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      • August 2022
      • Supplement

      NOW PT (B): Should We Invest?

      By: George A. Riedel, Amy Klopfenstein and Mel Martin
      This (B) case examines the results of the HBS Impact Investment Fund student team’s diligence on Neurologic Optimal Wellness Physical Therapy (NOW PT). After examining Springfield’s demographics, anticipated PT demand, local competition, and NOW PT’s financial... View Details
      Keywords: Entrepreneurship; Social Entrepreneurship; Finance; Investment; Health; Health Care and Treatment; Medical Specialties; Buildings and Facilities; Health Industry; Financial Services Industry; North and Central America; United States; Massachusetts
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      Riedel, George A., Amy Klopfenstein, and Mel Martin. "NOW PT (B): Should We Invest?" Harvard Business School Supplement 323-014, August 2022.
      • August 2022
      • Article

      What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features

      By: Shunyuan Zhang, Dokyun Lee, Param Vir Singh and Kannan Srinivasan
      We study how Airbnb property demand changed after the acquisition of verified images (taken by Airbnb’s photographers) and explore what makes a good image for an Airbnb property. Using deep learning and difference-in-difference analyses on an Airbnb panel dataset... View Details
      Keywords: Sharing Economy; Airbnb; Property Demand; Computer Vision; Deep Learning; Image Feature Extraction; Content Engineering; Property; Marketing; Demand and Consumers
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      Zhang, Shunyuan, Dokyun Lee, Param Vir Singh, and Kannan Srinivasan. "What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features." Management Science 68, no. 8 (August 2022): 5644–5666.
      • July 2022
      • Supplement

      Solution for E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer

      By: Ayelet Israeli
      Keywords: Data; Data Analysis; Data Analytics; Data Sharing; CPG; Consumer Packaged Goods (CPG); Delivery Planning; Customer Lifetime Value; Online Channel; Retail; Retail Analytics; Retailing Industry; Ecommerce; Grocery; Optimization; Analytics and Data Science; Analysis; Customer Value and Value Chain; Marketing Channels; E-commerce; Retail Industry; Consumer Products Industry; United States
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      Israeli, Ayelet. "Solution for E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer." Harvard Business School Spreadsheet Supplement 523-705, July 2022.
      • July 2022
      • Supplement

      Solution for E-Commerce Analytics for CPG Firms (C): Free Delivery Terms

      By: Ayelet Israeli
      Keywords: Data; Data Analysis; Data Analytics; Data Sharing; CPG; Consumer Packaged Goods (CPG); Delivery Planning; Customer Lifetime Value; Online Channel; Retail; Retail Analytics; Retailing Industry; Ecommerce; Grocery; Optimization; Analytics and Data Science; Analysis; Customer Value and Value Chain; Marketing Channels; E-commerce; Retail Industry; Consumer Products Industry; United States
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      Israeli, Ayelet. "Solution for E-Commerce Analytics for CPG Firms (C): Free Delivery Terms." Harvard Business School Spreadsheet Supplement 523-706, July 2022.
      • July 2022
      • Teaching Note

      eGrocery and the Role of Data and E-Commerce Analytics for CPG Firms

      By: Ayelet Israeli
      Teaching Note for HBS Case No. 521-077. View Details
      Keywords: Data; Data Analysis; Data Analytics; Data Sharing; CPG; Consumer Packaged Goods (CPG); Delivery Planning; Customer Lifetime Value; Online Channel; Retail; Retail Analytics; Retailing Industry; Ecommerce; Grocery; Optimization; Analytics and Data Science; Analysis; Customer Value and Value Chain; Marketing Channels; E-commerce; Retail Industry; Consumer Products Industry; United States
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      Israeli, Ayelet. "eGrocery and the Role of Data and E-Commerce Analytics for CPG Firms." Harvard Business School Teaching Note 523-012, July 2022.
      • April–June 2022
      • Other Article

      Commentary on 'Causal Decision Making and Causal Effect Estimation Are Not the Same... and Why It Matters'

      By: Edward McFowland III
      There has been a substantial discussion in various methodological and applied literatures around causal inference; especially in the use of machine learning and statistical models to understand heterogeneity in treatment effects and to make optimal decision... View Details
      Keywords: Causal Inference; Treatment Effect Estimation; Treatment Assignment Policy; Human-in-the-loop; Decision Making; Fairness
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      McFowland III, Edward. "Commentary on 'Causal Decision Making and Causal Effect Estimation Are Not the Same... and Why It Matters'." INFORMS Journal on Data Science 1, no. 1 (April–June 2022): 21–22.
      • 2022
      • Chapter

      Prioritarianism and Optimal Taxation

      By: Matti Tuomala and Matthew Weinzierl
      Prioritarianism has been at the center of the formal approach to optimal tax theory since its modern starting point in Mirrlees (1971), but most theorists’ use of it is motivated by tractability rather than explicit normative reasoning. We characterize analytically and... View Details
      Keywords: Prioritarianism; Optimal Taxation; Utilitarianism; Redistribution; Inverse-optimum; Taxation; Theory; Policy
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      Tuomala, Matti, and Matthew Weinzierl. "Prioritarianism and Optimal Taxation." In Prioritarianism in Practice, edited by Matthew Adler and Ole Norheim. Cambridge University Press, 2022. (Also published in HBR Insights, December 2020.)
      • March 2022 (Revised March 2023)
      • Case

