Research & Ideas

How Numbers Talk to People

the agents for the leads, but the value per lead was not enough in the view of executives. Chloe Harford, a Zillow executive who heads product management and strategy, was particularly focused on figuring out the right model for increasing lead value and View Details
  • 22 Dec 2009
  • First Look

First Look: Dec. 22

in a Systems Business J. Bruce HarreldHarvard Business School Case 810-071 This short case describes the tensions that often arise between finance executives attempting to curtail unproductive activities and strategy executives trying to View Details
Keywords: Martha Lagace
  • 13 Aug 2024
  • Op-Ed

Can AI Save Physicians from Burnout?

searching, reasoning, and learning. In health care, AI assists doctors in diagnosing diseases, prescribing optimal treatment plans, and enhancing patient engagement with personalized approaches. Additionally, AI can handle administrative... View Details
Keywords: by Susanna Gallani, Lidia Moura, and Katie Sonnefeldt; Health
  • 14 Dec 2020
  • Research & Ideas

What Does December's Drug-Approval Dash Mean for COVID-19 Vaccines?

lower-risk population, fewer side effects. Kost: How do you think COVID-19 might change how drugs are reviewed, post-pandemic, especially in emergencies? Cohen: Look, I hope that we don't have pandemics often, but when we do, I hope we learn something about how to do... View Details
Keywords: by Danielle Kost; Pharmaceutical; Health
  • 29 Feb 2016
  • HBS Case

Bigbelly's Big Bet on the Digital Trash Can

sensors in the units report when the cans are full, enabling cities to optimize pickup routes and save money. Even with initial growth, however, the company wondered why it wasn’t selling even more trash products to more customers. It... View Details
Keywords: by Michael Blanding; Energy
  • 07 Jun 2010
  • Research & Ideas

Improving Brand Recognition in TV Ads

some of those consumer eyeballs. In "Moment-to-Moment Optimal Branding in TV Commercials: Preventing Avoidance by Pulsing," forthcoming in Marketing Science, Teixeira and coauthors Michel Wedel of the University of Maryland and... View Details
Keywords: by Julia Hanna; Media & Broadcasting; Entertainment & Recreation
  • 10 May 2004
  • Research & Ideas

Rethink the Value of Joint Ventures

such far-flung but tightly integrated subsidiaries? How do you ensure that financial reporting is effective while simultaneously optimizing your tax position? How do you design compensation systems that provide for local accountability... View Details
Keywords: by Cynthia Churchwell
  • 02 Aug 2024
  • HBS Case

How a Mission to Cut Food Waste Launched a Multimillion-Dollar Venture

On a hectic Friday in October 2016, Josh Domingues wondered if he had made a mistake quitting the security of a well-paying job managing contracts for professional hockey players to start a new venture selling nearly expired groceries at discount prices. After all, a... View Details
Keywords: by Lane Lambert; Technology; Information Technology
  • 05 Feb 2019
  • First Look

New Research and Ideas, February 5, 2019

between steps. I show that the optimal number of modules (and buffers) increases as the underlying rate of technical change goes up. When the underlying technologies are changing rapidly, it makes sense to sacrifice some degree of flow... View Details
Keywords: Dina Gerdeman
  • 02 Feb 2016
  • First Look

February 2, 2016

increasingly common in data mining, optimization problems, or Internet applications where the goal is to find an acceptably good solution in a short amount of time when a deterministic approach might be less fruitful or impractical. We... View Details
Keywords: Sean Silverthorne
  • 24 Jun 2014
  • First Look

First Look: June 24

Implicit in U.S. Tax Policy and the Costs of Unequal Growth and Recessions By: Lockwood, Benjamin, and Matthew Weinzierl Abstract—We use official data and standard optimal tax conditions to infer the positive and normative judgments... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2017
  • Research & Ideas

A Good Thing Happens When Doctors Start Talking to Their Patients

for treating a medical condition or subpopulation of patients, then it has the incentive to optimize total costs and deliver far better patient outcomes,” says Kaplan. “They can start thinking about what they can do to lower upstream and... View Details
Keywords: by Michael Blanding; Health
  • 29 Jan 2013
  • Research & Ideas

Creating the Perfect Super Bowl Ad

whatever medium, the trick remains the same: strike a balance that holds consumer attention optimally in both media. "If you entertain too much on TV, you're wasting an expensive opportunity to sell." View Details
Keywords: by Kim Girard; Advertising; Media & Broadcasting
  • 12 Mar 2007
  • Research & Ideas

The New Real Estate

world of property derivatives. Derivatives help investors deal with the cumbersome, expensive, and timely nature of buying and selling real estate. Through synthetic derivative instruments, investors can rebalance portfolios and transport "alpha" from one... View Details
Keywords: by Arthur I. Segel; Construction; Real Estate
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

different types of physicians. By understanding the dynamic effect of sales calls across heterogeneous physicians, we provide guidance on the design of optimal call patterns for route sales. The findings reveal that the long-term... View Details
Keywords: Dina Gerdeman
  • 30 Nov 2011
  • Research & Ideas

Only Capitalists Can Save Capitalism

Corporate Accountability. "Where I think we still have far to go is in teaching the skills for operating in the high-conflict, low-authority zone outside your own firm. Most of what we teach is about how to optimize within your firm,... View Details
Keywords: by Maggie Starvish
  • 17 Jun 2008
  • First Look

First Look: June 17, 2008

organization's different tiers have overlapping responsibilities; together they create a multilayered net to catch any problems that arise. Second, managers at all levels serve as integrators, coordinating diverse activities and View Details
Keywords: Martha Lagace
  • 30 Jun 2008
  • Research & Ideas

Rethinking Retirement Planning

into an IRA) to determine and implement a dynamically optimized portfolio strategy that maximizes the chance of achieving your desired retirement income goal. Over the years, that managed portfolio adjusts for factors such as increases or... View Details
Keywords: by Julia Hanna; Banking; Financial Services
  • 04 Jan 2012
  • First Look

First Look: January 4

than smaller menus, as measured by the maximum Sharpe ratio achievable. We propose a model in which menu setters differ in their ability to pre-select the menu. We show that when the cost of increasing the menu size is sufficiently small, a lower-ability menu setter... View Details
Keywords: Carmen Nobel
  • 16 Jan 2018
  • First Look

First Look at New Research and Ideas, January 16, 2018

cost of being matched to an inefficient supplier when the relationship lasts too long. For commodified goods and services, this tradeoff can be the primary determinant of the duration of supply contracts. I develop a model of optimal... View Details
Keywords: Sean Silverthorne
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