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- Faculty Publications (28)
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- All HBS Web (173)
- Faculty Publications (28)
- 08 Oct 2013
- News
The Green Giant
including director of scientific and international programs, prior to taking over the World Wildlife Fund. At WWF, Roberts's strategy has been to forge partnerships with major business players and governments in key regions and resource... View Details
- Web
Breaking Down the Barriers - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
olvwork490187 Margaret Bourke-White. George Washington Bridge, ca. 1934. olvwork490064 As photography became more firmly established as the medium of choice for print advertising, the boundaries between fine art and commercial photography began to break down. The Art... View Details
- 01 Dec 2008
- News
Where Are They Now?
director of the Brady Commission, a task force created to examine ways to avoid another stock market crash like Black Monday on October 24. “It was hard not to say yes,” he recalls. After the commission completed its report, Glauber... View Details
- Web
Lessons in Economics | Baker Library | Bloomberg Center | Harvard Business School
the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion... View Details
- 01 Dec 2008
- News
Lesson from the Fall
people to lie and game the system. Turbocharged incentives require turbocharged controls. Board Oversight One of the mysteries in the Enron case is how Enron’s board of directors failed on so many levels to detect or deter questionable... View Details
- 30 Aug 2004
- Research & Ideas
Mapping Your Board’s Effectiveness
corporate strategy—create value by becoming known for better governance and greater transparency to external providers? Can they lower their cost of capital and perhaps get a valuation premium based on the reputation and performance of... View Details
Keywords: by Robert S. Kaplan
- 17 Jun 2016
- Op-Ed
Companies Need to Start Marketing Security to Customers
the reputation of one of the greatest global brands is sullied by a tragic alligator attack on a small child. The marketer has no greater responsibility than to ensure the safety of the consumer. So why do we not hear more about safety?... View Details
- 01 Dec 2002
- News
HBSAAA Conference Addresses Pathways to Power
no national reputation — was appointed,” Ferguson recalled. “But he listens to everyone, judges ideas on their quality rather than on their source, and makes better decisions because of that.” Financial consultant Andrew Brimmer, the... View Details
- 01 Oct 2000
- News
Q & A: Bain & Company's Thomas J. Tierney
In January 2000, Thomas J. Tierney (MBA 1980) announced that he would step aside as worldwide managing director of Bain & Company, a position he had held since 1992, and become chairman of The Bridge Group, a new Bain affiliate. Tierney's... View Details
- 05 Jul 2011
- News
The Business of Champions
outstanding performance this year. One fan watching with particular interest was Ken Baumgartner (MBA ’02), investment director at Wellington Management in Boston. He along with Gord Kluzak (MBA ’98) is not only an HBS alum but also a... View Details
- 05 Nov 2013
- News
Start-Ups Get a Start in New Orleans
of effort on his part. Wilkins moved to the Crescent City four years ago from Boston with his wife, New Orleans native Ginny Wise, and three sons. Prior to his arrival, he had been a brand manager for Proctor & Gamble, a marketing vice president for Fidelity... View Details
- 08 Aug 2013
- News
Cause Marketing Gets Personal
resulted in a breast cancer diagnosis, and Langer's battle against the disease led her to volunteer at the then-pioneering National Alliance of Breast Cancer Organizations (NABCO) in 1988. "We had the first extensive, disease-specific cancer site on the Web, and built... View Details
- 14 Nov 2005
- Research & Ideas
How Can Start Ups Grow?
intangible resources may be best acquired by following a road of conformity in how your company is organized and presented to the outside world. In start-ups in established industries, conventional business titles such as Marketing View Details
- 09 Sep 2024
- HBS Case
McDonald’s and the Post #MeToo Rules of Sex in the Workplace
job and getting banned from serving as an executive or director at any other company for five years. This consensual workplace relationship—forbidden under the iconic fast-food chain’s fraternization policy because of potential conflicts... View Details
- 08 Jan 2020
- Blog Post
Know Your Audience - Recruiting HBS Students for Private Equity
Director and Career Coach Katja Frey – Recruiting Relations Manager Together, Jonathan and Katja make up the Career & Professional Development team that manages relationships with Private Equity firms and coaches HBS students... View Details
Keywords: Venture Capital / Private Equity
- 01 Mar 2004
- News
Take 2: From Ad Copy to Cuneiform
executive vice president and director of the Ted Bates Agency in New York City (then among the top five advertising agencies in the world), managing the firm and million-dollar accounts for big-name clients such as Prudential, Colgate,... View Details
- 01 Jan 2012
- News
Franklin P. “Pitch” Johnson Jr., MBA 1952
After three years, the pair sold their portfolio to Sutter Hill Ventures, and Johnson looked for a company to buy. Instead, he ended up back in the venture business, founding Asset Management Company in 1967. Over the ensuing decades, Johnson has earned a View Details
- 01 Mar 2007
- News
Letters to the Editor
as successful. Ron Kurtz (MBA ’67) Miami, FL Private-Equity Lessons Don’t Apply Professor Malcolm Salter’s article “Enron’s Legacy” in the December issue seems to offer an “if pigs had wings” analysis of Enron’s board of directors... View Details
- 16 Dec 2014
- First Look
First Look: December 16
reputation concerns, but only if advertisers ultimately figure out when they're getting a bad deal. Legal, administrative, and logistical factors make it difficult to sue even the worst offenders. And sometimes an advertiser's own staff... View Details
Keywords: Sean Silverthorne
- Web
Video Clips & Discussion Questions - Creating Emerging Markets
innovation shown in the clips? What are the continuing obstacles of innovation in South Asia? Has it become easier orharder to innovate over the last three decades? The clip from Seema Aziz talks of Pakistan’s poor reputation for quality... View Details