Publications
Publications
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- All HBS Web
(3,248)
- Faculty Publications (1,053)
- April 1988 (Revised May 1992)
- Case
Gaz de France
By: W. Carl Kester
The treasurer of Gaz de France is an aggressive, proactive manager of his company's liability structure, running one of the largest swap books of any non-financial corporation in the world. Currency futures, interbank forwards, and currency options are also frequently... View Details
- October 1987 (Revised October 1989)
- Background Note
Moving Ideas into Action: Mastering the Art of Change
Discusses elements in organizing a large scale change effort: defining a shared vision, coalition building, management structure and process, communication and education, local participation and innovation, standards and measures, and symbols and signals. View Details
- September 1987 (Revised October 1987)
- Background Note
The Job of the General Manager
By: James L. Heskett
Describes elements of the job of the general manager that are addressed in the Management Policy and Practice course at the Harvard Business School. These include: 1) establishing strategic direction, 2) setting goals and managing standards of performance, 3)... View Details
- March 1987
- Background Note
Variety vs. Value: Two Generic Approaches to Product Policy
- February 1987 (Revised August 1989)
- Background Note
United States Trade Law
By: David B. Yoffie
Examines the manner in which U.S. trade law and policy has evolved, with emphasis on trade in manufactured goods and services as well as the relationship between the executive and the legislature. The structure and content of U.S. trade law is discussed including a... View Details
- 1987
- Book
Business Policy: Text and Cases
By: C. Roland Christensen, Kenneth R. Andrews, Joseph L. Bower, Richard G. Hamermesh and Michael E. Porter
- 1987
- Book
Food Policy in Mexico: The Search for Self Sufficiency
By: James E. Austin and Gustavo Esteva
- December 1986 (Revised March 1991)
- Supplement
Caterpillar-Komatsu in 1986
Provides an update to the global competitive interaction between Caterpillar and Komatsu described in companion cases Caterpillar Tractor and Komatsu Ltd. Caterpillar's response to Komatsu's growing market share is outlined, then the impact of rapidly changing... View Details
- November 1986 (Revised December 1992)
- Case
Kentucky Fried Chicken (Japan) Ltd.
Describes the internationalization of the Kentucky Fried Chicken (KFC) fast food chain, focusing on KFC's entry into Japan. An entrepreneurial country general manager, Lou Weston, battles numerous problems to establish the business and is eventually highly successful.... View Details
- November 1986
- Supplement
People Express - May 1985
By: D. Quinn Mills
Describes situation facing Don Burr at People Express in May of 1985. Purpose is to get students to make a business policy decision. Follow-up to People Express - March 1984. View Details
- July 1986
- Case
Nicaragua and the U.S. Trade Embargo
By: James E. Austin
- 1986
- Book
Business Policy: Text and Cases
- April 1985
- Supplement
Cleveland Twist Drill: Jim Bartlett, Video
By: Richard G. Hamermesh and Daniel F. Muzyka
Presents a question and answer session with Jim Bartlett, president of Cleveland Twist Drill. Edited into three parts. Bartlett provides additional insights into the case situation and also describes subsequent events at the company. View Details
- 1985
- Chapter
Food Policy
By: James E. Austin
- December 1984
- Article
An Approach for Developing an Optimal Discount Pricing Policy
By: R. Lal and Richard Staelin