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Show Results For
- All HBS Web
(10,006)
- People (41)
- News (3,167)
- Research (4,015)
- Events (39)
- Multimedia (153)
- Faculty Publications (2,810)
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- February 2011 (Revised November 2012)
- Case
PatientsLikeMe: An Online Community of Patients
By: Sunil Gupta and Jason Riis
PatientsLikeMe (PLM) is an online community where patients share their personal experiences with a disease, find other patients like them, and learn from each other. The company was founded by Jamie and Ben Heywood when their 29-year-old brother was diagnosed with ALS... View Details
Keywords: Business Startups; Health Disorders; Knowledge Sharing; Growth and Development Strategy; Product Launch; Digital Platforms; Social and Collaborative Networks; Health Industry
Gupta, Sunil, and Jason Riis. "PatientsLikeMe: An Online Community of Patients." Harvard Business School Case 511-093, February 2011. (Revised November 2012.)
- June 1994 (Revised August 1994)
- Case
Cunard Line Ltd.: Managing Integrated Marketing Communications
Cunard, the world's oldest luxury line company, is confronted with several key issues involving its marketing and marketing communications strategy. One concerns the balance between image/positioning advertising and short-term-oriented promotional... View Details
Keywords: Advertising Campaigns; Marketing Communications; Marketing Strategy; Product Positioning; Consumer Behavior; Organizational Structure; Identity; Balance and Stability; Shipping Industry
Greyser, Stephen A. "Cunard Line Ltd.: Managing Integrated Marketing Communications." Harvard Business School Case 594-046, June 1994. (Revised August 1994.)
- 2011
- Book
Communities and Organizations
By: Christopher Marquis, Michael Lounsbury and Royston Greenwood
Marquis, Christopher, Michael Lounsbury, and Royston Greenwood, eds. Communities and Organizations. Vol. 33, Research in the Sociology of Organizations. Emerald Group Publishing, 2011.
- February 2001 (Revised April 2002)
- Case
Dialpad Communications (B)
By: Alan D. MacCormack and Kerry Herman
Supplements the (A) case. View Details
MacCormack, Alan D., and Kerry Herman. "Dialpad Communications (B)." Harvard Business School Case 601-107, February 2001. (Revised April 2002.)
- February 2001 (Revised August 2001)
- Case
Dialpad Communications (A)
By: Alan D. MacCormack and Kerry Herman
Describes the evolution of Dialpad, a voice-over-Internet-protocol telephony company. Set in September 2000, CEO Brad Garlinghouse faces a dilemma: what to do about the large number of international users who use Dialpad to call the United States for free. He must also... View Details
Keywords: Corporate Entrepreneurship; Business or Company Management; Organizational Design; Competitive Strategy; Investment; Mobile and Wireless Technology; Internet and the Web; Venture Capital; Telecommunications Industry; California
MacCormack, Alan D., and Kerry Herman. "Dialpad Communications (A)." Harvard Business School Case 601-090, February 2001. (Revised August 2001.)
- October 1994
- Case
ABRY Communications (A)
Rayport, Jeffrey F. "ABRY Communications (A)." Harvard Business School Case 395-094, October 1994.
- June 1978 (Revised August 1991)
- Case
Williamstown Community Hospital
Keywords: Health Industry
Herzlinger, Regina E. "Williamstown Community Hospital." Harvard Business School Case 178-226, June 1978. (Revised August 1991.)
- summer 1974
- Article
Communes in Cities
By: R. M. Kanter
Keywords: Relationships
Kanter, R. M. "Communes in Cities." Working Papers for a New Society 2 (summer 1974): 36–44. (Reprintings include: Sociology Full Circle, edited by W. Feigelman. Second Edition. N.Y.: Praeger, 1976; Co-ops, Communes, and Collectives, edited by J. Case and R. Taylor. N.Y.: Pantheon, 1979.)
- Research Summary
Strategic Uncertainty and Communication in Bargaining
A second field of research deals with the effects of strategic uncertainty and communication on bargaining behavior. Stylized bargaining situations are the simplest prototypes of strategic interaction. However, their experimental study provides us with insights which... View Details
- 18 Oct 2016
- Op-Ed
Why Business Should Invest in Community Health
Children in the United States today are at risk to live shorter lives than their parents. This sobering assessment is one reason big box retailer Target is investing $40 million this year to improve the health of communities around the... View Details
- January 1983 (Revised June 1985)
- Case
Mary Kay Cosmetics, Inc.: Marketing Communications
By: John A. Quelch
Marketing executives at the company are considering the merits of a variety of communications programs designed to increase the effectiveness of the company's sales force of beauty consultants. View Details
Keywords: Marketing Communications; Salesforce Management; Decision Making; Performance Effectiveness; Management Teams; Beauty and Cosmetics Industry; United States
Quelch, John A. "Mary Kay Cosmetics, Inc.: Marketing Communications." Harvard Business School Case 583-068, January 1983. (Revised June 1985.)
- April 2012
- Article
Proposing a Welfare Framework for the Society and Local Community Stakeholders: A Mixed Method Study
By: Shashank Shah
Shah, Shashank. "Proposing a Welfare Framework for the Society and Local Community Stakeholders: A Mixed Method Study." Journal of Human Values 18, no. 1 (April 2012): 53–71.
- October 2007 (Revised February 2010)
- Case
Adelphia Communications Corp.'s Bankruptcy
By: Stuart C. Gilson and Belen Villalonga
In 2002, a massive accounting fraud and corporate looting scandal involving the founding Rigas family made Adelphia the 11th largest bankruptcy case in history, and the third-after WorldCom and Enron-among those triggered by fraud. Set in 2005, when Adelphia is... View Details
Keywords: Family Business; Restructuring; Crime and Corruption; Insolvency and Bankruptcy; Corporate Governance; Governance Controls; Family Ownership
Gilson, Stuart C., and Belen Villalonga. "Adelphia Communications Corp.'s Bankruptcy." Harvard Business School Case 208-071, October 2007. (Revised February 2010.)
- 1994
- Chapter
Communicating the Teacher's Wisdom
By: James E. Austin, L. B. Barnes, C. R. Christiansen and A. J. Hansen
- January 1992
- Teaching Note
Communications Satellite Corporation TN
Teaching Note for (9-276-195). View Details
- Research Summary
Regulatory negotiations and risk communication
In the pharmaceutical industry a drugs benefits and risks are constantly being weighed by companies, regulators, physicians and drug consumers. While companies and regulators must make decisions based on population statistics about drug outcomes, physicians and drug... View Details
- June 2008
- Case
Threadless: The Business of Community (Instructor's Version)
By: Karim R. Lakhani and Zahra Kanji
The instructor version of Threadless includes the Threadless student version multimedia case as well as four additional videos that can be used to enhance class discussion. The first video presents community reaction to the proposal from the large retailer. The next... View Details
Lakhani, Karim R., and Zahra Kanji. "Threadless: The Business of Community (Instructor's Version)." Harvard Business School Multimedia/Video Case 608-719, June 2008.
- 21 Jul 2019
- Working Paper Summaries
Why Do User Communities Matter for Strategy?
Keywords: by Sonali K. Shah and Frank Nagle
- Research Summary
Effective Capital Market Communications
Hutton's most recent research and cases examine how managers enhance the credibility and effectiveness of their financial reports and voluntary disclosures. Her most recent working paper, "Effective Voluntary Disclosure" (co-authored with Greg Miller, HBS, and Douglas... View Details
- February 2000
- Teaching Note
Adelphia Communications Corporation TN
By: Paul M. Healy
Teaching Note for (9-198-031). View Details
Keywords: Telecommunications Industry