PC - Publications - Faculty & Research - Harvard Business School

03 Nov 2011
Working Paper Summaries

Pricing and Efficiency in the Market for IP Addresses

Keywords: by Benjamin Edelman & Michael Schwarz; Publishing

June 2011 (Revised July 2012)
Case

Reversing the AMD Fusion Launch

By: Elie Ofek and Ryan Johnson

AMD management needs to make a critical decision on the launch sequence of its next-generation technology called Fusion. The Fusion processor concept merges the central and graphics processing units (CPU and GPU) onto one chip-- yielding advantages in performance... View Details

Keywords: Brands and Branding; Marketing Strategy; Product Launch; Performance Effectiveness; Strategic Planning; Competition; Value Creation; Computer Industry; Technology Industry

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19 Nov 2013
First Look

First Look: November 19

taking his company private. The company, which he had founded in his dorm room as a college freshman and which had made him the youngest Fortune 500 CEO in history, had been the market leader in PC sales in the early 2000s. In recent... View Details

Keywords: Sean Silverthorne

2012
Chapter

Schumpeterian Competition and Diseconomies of Scope: Illustrations from the Histories of Microsoft and IBM

By: Timothy F. Bresnahan, Shane Greenstein and Rebecca M. Henderson

We address a longstanding question about the causes of creative destruction. Dominant incumbent firms, long successful in an existing technology, are often much less successful in new technological eras. This is puzzling, since a cursory analysis would suggest that... View Details

Keywords: Technological Innovation; Opportunities; Competition; Information Technology; Innovation and Management; Organizations; Relationships; Information Technology Industry

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06 Mar 2012
First Look

First Look: March 6

PublicationsStrength in Numbers: The Political Power of Weak Interests Author:Gunnar Trumbull Publication:Harvard University Press, forthcoming Abstract This book investigates the sources of interest group influence has on public policy. Trumbull argues that diffuse... View Details

Keywords: Sean Silverthorne

20 Apr 2015
Research & Ideas

The 5 Strategy Rules of Bill Gates, Andy Grove, and Steve Jobs

the proprietary Mac as the central hub of Apple's product line despite falling market share. Eventually he was persuaded to shift focus and allow the iTunes music platform to be used on PCs as well as on Apple iPods and iPhones. That... View Details

Keywords: by Michael Blanding; Computer

28 Sep 2020
Research & Ideas

How Leaders Can Navigate Politicized Conversations and Inspire Collaboration

environment. “Sometimes we believe we are being receptive when in fact we are doing just the opposite: being on the defensive.” Too PC or not too PC To better understand the conversational implications of... View Details

Keywords: by Kristen Senz

12 Mar 2006
Research & Ideas

New Research Explores Multi-Sided Markets

console platforms are vertically integrated into hardware, whereas most operating system vendors for PCs (Microsoft), PDAs (Palm), and mobile phones (Symbian) have preferred to rely on third-party competing hardware makers. The idea is... View Details

Keywords: by Sean Silverthorne; Technology

30 Mar 2003
Research & Ideas

The Future of IT Consulting

Johnston: Your research refers to the PC in the 80's and the Internet in the 90's as triggers of explosive growth for the IT consulting industry. Have you identified a third trigger for this decade? Nolan and Bennigson: The trigger in... View Details

Keywords: by Sarah Jane Johnston; Consulting

30 Jul 2012
Research & Ideas

How Technology Adoption Affects Global Economies

adoption, testing the model on 15 technologies in 166 countries from 1820 to 2003. They covered major technologies related to transportation (from steamships to airplanes), telecommunication (from the telegraph to the cell phone), IT (the View Details

Keywords: by Carmen Nobel

06 Jan 2014
Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

Out with the old, in with the new! That's the natural path of innovation. PCs killed typewriters, for instance. Smartphones superseded telephones, pocket calculators, and point-and-shoot cameras. Every once in a while, though, an old... View Details

Keywords: by Carmen Nobel; Apparel & Accessories; Technology; Consumer Products

29 Oct 2006
Research & Ideas

The History and Influence of Andy Grove

Almost fifty years ago, nineteen-year-old Andy Grove stepped off a boat in New York City, a poor immigrant from Hungary who barely escaped Nazi occupation. A decade later he co-founded Intel, the chipmaker that would help invent the PC... View Details

Keywords: by Sean Silverthorne; Computer

13 Apr 2009
Research & Ideas

Kind of Blue: Pushing Boundaries with Miles Davis

his past to make a more interesting future. The inability of business to do that has often resulted in infamous episodes. For example, IBM's refusal to "cannibalize" its success in mainframe computers by pushing PCs and the... View Details

Keywords: by Martha Lagace; Music

22 Jul 2019
Book

How to Be a Digital Platform Leader

sufficient condition. Beyond network effects, successful platforms make it hard for their users to multihome. Multihome means users can participate on multiple platforms at the same time. In the old days, it was hard to use both a Windows View Details

Keywords: by Martha Lagace

02 Feb 2004
Research & Ideas

Where Does Apple Go From Here?

different product life cycles. Making the transition has been extremely hard. What made the iPod transition easier is that the iPod began as a PC peripheral, even though it's ultimately a consumer electronics product. Although it took him... View Details

Keywords: by Sean Silverthorne

25 Jul 2007
Lessons from the Classroom

The Evolution of Apple

only 6 million units over the course of 3 years, compared with sales of 300 million PCs during the same period. "Apple's market share has always been lower than its consumer mind share," remarks Yoffie. Birth of The Cool In... View Details

Keywords: by Julia Hanna; Computer; Technology

01 May 2008
Research & Ideas

The Marketing Challenges of the China Olympics

events can boost brand awareness, preference, and sales over competitors who cannot afford the global sponsorship prices set by the International Olympic Committee. Lenovo hardly wishes to be known as the Chinese PC company that consumers... View Details

Keywords: by John Quelch; Sports

10 Dec 2007
HBS Case

One Laptop per Child

be put in the path of adoption. If you are a technology-centric person, in the West you don't think in terms of a computer replacing a teacher, but in a budget-strapped developing country environment, resources are so limited, there aren't enough teachers. Should View Details

Keywords: by Martha Lagace; Computer

13 Jun 2005
Research & Ideas

Rescuing Products with Stealth Positioning

square and two inches tall. It left everything up to the imagination—which is precisely what Apple had in mind. Downplaying its PC capability, Apple's marketers emphasized the Mini's many other uses: It could be a music server for your... View Details

Keywords: by Youngme Moon

05 May 2010
What Do You Think?

Is Denial Endemic to Management?

"denial is avoidable and leads to failure," such as Henry Ford's presumption that consumers would continue to want black autos in the face of evidence that they were becoming more interested in color; IBM's dogged pursuit of PC... View Details

Keywords: by Jim Heskett

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