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- September 2002 (Revised August 2014)
- Case
Cardinal Health (A): The Medicine Shoppe Acquisition
By: Regina E. Herzlinger, Miguel Abecasis and Brenda Cheng
Robert Walter, the founder and CEO of Cardinal Health, a pharmaceutical distributor, is contemplating the purchase of Medicine Shoppe, a chain of apothecaries. The purchase might be construed as competition against his own drugstore customers. But one of its many... View Details
- September 2002 (Revised October 2002)
- Case
Bank of America (A)
By: Stefan H. Thomke and Ashok Nimgade
Describes how Bank of America is creating a system for product and service innovation in its retail banking business. Emphasis is placed on the role of experimentation in some two-dozen real-life "laboratories" that serve as fully operating banking branches and as... View Details
- September 2002 (Revised October 2002)
- Case
GolfLogix: Measuring the Game of Golf
By: John T. Gourville and Professor Jerry N. Conover
GolfLogix has developed a small, GPS-based device to help golfers track their play. They must decide how best to distribute these devices: 1) sell them directly to golfers through traditional retail channels; 2) sell them to courses, which would then provide them to... View Details
- September 2002 (Revised July 2012)
- Case
Athleta
By: William A. Sahlman and Taslim Pirmohamed
The management team at Athleta is attempting to raise equity capital for the company in March 2002. Athleta is a catalog and online retailer of women's athletic clothing. The company has made substantial progress, with anticipated 2002 sales over $20 million, but has... View Details
- August 2002 (Revised February 2005)
- Case
Gillette Company (A): Pressure for Change
By: Rosabeth M. Kanter and James Weber
After years of strong performance with market-dominating brands, Gillette's performance slips and a new CEO is selected from outside the company to lead a turnaround. This case describes the business and financial situation he inherited and asks what he should do... View Details
- August 2002 (Revised February 2005)
- Case
Gillette Company (B): Leadership for Change
By: Rosabeth M. Kanter and James Weber
Describes the actions and behavior of a new CEO in his first days and weeks as he sets expectations for his top management team and introduces processes and disciplines to begin the turnaround of a global consumer products company. View Details
- August 2002 (Revised February 2005)
- Case
Gillette Company (C): Strategies for Change
By: Rosabeth M. Kanter and James Weber
Examines the strategic change agenda set by a new CEO as the initial priorities in the turnaround of this leading global consumer products company. View Details
- August 2002 (Revised February 2005)
- Case
Gillette Company (D): Implementing Change
How a strategic change agenda is implemented depends on leaders below the top in every function and geographic region translating the agenda into actions. But those actions do not always unfold as planned. This case examines the first 16 months of a turnaround from the... View Details
- August 2002 (Revised January 2003)
- Case
Australia-Japan Cable: Structuring the Project Company
By: Benjamin C. Esty and Carrie Ferman
In late September 1999, representatives from Telstri, Japan Telecom, and Teleglobe met to discuss the structure of the Australia-Japan Cable (AJC) project, a $520 million submarine cable system that would run from Australia to Japan. The sponsors, excited by the... View Details
- August 2002 (Revised June 2006)
- Case
Great Dakota Bank: Online Banking
By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar
In 2002, Great Dakota Bank's retail division is considering how heavily it should be promoting the company's online banking service. A recent promotional campaign appears to have significantly increased enrollments in online banking, but it is unclear whether the bank... View Details
- July 2002 (Revised December 2002)
- Background Note
Note on the Evolution of Retail in the United States
By: Arthur I Segel
Covers the evolution of retail real estate in the United States. Specifically covers types of retail centers, such as neighborhood, community, regional, and super-regional as well as the recent phenomenon of the 1990s to 2002 of the growing emergence of value retail,... View Details
- July 2002 (Revised July 2008)
- Case
Value Retail
By: Arthur I Segel and Ani M Vartanian
Scott Malkin, CEO of Value Retail, a developer and operator of European outlet villages serving luxury brands, is planning on developing a 18,503 m2 open-air outlet village to be built 98 kilometers south of Milan on land he was about to acquire for 7.26 million lira.... View Details
- June 2002
- Case
Vans: Skating on Air
By: Youngme E. Moon and David Kiron
Vans is best known for selling footwear and apparel to skateboarders, surfers, and other alternative sports athletes. In April 2002, Gary Schoenfeld, the CEO, is facing a number of challenges. With respect to footwear, he must decide what to do about two product lines... View Details
- June 2002
- Teaching Note
Wal-Mart in 2002, TN
By: David B. Yoffie
Teaching Note for (9-702-466). View Details
Keywords: Retail Industry
- May 2002 (Revised May 2003)
- Case
Sa Sa Cosmetics
By: David E. Bell and Iris T. Li
Sa Sa Cosmetics has had spectacular success as a low-price retailer of branded cosmetics. But recently, growth has slackened. What are the causes? This case describes recent strategic initiatives and provides market research data to aid the students in diagnosis. View Details
- April 2002 (Revised July 2002)
- Case
Imagicast
By: John T. Gourville and Alison Berkley Wagonfeld
Imagicast has brought to market an interactive, multimedia retail kiosk designed to increase product sales. In spite of promising projections by industry analysts and detailed demand forecasts by Imagicast management, the company has yet to sell a single kiosk. Time... View Details
- April 2002 (Revised March 2006)
- Background Note
Economics of Retail Banking Note
By: Frances X. Frei and Dennis Campbell
Explains the financial operations of retail banking, highlighting profitability challenges facing the industry. For U.S. banks, it is quite common for more than half of the customer base to be unprofitable and to have relatively few customers make up the vast majority... View Details
Keywords: Customers; Economics; Cost; Banks and Banking; Profit; Revenue; Service Operations; Banking Industry; United States
- March 2002 (Revised October 2005)
- Case
Apple Computer 2002
By: David B. Yoffie and Yusi Wang
In 1980, Apple was the leader of the personal computer industry, but by 2002 it had suffered heavy losses at the hands of the Wintel camp. This case examines Apple's strategic moves as the PC industry evolves in the 21st century and poses the question: Can Steve Jobs... View Details
- March 2002 (Revised October 2005)
- Case
Wal-Mart in 2002
By: David B. Yoffie and Yusi Wang
In its first quarter of 2002, Wal-Mart became the largest company on the globe (by sales) and expanded into Japan. Was the giant retailer unstoppable? This case explores Wal-Mart's top issues in fueling top- and bottom-line growth: diversification into groceries, new... View Details