Publications

Educators

27 May 2021
News

A Year of Strength and Resilience

November 2018 (Revised May 2019)
Case

Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia

By: Kristin Fabbe, Safwan Al-Amin, Esel Cekin and Natalie Kindred

With SAR 14 billion ($3.7 billion) in 2017 revenues, Almarai was Saudi Arabia’s largest dairy producer, distributor, and marketer, with a large portfolio of branded dairy products, juices, bakery goods, and infant formula and a sales presence across the Gulf region,... View Details

Educators

2024
Working Paper

Pitch Perfect: Investing in Transportable Presentation Skills to Support Poly-vocal Personae

By: James Riley and Susan S. Silbey

For organizations requiring independent and creative thinking skills for complex problem-solving, especially within a multi-disciplinary pool of collaborators, conventional socialization practices flattening individuality for the sake of uniformity is not necessarily... View Details

Keywords: Creativity; Identity; Competency and Skills; Groups and Teams

March 6, 2020
Article

Networking Doesn't Have to Be Self-Serving

By: Rosabeth Moss Kanter

How can individual leaders help to tackle big social problems? It can seem like an overwhelming, impossible task. But successful change agents have shown that networking and communication skills are key. They show up, in person, to investigate the issues and build... View Details

Keywords: Network; Self-serving; Social Issues; Networks; Communication; Leading Change

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16 Jun 2020
News

A Decade-Long Stall for Black Enrollment in M.B.A. Programs

Report on Racial Inclusion in the Boardroom

While many efforts are underway to add more demographically diverse directors to boards, very few are focused on inclusion—creating an environment where differences are valued, and all members have equal opportunity to exercise influence and move into leadership... View Details

11 Feb 2008
Research & Ideas

Does Democracy Need a Marketing Manager?

occasional voters, donors, and taxpayers but as their customers. It's important for the major parties to give voters choices. With no incumbent candidate or heir apparent running in the current presidential primaries, the diversity of... View Details

Keywords: by Sean Silverthorne

2012
Article

A Reduced-Form Approach to Behavioral Public Finance

By: Sendhil Mullainathan, Joshua Schwartzstein and William Congdon

Research in behavioral public finance has blossomed in recent years, producing diverse empirical and theoretical insights. This article develops a single framework with which to understand these advances. Rather than drawing out the consequences of specific... View Details

Keywords: Behavioral Economics; Social Insurance; Externalities; Taxation; Finance; Public Sector

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23 Jun 2022
News

The C-Suite Skills That Matter Most

15 Sep 2021
News

Answer to U.S. Labor Shortage? ‘Hidden’ Workforce

2018
The Significance of Race Research in the 21st Century

Sankofa: Learning about and from Black experiences of Leadership, Race and Work

Web

MS/MBA Biotechnology: Life Sciences - MBA

Admissions & Financial Aid The program seeks a diverse group of outstanding students who have an undergraduate degree in life sciences and/or significant workplace experience in biotechnology or life sciences. Frequently Asked Questions... View Details

November – December 2008
Article

Holding a Mirror up to Marketing

By: John A. Quelch and Katherine Jocz

The Dove campaign addressed a common concern that crossed cultural boundaries. Confronted by standard visual stereotypes of beauty in the global media, many young women develop self-image and self-esteem problems. The Dove Real Beauty campaign rejected these narrow... View Details

Keywords: Marketing; Advertising Campaigns; Welfare; Diversity; Emotions; Government and Politics

2022
Working Paper

The Gender Minority Gaps in Confidence and Self-Evaluations

By: Billur Aksoy, Christine L. Exley and Judd B. Kessler

An increasing share of the population identifies as something other than male or female. Yet, we know very little about the economic preferences and beliefs of gender minorities. In this paper, we document a “gender minority gap” in confidence and in self-evaluations.... View Details

Keywords: Self-evaluation; Confidence; Gender; Identity; Perception; Income

May 2017 (Revised July 2017)
Supplement

Aadhaar: From Voluntary to Mandatory

By: Tarun Khanna, Anjali Raina and Rachna Chawla

Approximately 1.1 billion residents of India (99% of the population) had a unique biometric identity—Aadhaar—by 2017. In six years, the Unique Identification Authority of India (UIDAI) had achieved an unprecedented milestone in emerging and developed markets. The... View Details

December 2008
Article

Behavioral Frontiers in Choice Modeling

We review the discussion at a workshop whose goal was to achieve a better integration among behavioral, economic, and statistical approaches to choice modeling. The workshop explored how current approaches to the specification, estimation, and application of choice... View Details

Keywords: Mathematical Methods; Integration; Goals and Objectives; Decision Choices and Conditions; Problems and Challenges; Business Processes; Customers; Behavior; Economics

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February 2003 (Revised May 2004)
Case

ENSR International

What is the best way to "sell" consulting services? Should the firm focus on key accounts? Should it have dedicated salespeople? How should the firm account for "selling" activities in its compensation plan? ENSR is an environmental consulting firm located in Westford,... View Details

Keywords: Sales; Consulting Industry; Massachusetts

Educators