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- Faculty Publications (237)
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- All HBS Web (1,163)
- Faculty Publications (237)
- 16 Apr 2007
- Research & Ideas
Delivering the Digital Goods: iTunes vs. Peer-to-Peer
to technological race Sometimes content is unreliable (spoof files) Decentralized—makes it hard No anonymity Itunes Strengths Weaknesses Legal Customers must pay for content (relatively expensive at $0.99) Easy to use Restrictions on... View Details
- 29 Mar 2010
- Research & Ideas
Ruthlessly Realistic: How CEOs Must Overcome Denial
periphery." Problems, in other words, appear initially at the borders. Unfortunately, when middle managers actually raise these problems—especially those that contradict the firm's prevailing assumptions and conventional wisdom—they are... View Details
- 01 Apr 2001
- News
New Ventures New Gains
Draper Fisher Jurvetson. While she recalls the administration initially voicing concerns that the contest might distract students from their studies, the trio persisted, offering solutions to concerns and securing sponsorship from... View Details
- 20 May 2014
- First Look
First Look: May 20
by repositioning it as making "the most effective products as natural as possible." The company lost few existing customers and found that Jurlique's image was an asset in attracting Chinese consumers who liked the story of the... View Details
Keywords: Sean Silverthorne
- 16 Jul 2014
- HBS Case
Marketing Obamacare
initial thinking, affordability of health care insurance proved to be the major driver of consumer thinking across all four segments and later became the consistent core of AccessHealth's message strategy," Quelch notes. All of these... View Details
- 13 Sep 2004
- Research & Ideas
Cash and the Woman-Owned Business
business start-up. Furthermore, most women have learned that they need help to create and build their businesses. They are assembling multi-talented entrepreneurial teams that bring a broad base of resources—including initial financial... View Details
- 22 Apr 2008
- First Look
First Look: April 22, 2008
initial step, China Netcom's Chairman, Zhang Chunjiang, began a program that sought to further develop the company's corporate governance practices to meet international corporate governance standards. The company hoped that its... View Details
Keywords: Martha Lagace
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
identity-holders away from options they would have preferred in the absence of that appeal. Mitigating the Negative Effects of Customer Anxiety Through Access to Human Contact By: Shell, Michelle A., and Ryan W. Buell Abstract— It is a... View Details
Keywords: Sean Silverthorne
- 03 Mar 2009
- First Look
First Look: March 3, 2009
and complementary effects across channels to provide sales forecasting, promotion planning, and customer relationship management guidance to multichannel managers. We investigate three contingencies in a sales analysis of a leading U.S.... View Details
Keywords: Martha Lagace
- 11 Jun 2014
- Research & Ideas
In the Future of Sports Investing, Media Is the Best Bet
investments by sharing in the profits generated by broadcasting rights and advertising revenues. The founders initially placed a $100 million fundraising target on the fund, which will invest in young growth-stage companies. Causeway has... View Details
- Profile
Michael R. Bloomberg
this was before people had desktops.” From a small startup in a one-room office, Bloomberg LP defied the odds and grew exponentially, attracting 10,000 customers in the first ten years. Offering a groundbreaking private network with data,... View Details
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
to offline media, which made attribution modeling more difficult. Decisions pertaining to product extensions, channel expansion beyond DTC e-commerce, and geographic expansion were also on the table to prove that Hubble's customer value... View Details
Keywords: Dina Gerdeman
- 11 Oct 2016
- First Look
October 11, 2016
Christopher T. Stanton Abstract—Small business owners and others in self-employment have the option to transition to paid work. If there is initial uncertainty about earnings in entrepreneurship, this option increases the expected... View Details
Keywords: Sean Silverthorne
- 27 Jan 2009
- First Look
First Look: January 27, 2009
Publisher's Abstract Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard and provided an... View Details
Keywords: Martha Lagace
- 18 Jul 2017
- First Look
First Look at New Research and Ideas, July 18, 2017
large informed trades, a significantly higher volume of other institutional investors execute similar trades through the same broker, allowing them to capture higher returns in the first few days after the initial trade. In contrast, we... View Details
Keywords: Sean Silverthorne
- 03 Jul 2012
- Research & Ideas
HBS Faculty on Supreme Court Health Care Ruling
private equity investors will be leery of funding this sector when the primary customer for its products is a government. They all know that the United Kingdom, with its government-controlled National Health Service, buys expensive cancer... View Details
- 11 Feb 2015
- Research & Ideas
Politicians Benefited From Using Toxic Loans
Talk of the recent financial crisis often falls into a simplistic narrative of villainous banks, marketing toxic financial products to innocent customers who did not understand their risks. Among the storied victims are municipal... View Details
- 21 May 2019
- News
Confronting the Future of Climate Change in the Midwest
Alvarez moderated a panel that offered solutions from the perspective of the alumni business community and industries addressing climate change on the ground.) Part of a global series of events produced by the HBS Business & Environment View Details
Keywords: Agriculture
- 10 Jun 2014
- First Look
First Look: June 10
growth. Regional industry growth also increases with the strength of related clusters in the region and with the strength of similar clusters in adjacent regions. We also find evidence of the complementarity between employment and innovation performance in regional... View Details
Keywords: Sean Silverthorne
- 14 Oct 2014
- First Look
First Look: October 14
founded Netflix to provide a home movie service that would do a better job satisfying customers than the traditional retail rental model. But as it encountered challenges it underwent several major strategy shifts, ultimately developing a... View Details
Keywords: Sean Silverthorne