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Show Results For
- All HBS Web
(326)
- People (1)
- News (108)
- Research (147)
- Events (1)
- Multimedia (2)
- Faculty Publications (48)
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- 05 May 2008
- Research & Ideas
Connecting with Consumers Using Deep Metaphors
influence the stories consumers create or their relationship with a brand or company, they need to know what deep metaphors are operating. These metaphor insights then allow managers to leverage them in advertising, packaging, product design, and so on. For this... View Details
- 06 Sep 2004
- Research & Ideas
The Innovator’s Battle Plan
steadily solves unique problems, it builds the ability to do whatever is required to succeed in its context. When the incumbent has retreated into the highest tiers of its market and has to fight because there is no room for further... View Details
- 06 Oct 2010
- Research & Ideas
John Kotter: Four Ways to Kill a Good Idea
"confounding questions, inane comments, and verbal bullets." This excerpt looks at attack strategies used by naysayers: fear mongering, delay, confusion, ridicule. For more information, read Kotter's HBR.org blog post, Know Your Enemy: The People Who View Details
Keywords: by John Kotter & Lorne A. Whitehead
- 18 Jul 2022
- Research & Ideas
After the 'Crypto Crash,' What's Next for Digital Currencies?
market prices of various cryptocurrencies were moving up and down—massive swings—30 percent swings within a week, sometimes. I advise a bunch of entrepreneurs and the feeling of many at the time was that it was very difficult to be View Details
- 24 Feb 2020
- Research & Ideas
The Hidden Vulnerabilities of Open Source Software
is a fundamental building block of everyday technologies. The increasing importance of FOSS throughout the economy became critically apparent in 2014 when the Heartbleed security bug in the OpenSSL... View Details
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
what you're actually trying to accomplish. Kenny: What do you think about the strategy of leaking them out? I could imagine that you want to build up suspense, you want to have that “a-ha” moment when the ad comes on [for the first time].... View Details
- 18 Oct 2017
- Research & Ideas
How Economic Clusters Drive Globalization
suggests that economic clusters—usually used to explain development in local economies—have had a much wider impact on world economics than generally recognized. Harvard-Newcomen Fellow Valeria Giacomin calls clusters “the building View Details
- 15 Oct 2007
- Research & Ideas
Businesses Beware: The World Is Not Flat
fundamental building blocks of the company's strategy. “The idea is to help businesses cross borders profitably by seeing the world as it really is.” Note that Toyota's starting point is not a grand,... View Details
Keywords: by Martha Lagace
- 01 May 2019
- What Do You Think?
What Should the Leadership of YouTube Do?
put it succinctly in saying, “Free speech, free thought and the right to be heard. How far do we go to secure the block chain of information to ensure that content is free from hate?” Gene identified the misuse of technology as the... View Details
- 12 Mar 2014
- Lessons from the Classroom
Managing the Family Business: Firing the CEO
the CEO, with manageable consequences that are generally positive. Factor 1: Fit High performing companies require CEOs with the right skill set, decision style, and values. They have strong credibility with key stakeholders. They build... View Details
- 04 Apr 2012
- Research & Ideas
When Founders Recruit Friends and Family as Investors
Management division. His second-year elective course, Founder's Dilemmas, was a building block for the book. Last spring, HBS offered four sections of the course to 272 students; it was so popular that... View Details
Keywords: by Noam Wasserman
- 04 Apr 2000
- Research & Ideas
The Right Way to Restructure Conglomerates in Emerging Markets
our research, conducted in a broad range of emerging economies including those of Chile, India, and South Korea, demonstrates that even with the best intentions, it takes longer than a decade to build the kind of institutions that can... View Details
Keywords: by Tarun Khanna & Krishna Palepu
- 10 Dec 2007
- HBS Case
One Laptop per Child
particular product priced very attractively for consumers. With the XO laptop, action pricing met a new level of complexity. OLPC set a price goal, $100, which seemed challenging but doable based on the XO's technological building View Details
- 26 Jul 2004
- Research & Ideas
A Better Way to Negotiate: Backward
How often have you heard that, when entering a negotiation, you should get your allies onboard first? Conventional wisdom, but not always the best advice. When the United States sought to build a global anti-Iraq coalition following... View Details
Keywords: by James K. Sebenius
- 15 Mar 2010
- HBS Case
Developing Asia’s Largest Slum
business opportunities. "The basic idea is that the slum dwellers are living on very valuable land in one- or two-story shacks," says Iyer. "If you build multistory buildings, you can give them accommodation and still have... View Details
- 09 Mar 2009
- Research & Ideas
How to Revive Health-Care Innovation
which the leading experts work. Always, the technological enablers of disruption are successfully deployed against the industry's simplest problems first. They then build commercial and technological momentum upon that foothold and... View Details
- 27 Aug 2008
- Research & Ideas
Creating Leaders for Science-Based Businesses
While trucks continue to rumble in and out of the container-cargo rail yard opposite the HBS parking lot, the depot's days are numbered. Adjacent to it, several blocks of low-rise commercial buildings are... View Details
- 16 Aug 2017
- Research & Ideas
Researchers Use Google Street View to See the Future of Cities
You can see the subtle changes when a neighborhood is on its way up—streets get cleaner, building facades improve, new businesses start moving in. Across an entire city, however, it’s harder to track such changes, to understand in real... View Details
- 09 Oct 2001
- Research & Ideas
Five Questions for Paul Lawrence and Nitin Nohria
assured that they can defend their achievements—that they will be listened to if they feel aggrieved or abused. Jobs that reasonably fulfill all 4 drives are the building blocks of healthy organizations. It... View Details
Keywords: by Sean Silverthorne
- 19 May 2003
- Lessons from the Classroom
Business Plan Winner Targets India Dropouts
e-mail interview, HBS Working Knowledge talked with team member Raj De Datta to hear more about the plan and next steps for Gyaana.Tishler: What inspired you to develop Gyaana? De Datta: The genesis of Gyaana came from two observations: the critical importance of... View Details