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- 21 Mar 2024
- News
OC Alumni Get Clarity on AI; Inequality and Climate Change Explored in DC
Clubs News Clubs News Demystifying AI at Orange County Leadership Breakfast At its first HBS Leadership Breakfast event since before the pandemic, the HBS Association of Orange County (HBSAOC) tackled the potential of AI with a talk titled The Dawning of Artificial...
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Margie Kelley
- 01 Jun 2004
- News
Luxe Redux
refreshing their product lines and extending their brand to more affordable items. Pressure to innovate is intense, says HBS professor Nancy F. Koehn, a business historian and author of Brand New: How Entrepreneurs Earned Consumers’ Trust...
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- 01 Mar 2019
- News
Alumni and Faculty Books for March 2019
Earth. This book is an invitation to live in another story, the story of sustainable abundance. Cleantech Sell: The Essential Guide to Selling Resource Efficient Products in the B2B Market by Tony McDonald (MBA 1989) Cleantech Sell...
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- 01 Oct 1998
- News
Andresen Becomes First European and First Exec. Ed. Graduate to Endow HBS Professorship
program at the Nestlé Group in Germany, where he showed a particular talent for marketing and product management. His skills attracted the attention of the management at Pfizer-Germany, who hired him in 1966 as senior brand manager. A...
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- 01 Mar 2004
- News
Toy Story
products — and such cheerleading is literally paying off. One company that has certainly ridden — and perhaps created — the wave of increased interest in the market is LeapFrog, the developer of the LeapPad system, a computerized device...
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- 03 Mar 2014
- News
A Life Transformed
a boy," he recounts. "At home, we ate rice and could only afford roti, a type of bread, on holidays. I thought my uncle must be rich, because his family ate roti every night. "I saw billboards for the first time and bragged to my friends back in Balidhip that the View Details
- 01 Mar 2008
- News
Faculty Research Online
currently practiced, contributes much to creativity and innovation, says Professor Emeritus Jim Heskett. What changes will allow managers, particularly in larger organizations, to add value to the creative...
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- 19 Jun 2014
- News
Turning "Black Gold" to Green
Commercializing Science and Technology [taught by] Lee Fleming," Dawe says. "The idea behind the course was to bring together business students and graduate students from other parts of the University. It was a wonderfully creative...
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- 01 Mar 2008
- News
Innovation, Inc.
help students launch and creatively manage new businesses, including both stand-alone start-ups and ventures operating within an established organization. Tripsas notes, “Whenever a firm introduces a truly novel product, it has...
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- 06 Dec 2021
- News
Ink: Talking Shop
retail has been about merchants who had stuff, making it available to customers who needed stuff. As the customer, either you bought the stuff or you didn’t. Now consumers can find out anything they want to know about a product and source...
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- 01 Sep 2010
- News
Fair Trade
from the book follow. An Affront to Public Morality The beauty business began modestly with the sale of products widely deemed an affront to public morality. Today, consumers around the world spend $330 billion a year on fragrances,...
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- 01 Jun 1999
- News
Where Main Street Meets Wall Street
demographics that have boosted it, will inevitably lose steam. What then? "We've seen a tremendous amount of creativity in the financial services industry, including the mutual fund sector, so I have no doubt that there will continue to...
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Garry Emmons
- 01 Mar 2007
- News
Daniel Vasella
have significant challenges of existing patents from the generics industry. If you are not careful, generic companies will be very creative about circumventing patents through litigation. So patenting a View Details
- 13 Jan 2021
- News
Silicon Valley’s “Detroit Moment”
1960s—but its most influential product might just be its model of entrepreneurship: disruptive, asset-light and capital-intensive businesses with a scale-at-all-cost mentality and no fear of failure. But now something is threatening to...
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- 30 Sep 2016
- News
Competing Against Luck
so long. I don't know if this is useful to you. Morrell: It sounds like the answer is-- where's the creative process happen for you? It happens almost everywhere. I mean, it's in the supermarket, you seeing how consumers interact with...
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- 01 Mar 2014
- News
Faculty and Alumni Books for March 2014
the World—With a Single Step by Mark Hurst and Phil Terry (MBA 1998) (Creative Good) Why do companies so often fail to give customers what they want? The authors provide a roadmap for anyone wanting to create better products and services....
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- 01 Jun 1997
- News
Thomas C. Høegh
Northwestern University, he returned home, cofounded a production company, and, as artistic director, gained a reputation for cutting-edge performances of both new and traditional material for radio, television, and the stage. In 1994, he...
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Garry Emmons
- 01 Feb 2001
- News
Drilling Down
competitors. An exploration and production company founded in 1967, CMS employs 180 workers in the United States, South America, and Africa. "Some of these mergers facilitate the purchase of properties that are no longer strategic to the...
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- 01 Feb 1997
- News
Doing It Your Way
right out of business school," Sahlman says. "They don't yet know enough about hiring and firing or managing. They don't know enough about selling and marketing or production and operations." He advises freshly minted MBAs with...
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- 01 Dec 2020
- News
Two Truths and a Lie About 5G
That distinction more likely belongs to Uber and Netflix, Yoffie notes. Uber could never have existed in a 3G world, and ubiquitous mobile video was impossible before 4G. The real winners are the companies that figured out how to do View Details
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Jen McFarland Flint