      Commercial Space Stations, Chickens and Eggs, and Demand for Activity in Low-Earth Orbit

      By: Matthew C. Weinzierl and Brendan L. Rosseau
      With the International Space Station set to retire in January 2031, NASA has made clear its desire to transition to commercially-led space stations in low-earth orbit (LEO). But the history of commercial station attempts has been fraught, characterized by a lack of... View Details
      Keywords: Entrepreneurship; Opportunities; Business Model; Travel Industry; Transportation Industry; Aerospace Industry
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      Weinzierl, Matthew C., and Brendan L. Rosseau. "Commercial Space Stations, Chickens and Eggs, and Demand for Activity in Low-Earth Orbit." Harvard Business School Case 722-059, March 2022. (Revised March 2023.)
      • March 2022
      • Article

      Learning to Rank an Assortment of Products

      By: Kris Ferreira, Sunanda Parthasarathy and Shreyas Sekar
      We consider the product ranking challenge that online retailers face when their customers typically behave as “window shoppers”: they form an impression of the assortment after browsing products ranked in the initial positions and then decide whether to continue... View Details
      Keywords: Online Learning; Product Ranking; Assortment Optimization; Learning; Internet and the Web; Product Marketing; Consumer Behavior; E-commerce
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      Ferreira, Kris, Sunanda Parthasarathy, and Shreyas Sekar. "Learning to Rank an Assortment of Products." Management Science 68, no. 3 (March 2022): 1828–1848.
      • March 2022
      • Article

      Where to Locate COVID-19 Mass Vaccination Facilities?

      By: Dimitris Bertsimas, Vassilis Digalakis Jr, Alexander Jacquillat, Michael Lingzhi Li and Alessandro Previero
      The outbreak of COVID-19 led to a record-breaking race to develop a vaccine. However, the limited vaccine capacity creates another massive challenge: how to distribute vaccines to mitigate the near-end impact of the pandemic? In the United States in particular, the new... View Details
      Keywords: Vaccines; COVID-19; Health Care and Treatment; Health Pandemics; Performance Effectiveness; Analytics and Data Science; Mathematical Methods
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      Bertsimas, Dimitris, Vassilis Digalakis Jr, Alexander Jacquillat, Michael Lingzhi Li, and Alessandro Previero. "Where to Locate COVID-19 Mass Vaccination Facilities?" Naval Research Logistics Quarterly 69, no. 2 (March 2022): 179–200.
      • February 9, 2022
      • Article

      What's the Optimal Workplace for Your Organization?

      By: Maria P. Roche and Andy Wu
      More than two years in the COVID-19 pandemic, companies are struggling with how to reimagine their workspaces for their strategic needs. Too often, leaders push the decision down the road when, in fact, taking decisive action now can pay off later. But how do you... View Details
      Keywords: Workplace; Organization; Hybrid Organizations; Office Space; Growth; Remote Work; Strategy; Organizations; Growth and Development; Working Conditions
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      Roche, Maria P., and Andy Wu. "What's the Optimal Workplace for Your Organization?" Harvard Business Review Digital Articles (February 9, 2022).
      • 8 Feb 2022
      • Interview

      Episode 109: Former Best Buy CEO Hubert Joly

      By: Hubert Joly and Adam Mendler
      A former Fortune 100 CEO, Hubert Joly was the leader of America's largest consumer electronics retailer. As CEO of Best Buy, Hubert led the company’s turnaround by implementing a distinct leadership philosophy and contrarian strategic decisions. Hubert joins Adam to... View Details
      Keywords: Leadership Philosophy; Leadership; Personal Development and Career
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      "Episode 109: Former Best Buy CEO Hubert Joly." Thirty Minute Mentors: Leaders to Listen To (podcast), February 8, 2022.
      • January 2022
      • Article

      Global Behaviors, Perceptions, and the Emergence of Social Norms at the Onset of the COVID-19 Pandemic

      By: Lukas Hensel, Marc Witte, Stefano Caria, Thiemo Fetzer, Stefano Fiorin, Friedrich M. Goetz, Margarita Gomez, Johannes Haushofer, Andriy Ivchenko, Gordon T. Kraft-Todd, Elena Reutskaja, Christopher Roth, Erez Yoeli and Jon M. Jachimowicz
      We conducted a large-scale survey covering 58 countries and over 100,000 respondents between late March and early April 2020 to study beliefs and attitudes towards citizens' and governments' responses at the onset of the COVID-19 pandemic. Most respondents reported... View Details
      Keywords: COVID-19; Government Regulation; Social Norms; Health Pandemics; Governing Rules, Regulations, and Reforms; Behavior; Perception; Global Range; Surveys
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      Hensel, Lukas, Marc Witte, Stefano Caria, Thiemo Fetzer, Stefano Fiorin, Friedrich M. Goetz, Margarita Gomez, Johannes Haushofer, Andriy Ivchenko, Gordon T. Kraft-Todd, Elena Reutskaja, Christopher Roth, Erez Yoeli, and Jon M. Jachimowicz. "Global Behaviors, Perceptions, and the Emergence of Social Norms at the Onset of the COVID-19 Pandemic." Journal of Economic Behavior & Organization 193 (January 2022): 473–496.
      • 2022
      • Conference Presentation

