Electric Car Racing - Publications - Faculty & Research

13 Nov 2013
Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

to drive to the grocery store to pick up the kids and go on errands, rather than pushing it to its limits on the open road. They were not interested in the racing heritage of Porsche. The commentators would say things like, '[Cayenne... View Details

Keywords: by Carmen Nobel; Consumer Products; Food & Beverage; Auto

01 Sep 2023
News

That Was Then, This Is Now

pause to ask you how you are doing. Subway cars don’t stop to help you on the side of the road. Airplanes don’t take time to look you in the eye. Life gets messy—which is both bad and good. Parents have more severe medical issues, some... View Details

Keywords: Photographed by Tony Deifell (MBA 2002); edited by Julia Hanna. Above: Heidi Brooks, photographed in 2003 and 2023.; life experience; family; leadership

29 Jan 2024
Research & Ideas

Do Disasters Rally Support for Climate Action? It's Complicated.

Environmental disasters like wildfires can ignite awareness of climate change and boost eco-friendly politicians’ careers. But do voters perceive a tradeoff between environmental policies and local economic growth? In Brazil, home to a majority of the Amazon tropical... View Details

Keywords: by Rachel Layne

11 May 2016
Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

when buying a new car: Forget the dealerships altogether. Instead, he works with an out-of-state online auto broker who offers a fair price, good selection, and delivers the car to his driveway. Tesla Motors, for one, has hit on an... View Details

Keywords: by Sean Silverthorne; Auto

01 Oct 1997
News

W. Hall Wendel, Jr.

relished exceptional personal challenges - running in big-city marathons, amateur race car driving, and, as befits a graduate of the Naval Academy, skippering his 58-foot sloop Integrity to victory in the... View Details

Keywords: James E. Aisner; mountain; adventure; climbing

27 Jul 2020
Book

Reflection: The Pause That Brings Peace and Productivity

first of the three fundamental approaches to reflection has traditionally been called contemplation, or downshifting from time to time. At work, many people tend to focus on output, and their minds act like race View Details

Keywords: by Dina Gerdeman

13 Feb 2020
Book

Open Your Organization to Honest Conversations

New Video: Books@Baker Virtual Session with Michael Beer After prospering for more than 100 years, General Electric found itself in trouble in the early 2000s, facing the double wallop of a depressed energy sector and the financial crisis... View Details

Keywords: by Dina Gerdeman

Web

Past Issues - Alumni

its future. Enter one visionary—part dreamer, part pragmatist—with the soft power skills to make them a reality Complete Table of Contents June 2017 Supercharged Is the electric car finally on the road to... View Details

15 Jun 2009
Research & Ideas

GM: What Went Wrong and What’s Next

dramatically weakened portfolio of both current and future products. Although much attention has been focused on electric cars, hybrids, and fuel cells, I believe that the key player in the carbon-conscious automobile market of the next... View Details

Keywords: by Staff; Auto

Web

Advisory Board - Entrepreneurship

Physics Department. From January 1992 to September 1998 he served as the Richard A. Auhll Professor and Dean of Engineering, as well as Professor of Electrical & Computer Engineering, at the University of California at Santa Barbara. He... View Details

22 Feb 2022
News

New Urban Order

scale for some decarbonization strategies,” she says, “but many people live near coastlines, where spiking energy demands and disruptions associated with climate extremes are only getting worse. To decarbonize our cities, we need to unleash all potential solutions.”... View Details

Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services

31 Mar 2011
Research & Ideas

From SpinPop to SpinBrush: Entrepreneurial Lessons from John Osher

the more eclectic business careers of the last few decades. His entrepreneurial journey culminated (at least temporarily) in the sale of his electric toothbrush company to Procter & Gamble for almost a half-billion dollars. Not bad... View Details

Keywords: by Dennis Fisher; Consumer Products

19 Apr 2004
Research & Ideas

Birth of the American Salesman

strategy. Salesmen pushed customers to buy products or services that they might not have otherwise purchased. They were particularly good at introducing new products to customers. For instance, the cost of selling the first electric... View Details

Keywords: by Laura Linard

01 Dec 2019
News

Bridging the Gap

boutique-filled neighborhood and ending in another. Over at Niedlov’s Breadworks, there are iced lattes and avocado toast—the litmus test for millennial happiness. And humming through it all is a citywide 10-gigabit network, courtesy of the View Details

Keywords: Julia Hanna; illustration by Josh Cochran; photographed by Melissa Golden; cross sector collaboration; local government; nonprofits; education; leadership; Administration of Economic Programs; Government

12 Mar 2021
News

My Favorite Case

team—and everything they owned was riding on Carter Racing having a successful season. But after their car had suffered engine failure in several of their last outings, BJ Carter has an hour to decide... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

28 Jan 2020
Book

Advanced Leadership Requires More Than Outside-The-Box Thinking

volunteer before becoming a successful corporate leader. He and his work partner, Robert Saudek, had to deal with defective solar cells, embezzlement, and an Ebola outbreak before finding a smooth path to lighting and power sources for thousands of people with no... View Details

Keywords: by Sean Silverthorne

11 Apr 2024
News

Mission Control

front, you had us building satellites. The entrance was a garage door that couldn't really close. The car that was standing there was like the single most beat-up Toyota Corolla, in white, that you can imagine, which was our phone... View Details

01 Dec 2022
News

My First Job

Edited by Jen McFarland Flint; illustrations by Ross MacDonald Here’s the humbling truth: no matter how high your career soars, how many awards you win or companies you sell or differences you make in this world, everyone has to start somewhere. And in those first... View Details