      Organizational Competition: A Catalyst for Workplace Diversity and Desires for Uniqueness

      By: Samantha N. Smith, Edward H. Chang, Erika L. Kirgios and Katherine L. Milkman
      Competition is prevalent in organizations. For example, people often compete against their colleagues for status and recognition in the workplace or for opportunities for advancement. Workers also compete against others to get hired into organizations in the first... View Details
      Keywords: Status and Position; Organizational Culture; Motivation and Incentives; Behavior
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      Smith, Samantha N., Edward H. Chang, Erika L. Kirgios, and Katherine L. Milkman. "Organizational Competition: A Catalyst for Workplace Diversity and Desires for Uniqueness." In The Consequences of Competition in Organizations. Paper presented at the Academy of Management Annual Meeting, Joint Symposium, Seattle, WA, USA, 2022.
      • Article

      A Prescriptive Analytics Framework for Optimal Policy Deployment Using Heterogeneous Treatment Effects

      By: Edward McFowland III, Sandeep Gangarapu, Ravi Bapna and Tianshu Sun
      We define a prescriptive analytics framework that addresses the needs of a constrained decision-maker facing, ex ante, unknown costs and benefits of multiple policy levers. The framework is general in nature and can be deployed in any utility maximizing context, public... View Details
      Keywords: Prescriptive Analytics; Heterogeneous Treatment Effects; Optimization; Observed Rank Utility Condition (OUR); Between-treatment Heterogeneity; Machine Learning; Decision Making; Analysis; Mathematical Methods
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      McFowland III, Edward, Sandeep Gangarapu, Ravi Bapna, and Tianshu Sun. "A Prescriptive Analytics Framework for Optimal Policy Deployment Using Heterogeneous Treatment Effects." MIS Quarterly 45, no. 4 (December 2021): 1807–1832.
      • December 2021
      • Article

      Auctioneers Sometimes Prefer Entry Fees to Extra Bidders

      By: Jiafeng Chen and Scott Duke Kominers
      We investigate a market thickness–market power tradeoff in an auction setting with endogenous entry. We find that charging admission fees can sometimes dominate the benefit of recruiting additional bidders, even though the fees themselves implicitly reduce competition... View Details
      Keywords: Entry; Reserve Prices; Entry Fees; Auctions; Design
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      Chen, Jiafeng, and Scott Duke Kominers. "Auctioneers Sometimes Prefer Entry Fees to Extra Bidders." Art. 102737. International Journal of Industrial Organization 79 (December 2021).
      • December 2021 (Revised May 2022)
      • Case

      Troverie (A)

      By: Thomas R. Eisenmann, Lindsay N. Hyde and Olivia Graham
      Six months after the August 2018 launch of Troverie, a U.S.-based online retailer of luxury watches, the average cost of acquiring a customer is much higher than originally projected, and the startup is incurring a substantial loss on each sales transaction. Could... View Details
      Keywords: Startup; Luxury Goods; Customer Acquisition; Entrepreneurship; Business Startups; Luxury; Failure; Internet and the Web; Revenue; Fashion Industry; United States
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      Eisenmann, Thomas R., Lindsay N. Hyde, and Olivia Graham. "Troverie (A)." Harvard Business School Case 822-068, December 2021. (Revised May 2022.)
      • 2021
      • Book

      The Future of Executive Development

      By: Mihnea C Moldoveanu and Das Narayandas
      Executive development programs have entered a period of rapid transformation, driven by digital disruption and a widening gap between the skills that participants and their organizations demand and those provided by their executive programs. This work delves into the... View Details
      Keywords: Executive Education; Leadership Development; Management Skills; Education Industry
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      Moldoveanu, Mihnea C., and Das Narayandas. The Future of Executive Development. Stanford, CA: Stanford Business Books, 2021.
      • September 23, 2021
      • Article

      How to Build a Life: Hope Is Better Than Optimism

      By: Arthur C. Brooks
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      Brooks, Arthur C. "How to Build a Life: Hope Is Better Than Optimism." The Atlantic (September 23, 2021).
      • September 2021
      • Case

      Francoise Brougher (A)

      By: Edward H. Chang, Nour Kteily and Kathleen McGinn
      Francoise Brougher was a high-powered technology executive in Silicon Valley. After successful stints at Google (where she rose to lead a $16 billion ad sales business) and Square (which she helped take public), she joined Pinterest as its first Chief Operating Officer... View Details
      Keywords: Gender Discrimination; Personal Development and Career; Gender; Prejudice and Bias; Resignation and Termination; Negotiation
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      Chang, Edward H., Nour Kteily, and Kathleen McGinn. "Francoise Brougher (A)." Harvard Business School Case 922-016, September 2021.
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